Brand page · Clothing · United States
PROMGIRL: 393K visits a month, 55 active Meta ads, Gravity score 573.
PROMGIRL — PromGirl.com is an online retailer specializing in prom dresses, homecoming dresses, and formal wear for various occasions. In September 2026 promgirl.com drew an estimated 393K visits, up 38% on the month before. It ranks #363 of 97,158 Clothing brands in United States and holds a 4.0 Trustpilot rating over 19,196 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
PromGirl.com is an online retailer specializing in prom dresses, homecoming dresses, and formal wear for various occasions.
01 · Traffic
How much traffic PROMGIRL gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
PROMGIRL drew an estimated 393K visits in September 2026, up 38% on the month before and up 50% over three months.
- Worldwide#30,187of 4.5M sites · Top 1%
- In United States#9,799of 1.2M sites · Top 1%
- Clothing, worldwide#2,556of 459,295 brands · Top 1%
- Clothing, United States#363of 97,158 brands · Top 1%
393K
estimated visits in September
1 mo ▲ +38.2%4 mo ▲ +50.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about PROMGIRL.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
PROMGIRL holds 4.0 out of 5 on Trustpilot over 19,196 reviews, 218 of them in the last twelve months: 71% of customers give five stars and 6% one star. That volume places PROMGIRL in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %.
Clothing Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What PROMGIRL sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
PROMGIRL sells on Shopify, 80% of its catalogue in stock. The best seller is Sheer-Corset Long Sweetheart Prom Dress CD868, at US$189.00, followed by Metallic-Lace Long Mermaid Prom Dress J810 and Strapless Long Beaded Prom Dress: Ladivine J871.
#1Sheer-Corset Long Sweetheart Prom Dress CD868PROMGIRLUS$189.00In stock
#2Metallic-Lace Long Mermaid Prom Dress J810PROMGIRLUS$169.00In stock
#3Strapless Long Beaded Prom Dress: Ladivine J871PROMGIRLUS$249.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places PROMGIRL in its comparison group.
- Average rating
- 4.21 / 5
- Rated products
- 7% of the catalogue
- In stock
- 80%
- Upper price quartile
- US$555.00
- Currency
- USD
04 · Ads
What PROMGIRL is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
PROMGIRL runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since May 2023 (image, text, video).
Be Confident✨ Be Bold✨ Be You!PromGirl28 Sept 2026video
Prom Dresses, 2026 Short & Long Prom Gowns | PromGirlPromGirl27 Sept 2026image
2026 Prom Dresses | Short & Long Prom GownsPromGirl24 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026New Occasion Brands LLCverified
Text ad20 Oct 2026New Occasion Brands LLCverified
Text ad20 Oct 2026New Occasion Brands LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about PROMGIRL.
The creators who tag @promgirlxo on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @promgirlxo on Instagram, led by 🧿✨💅🏽 (10.2K followers, 2.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �🧿✨💅🏽@_taty06 · 🇺🇸 US | Parenting family Creator | 10.2K | 2.2% | 2 | Tagged @promgirlxo |
06 · Competitors according to Gravity
Who PROMGIRL competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for PROMGIRL among Clothing brands in United States. The closest is KissDress, then STACEES, RoseProm, Couture Candy, Ballbellas, Terry Costa.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| KissDresskissprom.com | |||||||
| STACEESstacees.com | |||||||
| RosePromroseprom.com | |||||||
| Couture Candycouturecandy.com | |||||||
| Ballbellasballbellas.com | |||||||
| Terry Costaterrycosta.com |
07 · Company
The company behind PROMGIRL.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
PROMGIRL is a company based in Middletown, United States, on a domain registered in January 1999. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Middletown
- Founded
- Data not available
- Domain registered
- 22 Jan 1999
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- promgirl.com · Shopify · USD
- Catalogue
- 237 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about PROMGIRL
What people ask Google about PROMGIRL.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is PROMGIRL legit?
According to Gravity by Benchr, PROMGIRL is a brand based in Middletown, United States: its website has existed since January 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 170,401 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
PROMGIRL reviews
Customers rate PROMGIRL 4.0 out of 5 on Trustpilot over 19,196 reviews, 218 of them in the last twelve months: 71% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is PROMGIRL?
PromGirl.com is an online retailer specializing in prom dresses, homecoming dresses, and formal wear for various occasions. Gravity by Benchr classifies it under Clothing, with Dresses making up 97% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is PROMGIRL expensive?
PROMGIRL's best seller, Sheer-Corset Long Sweetheart Prom Dress CD868, sells US$189.00 on promgirl.com. 80% of the catalogue is in stock. Gravity does not track prices daily: check promgirl.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
PROMGIRL promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: PROMGIRL advertises on Facebook and Instagram and on Google, where its offers often run. Check promgirl.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy PROMGIRL?
PROMGIRL sells on its own website, promgirl.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind PROMGIRL?
Gravity by Benchr records a company based in Middletown, United States, whose domain was registered in 1999, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is PROMGIRL doing well?
Yes. Gravity by Benchr estimates about 393,500 visits to promgirl.com in September 2026, up 38% in a month and up 50% over three months. PROMGIRL ranks #363 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does PROMGIRL use?
Gravity by Benchr identifies promgirl.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since May 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does PROMGIRL spend on Meta ads?
Gravity by Benchr does not publish a spend figure for PROMGIRL on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, PROMGIRL ranks #363 of 97,158 by estimated traffic. Its closest competitors on the same market are KissDress, STACEES, RoseProm, Couture Candy, Ballbellas. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with PROMGIRL.