Brand page · Pet Supplies · Bulgaria
Petmall: 144K visits a month, 39 active Meta ads.
Petmall — Petmall.bg is an online pet shop that offers a wide variety of food and accessories for dogs, cats, fish, birds, and small animals. In September 2026 petmall.bg drew an estimated 144K visits, up 28% on the month before. It ranks #1 of 25 Pet Supplies brands in Bulgaria.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026
About the store
Petmall.bg is an online pet shop that offers a wide variety of food and accessories for dogs, cats, fish, birds, and small animals.
01 · Traffic
How much traffic Petmall gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Petmall drew an estimated 144K visits in September 2026, up 28% on the month before and up 75% over three months.
- Worldwide#69,230of 4.5M sites · Top 5%
- In Bulgaria#180of 17.8K sites · Top 5%
- Pet Supplies, worldwide#423of 52,845 brands · Top 1%
- Pet Supplies, Bulgaria#1of 25 brands · Top 5%
144K
estimated visits in September
1 mo ▲ +28.3%4 mo ▲ +74.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Petmall.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Petmall holds 3.2 out of 5 on Trustpilot over 9 reviews, 4 of them in the last twelve months: 11% of customers give five stars and 78% one star.
Pet Store Pet Supply Store Animal Feed Store Bird Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Petmall sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Petmall's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Petmall in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Petmall is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Petmall runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2025 (image, text, video).
Мокра храна за кастрирани котки Brit Premium by Nature Delicate Chunks in Gravy – Value Pack 40 xPetmall28 Sept 2026image
Мокра храна за кастрирани котки Brit Premium by Nature Delicate Chunks in Gravy – Value Pack 40 xPetmall22 Sept 2026video
Инстинктът остава 🐺Petmall14 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026PET MALL OODverified
Text ad19 Oct 2026PET MALL OODverified
Text ad19 Oct 2026PET MALL OODverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Petmall.
The creators who tag @petmall.bg on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @petmall.bg on Instagram, led by Aleksandra Gardeva (110K followers, 1.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAleksandra Gardeva@aleksandra_gardeva · 🇧🇬 BG | Psychology mental health Creator | 110K | 1.2% | 1 | Tagged @petmall.bg |
06 · Competitors according to Gravity
Who Petmall competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Petmall among Pet Supplies brands in Bulgaria. The closest is zooplus.bg, then ZooRoyal, bitiba.de, PetCenter.cz, Zoomalia, zoozavr.ru.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| zooplus.bgzooplus.bg | |||||||
| ZooRoyalzooroyal.de | |||||||
| bitiba.debitiba.de | |||||||
| PetCenter.czpetcenter.cz | |||||||
| Zoomaliazoomalia.com | |||||||
| zoozavr.ruzoozavr.ru |
07 · Company
The company behind Petmall.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Petmall is a company based in Bulgaria, founded in 2016 according to LinkedIn. It employs about 12 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇧🇬 Bulgaria
- Founded
- 2016, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 12 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- petmall.bg
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Petmall
What people ask Google about Petmall.
7 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Petmall a legit company?
According to Gravity by Benchr, Petmall is a brand based in Bulgaria: it employs 12 people on LinkedIn, it has 17,825 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What is Petmall known for?
Petmall.bg is an online pet shop that offers a wide variety of food and accessories for dogs, cats, fish, birds, and small animals. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.
Petmall promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Petmall advertises on Facebook and Instagram and on Google, where its offers often run. Check petmall.bg for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Petmall?
Gravity by Benchr records a company based in Bulgaria, founded in 2016 according to LinkedIn, with 12 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Petmall doing well?
Yes. Gravity by Benchr estimates about 143,500 visits to petmall.bg in September 2026, up 28% in a month and up 75% over three months. Petmall ranks #1 of 25 Pet Supplies brands in Bulgaria in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Petmall's ad budget?
Gravity by Benchr does not publish a spend figure for Petmall on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Bulgaria?
Among Pet Supplies brands in Bulgaria in the Gravity by Benchr index, Petmall ranks #1 of 25 by estimated traffic. Its closest competitors on the same market are zooplus.bg, ZooRoyal, bitiba.de, PetCenter.cz, Zoomalia. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Petmall.