Brand page · Outdoor Play Equipment · United Kingdom

Plum Play Top 5% worldwide Top 5% in United Kingdom Top 1% in Outdoor Play Equipment Top 5% in Outdoor Play Equipment in United Kingdom
plumplay.co.uk·🇬🇧 Lincolnshire, United Kingdom· Shopify·Since 2013

Plum Play: 104K visits a month, 56 active Meta ads.

Plum Play — Plum Play UK is a family business that specializes in trampolines, swings, climbing frames, and other outdoor play equipment for children. They offer award-winning products designed for healthy, active play with innovative safety features. In September 2026 plumplay.co.uk drew an estimated 104K visits, up 18% on the month before. It ranks #3 of 71 Outdoor Play Equipment brands in United Kingdom and holds a 3.5 Trustpilot rating over 3,361 reviews.

plumplay.co.uk@plumplayuk 56.3KYouTube 751FacebookLinkedIn 1.9KTrustpilot 3.5Meta Ad Library 56

Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
104K
+18% vs. August 2026
Instagram followers
56.3K
1,896 posts · @plumplayuk
Trustpilot
3.5
3,361 reviews · 170 in 12 months
Meta ads
56
active · on Google since 2021
Products
37%
in stock · 158 collections
Rank in United Kingdom
#3
of 71 in Outdoor Play Equipment
LinkedIn
1.9K
followers · 33 employees
Earned media value
€6.5k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Plum Play UK is a family business that specializes in trampolines, swings, climbing frames, and other outdoor play equipment for children. They offer award-winning products designed for healthy, active play with innovative safety features.

01 · Traffic

How much traffic Plum Play gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Plum Play drew an estimated 104K visits in September 2026, up 18% on the month before and up 50% over three months.

  • Worldwide#90,904of 4.5M sites · Top 5%
  • In United Kingdom#4,725of 192K sites · Top 5%
  • Outdoor Play Equipment, worldwide#14of 2,720 brands · Top 1%
  • Outdoor Play Equipment, United Kingdom#3of 71 brands · Top 5%
Monthly visitssource Sept 2026

104K

estimated visits in September

1 mo ▲ +17.9%4 mo ▲ +49.7%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Plum Play.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Plum Play holds 3.5 out of 5 on Trustpilot over 3,361 reviews, 170 of them in the last twelve months: 61% of customers give five stars and 19% one star. That volume places Plum Play in the top 5 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 20 Oct 2026
3.5TrustScore · 3,361 reviews · 170 in 12 months
Top 5% review volume
5 ★61%
4 ★10%
3 ★6%
2 ★4%
1 ★19%

Toy Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Plum Play sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Plum Play sells on Shopify, 37% of its catalogue in stock. The best seller is Playcentre Slide Attachment, at £49.99–£119.99, followed by Discovery Woodland Treehouse and Plum 8ft Fun Springsafe® Trampoline & Enclosure - Black.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Trampoline Accessories29%
Riding Scooters26%
Swing Sets & Playsets5%
Swing Set & Playset Accessories2%

Share of the catalogue by product family.

Activity mixdominant: Outdoor Play Equipment
Outdoor Play Equipment55%
Outdoor Recreation38%
Toys5%
Vehicle Parts & Accessories0%
Hardware Accessories0%

The dominant category places Plum Play in its comparison group.

Prices and ratingsstore data
Average rating
4.32 / 5
Rated products
19% of the catalogue
In stock
37%
Upper price quartile
US$79.40
Currency
GBP

05 · Influencers

Who talks about Plum Play.

The creators who tag @plumplayuk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @plumplayuk on Instagram, led by Jess Townsend (143K followers, 2.9% engagement).

Influencersaccounts tagging @plumplayuk · Instagram
AccountProfileFollowersEngagementTagsRelationship
JJess Townsend@playdayswithjess · 🇬🇧 GBDecoration garden diy Creator143K2.9%1Tagged @plumplayuk
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Plum Play competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Plum Play among Outdoor Play Equipment brands in United Kingdom. The closest is Micro Scooters, then Dualtron.uk, EnviroRides, ZINC, DMM, LIFERYDER.UK.

CompetitorsOutdoor Play Equipment · United Kingdom · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Micro Scootersmicro-scooters.co.uk
Dualtron.ukdualtron.uk
EnviroRidesenvirorides.co.uk
ZINCzincsports.com
DMMdmmwales.com
LIFERYDER.UKliferyder.uk
Competitors Gravity finds for Plum Play. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Plum Play with Micro Scooters

07 · Company

The company behind Plum Play.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Plum Play is a company based in Lincolnshire, United Kingdom, founded in 1988 according to LinkedIn, on a domain registered in February 2013. It employs about 33 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇬🇧 United Kingdom · Lincolnshire
Founded
1988, per LinkedIn
Domain registered
7 Feb 2013
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
33 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
plumplay.co.uk · Shopify · GBP
Catalogue
158 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Plum Play

What people ask Google about Plum Play.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Plum Play legit?

According to Gravity by Benchr, Plum Play is a brand based in Lincolnshire, United Kingdom: its website has existed since February 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 33 people on LinkedIn, it has 56,348 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Plum Play reviews: is it worth it?

Customers rate Plum Play 3.5 out of 5 on Trustpilot over 3,361 reviews, 170 of them in the last twelve months: 61% give five stars, 19% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Plum Play sell?

Plum Play UK is a family business that specializes in trampolines, swings, climbing frames, and other outdoor play equipment for children. They offer award-winning products designed for healthy, active play with innovative safety features. Gravity by Benchr classifies it under Outdoor Play Equipment, with Trampoline Accessories making up 29% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Plum Play expensive?

Plum Play's best seller, Playcentre Slide Attachment, sells from £49.99 to £119.99 on plumplay.co.uk. 37% of the catalogue is in stock. Gravity does not track prices daily: check plumplay.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Plum Play promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Plum Play advertises on Facebook and Instagram and on Google, where its offers often run. Check plumplay.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Plum Play?

Plum Play sells on its own website, plumplay.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Plum Play?

Gravity by Benchr records a company based in Lincolnshire, United Kingdom, founded in 1988 according to LinkedIn, on a domain registered in 2013, with 33 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Plum Play doing well?

Yes. Gravity by Benchr estimates about 103,800 visits to plumplay.co.uk in September 2026, up 18% in a month and up 50% over three months. Plum Play ranks #3 of 71 Outdoor Play Equipment brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Plum Play use?

Gravity by Benchr identifies plumplay.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.

What is Plum Play's ad budget?

Gravity by Benchr does not publish a spend figure for Plum Play on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Play Equipment brands in United Kingdom?

Among Outdoor Play Equipment brands in United Kingdom in the Gravity by Benchr index, Plum Play ranks #3 of 71 by estimated traffic. Its closest competitors on the same market are Micro Scooters, Dualtron.uk, EnviroRides, ZINC, DMM. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Plum Play.