Brand page · Clothing · United States
Roots of Fight: 94.7K visits a month, 68 active Meta ads, Gravity score 602.
Roots of Fight — Roots of Fight is a media and apparel brand that celebrates the improbable achievements of legendary athletes, innovators, and cultural icons through high-end art, apparel, and experiences. In September 2026 rootsoffight.com drew an estimated 94.7K visits, down 9% on the month before. It ranks #1,573 of 97,158 Clothing brands in United States and holds a 4.2 Trustpilot rating over 220 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 369 peers: Clothing brands in Canada with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Roots of Fight is a media and apparel brand that celebrates the improbable achievements of legendary athletes, innovators, and cultural icons through high-end art, apparel, and experiences.
01 · Traffic
How much traffic Roots of Fight gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Roots of Fight drew an estimated 94.7K visits in September 2026, down 9% on the month before and down 2% over three months.
- Worldwide#98,065of 4.5M sites · Top 5%
- In United States#32,059of 1.2M sites · Top 5%
- Clothing, worldwide#9,363of 459,295 brands · Top 5%
- Clothing, United States#1,573of 97,158 brands · Top 5%
94.7K
estimated visits in September
1 mo ▼ −9.3%4 mo ▼ −1.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Roots of Fight.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Roots of Fight holds 4.2 out of 5 on Trustpilot over 220 reviews, 214 of them in the last twelve months: 72% of customers give five stars and 12% one star. That volume places Roots of Fight in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Sportswear Store Clothing Store T-Shirt Store Streetwear Store Underwear Store Activewear Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Roots of Fight sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Roots of Fight sells on Shopify, 99% of its catalogue in stock. The best seller is Supersoft Midweight Sweatpants, at US$65.00, followed by Ali vs. Lee - Night of Greatness Tee and Supersoft Midweight Hoody.
#1Supersoft Midweight SweatpantsRoots of FightUS$65.00In stock
#2Ali vs. Lee - Night of Greatness TeeRoots of FightUS$50.00In stock
#3Supersoft Midweight HoodyRoots of FightUS$70.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Roots of Fight in its comparison group.
- Average rating
- 4.71 / 5
- Rated products
- 72% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$85.00
- Currency
- USD
04 · Ads
What Roots of Fight is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Roots of Fight runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2022 (image, text, video).
Roots Of FightRoots Of Fight6 Oct 2026image
Roots Of FightRoots Of Fight6 Oct 2026image
Roots Of FightRoots Of Fight6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad20 Oct 2026Copasetic Clothing Ltdverified
Image ad20 Oct 2026Copasetic Clothing Ltdverified
Text ad20 Oct 2026Copasetic Clothing Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Roots of Fight.
The creators who tag @rootsoffight on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @rootsoffight on Instagram, led by Kerri Walsh Jennings 🌹 (233K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| KKerri Walsh Jennings 🌹@kerrileewalsh · 🇺🇸 US | Fitness sport bodybuilding Creator | 233K | 0.2% | 2 | Tagged @rootsoffight |
06 · Competitors according to Gravity
Who Roots of Fight competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Roots of Fight among Clothing brands in United States. The closest is The Hundreds, then Daydreamer, Retro Rifle, Sportiqe Apparel, The Laundry Room, DearPersonCo.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| The Hundredsthehundreds.com | |||||||
| Daydreamerdaydreamerla.com | |||||||
| Retro Rifleretro-rifle.com | |||||||
| Sportiqe Apparelsportiqe.com | |||||||
| The Laundry Roomshop.tlroom.com | |||||||
| DearPersonCodearpersonco.store |
07 · Company
The company behind Roots of Fight.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Roots of Fight is a company based in San Diego, United States, founded in 1999 according to LinkedIn, on a domain registered in October 2011. It employs about 17 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · San Diego
- Founded
- 1999, per LinkedIn
- Domain registered
- 10 Oct 2011
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 17 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- rootsoffight.com · Shopify · USD
- Catalogue
- 211 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Roots of Fight
What people ask Google about Roots of Fight.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Roots of Fight legit or a scam?
According to Gravity by Benchr, Roots of Fight is a brand based in San Diego, United States: its website has existed since October 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 17 people on LinkedIn, it has 568,226 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Roots of Fight reviews
Customers rate Roots of Fight 4.2 out of 5 on Trustpilot over 220 reviews, 214 of them in the last twelve months: 72% give five stars, 12% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Roots of Fight known for?
Roots of Fight is a media and apparel brand that celebrates the improbable achievements of legendary athletes, innovators, and cultural icons through high-end art, apparel, and experiences. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 77% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Roots of Fight expensive?
Roots of Fight's best seller, Supersoft Midweight Sweatpants, sells US$65.00 on rootsoffight.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check rootsoffight.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Roots of Fight promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Roots of Fight advertises on Facebook and Instagram and on Google, where its offers often run. Check rootsoffight.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Roots of Fight?
Roots of Fight sells on its own website, rootsoffight.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Roots of Fight?
Gravity by Benchr records a company based in San Diego, United States, founded in 1999 according to LinkedIn, on a domain registered in 2011, with 17 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Roots of Fight doing well?
Not at the moment. Gravity by Benchr estimates about 94,700 visits to rootsoffight.com in September 2026, down 9% in a month and down 2% over three months. Roots of Fight ranks #1,573 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Roots of Fight use?
Gravity by Benchr identifies rootsoffight.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Roots of Fight's ad budget?
Gravity by Benchr does not publish a spend figure for Roots of Fight on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Roots of Fight ranks #1,573 of 97,158 by estimated traffic. Its closest competitors on the same market are The Hundreds, Daydreamer, Retro Rifle, Sportiqe Apparel, The Laundry Room. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Roots of Fight.