Brand page · Clothing · United Kingdom
Pursue Fitness: 132K visits a month, 83 active Meta ads, Gravity score 557.
Pursue Fitness — Pursue Fitness is a brand that sells gym wear, lifestyle and athleisure clothing for men and women, including workout apparel and accessories. In September 2026 pursuefitness.com drew an estimated 132K visits, down 28% on the month before. It ranks #406 of 19,668 Clothing brands in United Kingdom and holds a 3.6 Trustpilot rating over 1,205 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 484 peers: Clothing brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Pursue Fitness is a brand that sells gym wear, lifestyle and athleisure clothing for men and women, including workout apparel and accessories.
01 · Traffic
How much traffic Pursue Fitness gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Pursue Fitness drew an estimated 132K visits in September 2026, down 28% on the month before and down 3% over three months.
- Worldwide#74,311of 4.5M sites · Top 5%
- In United Kingdom#3,812of 192K sites · Top 5%
- Clothing, worldwide#6,965of 459,295 brands · Top 5%
- Clothing, United Kingdom#406of 19,668 brands · Top 5%
132K
estimated visits in September
1 mo ▼ −28.2%4 mo ▼ −2.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Pursue Fitness.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Pursue Fitness holds 3.6 out of 5 on Trustpilot over 1,205 reviews, 257 of them in the last twelve months: 63% of customers give five stars and 22% one star. That volume places Pursue Fitness in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Clothing Store Activewear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Pursue Fitness sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Pursue Fitness sells on Shopify, 97% of its catalogue in stock. The best seller is ADAPT Seamless Leggings - Blackout, at £38.00, followed by Scrunch Seamless Leggings - Black and ADAPT Seamless Sports Bra - Blackout.
#1ADAPT Seamless Leggings - BlackoutPursue Fitness£38.00In stock
#2Scrunch Seamless Leggings - BlackPursue Fitness£50.00In stock
#3ADAPT Seamless Sports Bra - BlackoutPursue Fitness£30.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Pursue Fitness in its comparison group.
- Average rating
- 4.60 / 5
- Rated products
- 75% of the catalogue
- In stock
- 97%
- Upper price quartile
- US$55.59
- Currency
- GBP
04 · Ads
What Pursue Fitness is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Pursue Fitness runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since August 2025 (image, text, video).
Women's Gym & Sportswear | New Releases | Pursue FitnessPursue Fitness5 Oct 2026image
Hybrid Everyday Tank - Black MarlPursue Fitness4 Oct 2026image
default_collection_headlinePursue Fitness3 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026Pursue Fitness Ltdverified
Text ad19 Oct 2026Pursue Fitness Ltdverified
Text ad12 Oct 2026Pursue Fitness Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Pursue Fitness.
The creators who tag @pursuefitness on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @pursuefitness on Instagram, led by MARTA NOWICKA | Online Coach | Bikini Athlete (12.4K followers, 0.8% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| MMARTA NOWICKA | Online Coach | Bikini Athlete@marta.shaped4life · 🇬🇧 GB | Fitness sport bodybuilding Creator | 12.4K | 0.8% | 3 | Tagged @pursuefitness |
06 · Competitors according to Gravity
Who Pursue Fitness competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Pursue Fitness among Clothing brands in United Kingdom. The closest is DFYNE, then fabletics.co.uk, intusapparel.com, tlfapparel.com, progressgymwear.com, MUSCLE REPUBLIC.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| DFYNEus.dfyne.com | |||||||
| fabletics.co.ukfabletics.co.uk | |||||||
| intusapparel.comintusapparel.com | |||||||
| tlfapparel.comtlfapparel.com | |||||||
| progressgymwear.comprogressgymwear.com | |||||||
| MUSCLE REPUBLICmusclerepublic.com |
07 · Company
The company behind Pursue Fitness.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Pursue Fitness is a company based in Bolton, United Kingdom, founded in 2013 according to LinkedIn, on a domain registered in November 2005. It employs about 8 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · Bolton
- Founded
- 2013, per LinkedIn
- Domain registered
- 11 Nov 2005
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 8 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- pursuefitness.com · Shopify · GBP
- Catalogue
- 144 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Pursue Fitness
What people ask Google about Pursue Fitness.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Pursue Fitness legit?
According to Gravity by Benchr, Pursue Fitness is a brand based in Bolton, United Kingdom: its website has existed since November 2005, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 8 people on LinkedIn, it has 261,125 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Pursue Fitness reviews
Customers rate Pursue Fitness 3.6 out of 5 on Trustpilot over 1,205 reviews, 257 of them in the last twelve months: 63% give five stars, 22% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Pursue Fitness known for?
Pursue Fitness is a brand that sells gym wear, lifestyle and athleisure clothing for men and women, including workout apparel and accessories. Gravity by Benchr classifies it under Clothing, with Activewear making up 58% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Pursue Fitness expensive?
Pursue Fitness' best seller, ADAPT Seamless Leggings - Blackout, sells £38.00 on pursuefitness.com. 97% of the catalogue is in stock. Gravity does not track prices daily: check pursuefitness.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Pursue Fitness discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Pursue Fitness advertises on Facebook and Instagram and on Google, where its offers often run. Check pursuefitness.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Pursue Fitness?
Pursue Fitness sells on its own website, pursuefitness.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Pursue Fitness?
Gravity by Benchr records a company based in Bolton, United Kingdom, founded in 2013 according to LinkedIn, on a domain registered in 2005, with 8 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Pursue Fitness doing well?
Not at the moment. Gravity by Benchr estimates about 131,800 visits to pursuefitness.com in September 2026, down 28% in a month and down 3% over three months. Pursue Fitness ranks #406 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Pursue Fitness use?
Gravity by Benchr identifies pursuefitness.com as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Pursue Fitness spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Pursue Fitness on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, Pursue Fitness ranks #406 of 19,668 by estimated traffic. Its closest competitors on the same market are DFYNE, fabletics.co.uk, intusapparel.com, tlfapparel.com, progressgymwear.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Pursue Fitness.