Brand page · Outdoor Recreation · United States
Race Face: 102K visits a month, 183 active Meta ads, Gravity score 647.
Race Face — Race Face is a global cycling brand that designs and manufactures performance cycling components, clothing, and protection for mountain biking. In September 2026 raceface.com drew an estimated 102K visits, down 4% on the month before. It ranks #315 of 14,873 Outdoor Recreation brands in United States.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 20 peers: Outdoor Recreation brands in Canada with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Race Face is a global cycling brand that designs and manufactures performance cycling components, clothing, and protection for mountain biking.
01 · Traffic
How much traffic Race Face gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Race Face drew an estimated 102K visits in September 2026, down 4% on the month before and down 2% over three months.
- Worldwide#92,454of 4.5M sites · Top 5%
- In United States#30,299of 1.2M sites · Top 5%
- Outdoor Recreation, worldwide#1,607of 101,136 brands · Top 5%
- Outdoor Recreation, United States#315of 14,873 brands · Top 5%
102K
estimated visits in September
1 mo ▼ −3.5%4 mo ▼ −2.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Race Face.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Race Face holds 3.1 out of 5 on Trustpilot over 2 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 50% one star.
Activewear Store Sportswear Store Bicycle Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Race Face sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Race Face sells on Shopify, 90% of its catalogue in stock. The best seller is Chester Pedals 2020, at US$20.00, followed by Turbine R 35 Stem and Getta Grip.
#1Chester Pedals 2020Race FaceUS$20.00In stock
#2Turbine R 35 StemRace FaceUS$75.59In stock
#3Getta GripRace FaceUS$24.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Race Face in its comparison group.
- Average rating
- 4.55 / 5
- Rated products
- 84% of the catalogue
- In stock
- 90%
- Upper price quartile
- US$94.49
- Currency
- USD
04 · Ads
What Race Face is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Race Face runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since June 2025 (image, text, video).
Vault J-Bend Hub - 28HRace Face Performance Products6 Oct 2026image
T3 Pad Holds It All DownRace Face Performance Products2 Oct 2026image
Feel the Difference on Every RideRace Face Performance Products29 Sept 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026RFE Holding (Canada) Corpverified
Image ad20 Oct 2026RFE Holding (Canada) Corpverified
Text ad20 Oct 2026RFE Holding (Canada) Corpverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Race Face.
The creators who tag @raceface on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @raceface on Instagram, led by Samantha Soriano (91.8K followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SSamantha Soriano@samanthasorian0 · 🇺🇸 US | Fitness sport bodybuilding Creator | 91.8K | — | 18 | Tagged @raceface |
06 · Competitors according to Gravity
Who Race Face competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Race Face among Outdoor Recreation brands in United States. The closest is Shop SRAM, then Haro Bikes, Esker Cycles, Revel Bikes, LeMond, supercrossbmx.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Shop SRAMshop.sram.com | |||||||
| Haro Bikesharobikes.com | |||||||
| Esker Cycleseskercycles.com | |||||||
| Revel Bikesrevelbikes.com | |||||||
| LeMondlemond.com | |||||||
| supercrossbmx.comsupercrossbmx.com |
07 · Company
The company behind Race Face.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Race Face is a company based in Scotts Valley, United States, on a domain registered in April 1995.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Scotts Valley
- Founded
- Data not available
- Domain registered
- 27 Apr 1995
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- raceface.com · Shopify · USD
- Catalogue
- 99 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Race Face
What people ask Google about Race Face.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Race Face a legit company?
According to Gravity by Benchr, Race Face is a brand based in Scotts Valley, United States: its website has existed since April 1995, it sells on a Shopify store, it has 552,254 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Race Face?
Race Face is a global cycling brand that designs and manufactures performance cycling components, clothing, and protection for mountain biking. Gravity by Benchr classifies it under Outdoor Recreation, with Cycling making up 38% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Race Face cost?
Race Face's best seller, Chester Pedals 2020, sells US$20.00 on raceface.com. 90% of the catalogue is in stock. Gravity does not track prices daily: check raceface.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Race Face have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Race Face advertises on Facebook and Instagram and on Google, where its offers often run. Check raceface.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Race Face?
Race Face sells on its own website, raceface.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Race Face?
Gravity by Benchr records a company based in Scotts Valley, United States, whose domain was registered in 1995. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Race Face doing well?
Not at the moment. Gravity by Benchr estimates about 101,600 visits to raceface.com in September 2026, down 4% in a month and down 2% over three months. Race Face ranks #315 of 14,873 Outdoor Recreation brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Race Face use?
Gravity by Benchr identifies raceface.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since June 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Race Face spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Race Face on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Outdoor Recreation brands in United States?
Among Outdoor Recreation brands in United States in the Gravity by Benchr index, Race Face ranks #315 of 14,873 by estimated traffic. Its closest competitors on the same market are Shop SRAM, Haro Bikes, Esker Cycles, Revel Bikes, LeMond. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Race Face.