Brand page · Clothing · Germany

Prada Top 1% worldwide Top 1% in Germany Top 1% in Clothing Top 1% in Clothing in Germany
prada.com·🇩🇪 Germany·Since 1997

Prada: 7.7M visits a month, 1,591 active Meta ads.

Prada — Prada is a luxury fashion brand that creates cutting-edge style and conceptual fashion products. The brand is part of Prada Group, a global leader in luxury that owns multiple other brands including Miu Miu, Church's, Car Shoe, and Versace. In September 2026 prada.com drew an estimated 7.7M visits, up 18% on the month before. It ranks #8 of 97,158 Clothing brands in Germany and holds a 1.5 Trustpilot rating over 264 reviews.

prada.com@prada 33.6MYouTube 412KFacebookLinkedIn 300KTrustpilot 1.5Meta Ad Library 1,591

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
7.7M
+18% vs. August 2026
Instagram followers
33.6M
9,994 posts · @prada
Trustpilot
1.5
264 reviews · 53 in 12 months
Meta ads
1,591
active · on Google since 2023
Products
—
Data not available
Rank in United States
#8
of 97,158 in Clothing
LinkedIn
300K
followers · 646 employees
Earned media value
€13.1m
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Prada is a luxury fashion brand that creates cutting-edge style and conceptual fashion products. The brand is part of Prada Group, a global leader in luxury that owns multiple other brands including Miu Miu, Church's, Car Shoe, and Versace.

01 · Traffic

How much traffic Prada gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Prada drew an estimated 7.7M visits in September 2026, up 18% on the month before and up 6% over three months.

  • Worldwide#2,707of 4.5M sites · Top 1%
  • In United States#941of 1.2M sites · Top 1%
  • Clothing, worldwide#171of 459,295 brands · Top 1%
  • Clothing, United States#8of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

7.7M

estimated visits in September

1 mo ▲ +18.4%4 mo ▲ +5.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Prada.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Prada holds 1.5 out of 5 on Trustpilot over 264 reviews, 53 of them in the last twelve months: 16% of customers give five stars and 73% one star. That volume places Prada in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 20 Oct 2026
1.5TrustScore · 264 reviews · 53 in 12 months
Top 20% review volume
5 ★16%
4 ★3%
3 ★3%
2 ★5%
1 ★73%

Women's Clothing Store Fashion Accessories Store Clothing Store Men's Clothing Store Shoe Store Underwear Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Prada sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Prada's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing76%
Shoes13%
Handbags, Wallets & Cases3%

The dominant category places Prada in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Prada.

The creators who tag @prada on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @prada on Instagram, led by Accessory Salad (14.7K followers).

Influencersaccounts tagging @prada · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAccessory Salad@accessorysalad · 🇬🇧 GBFashion style luxury Creator14.7K—12Tagged @prada
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Prada competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Prada among Clothing brands in Germany. The closest is louisvuitton.com, then gucci.com, bottegaveneta.com, maisonmargiela.com, loewe.com, miumiu.com.

CompetitorsClothing · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
louisvuitton.comlouisvuitton.com
gucci.comgucci.com
bottegaveneta.combottegaveneta.com
maisonmargiela.commaisonmargiela.com
loewe.comloewe.com
miumiu.commiumiu.com
Competitors Gravity finds for Prada. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Prada with louisvuitton.com

07 · Company

The company behind Prada.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Prada is a company based in Germany, founded in 1913 according to LinkedIn, on a domain registered in June 1997. It employs about 646 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
1913, per LinkedIn
Domain registered
9 Jun 1997
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
646 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
prada.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Prada

What people ask Google about Prada.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Prada a legit company?

According to Gravity by Benchr, Prada is a brand based in Germany: its website has existed since June 1997, it employs 646 people on LinkedIn, it has 33,580,477 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Prada reviews

Customers rate Prada 1.5 out of 5 on Trustpilot over 264 reviews, 53 of them in the last twelve months: 16% give five stars, 73% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Prada?

Prada is a luxury fashion brand that creates cutting-edge style and conceptual fashion products. The brand is part of Prada Group, a global leader in luxury that owns multiple other brands including Miu Miu, Church's, Car Shoe, and Versace. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Does Prada have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Prada advertises on Facebook and Instagram and on Google, where its offers often run. Check prada.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Prada?

Gravity by Benchr records a company based in Germany, founded in 1913 according to LinkedIn, on a domain registered in 1997, with 646 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Prada growing?

Yes. Gravity by Benchr estimates about 7,698,900 visits to prada.com in September 2026, up 18% in a month and up 6% over three months. Prada ranks #8 of 97,158 Clothing brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Prada's ad budget?

Gravity by Benchr does not publish a spend figure for Prada on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in Germany?

Among Clothing brands in Germany in the Gravity by Benchr index, Prada ranks #8 of 97,158 by estimated traffic. Its closest competitors on the same market are louisvuitton.com, gucci.com, bottegaveneta.com, maisonmargiela.com, loewe.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Prada.