Brand page · Household Appliances
rowenta.it: 210K visits a month, 26 active Meta ads.
rowenta.it — Rowenta is a brand that develops technologies for high performance, focusing on home appliances for daily well-being including vacuum cleaners, steam irons, hair care products, and air ventilation solutions. In September 2026 rowenta.it drew an estimated 210K visits, down 12% on the month before. It ranks #4 of 134 Household Appliances brands and holds a 3.5 Trustpilot rating over 667 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Rowenta is a brand that develops technologies for high performance, focusing on home appliances for daily well-being including vacuum cleaners, steam irons, hair care products, and air ventilation solutions.
01 · Traffic
How much traffic rowenta.it gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
rowenta.it drew an estimated 210K visits in September 2026, down 12% on the month before and up 11% over three months.
- Worldwide#50,408of 4.5M sites · Top 5%
- In Italy#1,273of 138K sites · Top 1%
- Household Appliances, worldwide#119of 20,238 brands · Top 1%
- Household Appliances, Italy#4of 134 brands · Top 5%
210K
estimated visits in September
1 mo ▼ −12.1%4 mo ▲ +11.1%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about rowenta.it.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
rowenta.it holds 3.5 out of 5 on Trustpilot over 667 reviews, 222 of them in the last twelve months: 42% of customers give five stars and 46% one star. That volume places rowenta.it in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.
Electronics Store Battery Store Appliance Store Electronics Company
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What rowenta.it sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read rowenta.it's catalogue yet.
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Share of the catalogue by product family.
The dominant category places rowenta.it in its comparison group.
- Average rating
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- In stock
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04 · Ads
What rowenta.it is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
rowenta.it runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since October 2021 (image, text, video).
X-Clean 12Rowenta Italia9 Oct 2026video
Ferro da stiro RowentaRowenta Italia8 Oct 2026image
X-Clean 12Rowenta Italia8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026GROUPE SEB ITALIA S.P.A.verified
Video ad21 Oct 2026GROUPE SEB ITALIA S.P.A.verified
Text ad21 Oct 2026GROUPE SEB ITALIA S.P.A.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about rowenta.it.
The creators who tag @rowenta.italia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @rowenta.italia on Instagram, led by Andrea Zenga (546K followers, 4.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAndrea Zenga@andreazenga93 · 🇮🇹 IT | Parenting family Creator | 546K | 4.5% | 1 | Tagged @rowenta.italia |
06 · Competitors according to Gravity
Who rowenta.it competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for rowenta.it among Household Appliances brands. The closest is Tineco, then storececotec.com, Roborock Türkiye Resmi Sitesi, Eureka, ecovacs.com, Dreame.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Tinecode-store.tineco.com | |||||||
| storececotec.comstorececotec.com | |||||||
| Roborock Türkiye Resmi Sitesitr.roborock.com | |||||||
| Eurekaus.eureka.com | |||||||
| ecovacs.comecovacs.com | |||||||
| Dreamedreame.ua |
07 · Company
The company behind rowenta.it.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
rowenta.it is an e-commerce brand.
- Legal name
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- VAT
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- Investors
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- VC-backed
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- Own store
- rowenta.it
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about rowenta.it
What people ask Google about rowenta.it.
6 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
rowenta.it reviews
Customers rate rowenta.it 3.5 out of 5 on Trustpilot over 667 reviews, 222 of them in the last twelve months: 42% give five stars, 46% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is rowenta.it?
Rowenta is a brand that develops technologies for high performance, focusing on home appliances for daily well-being including vacuum cleaners, steam irons, hair care products, and air ventilation solutions. Gravity by Benchr classifies it under Household Appliances. Source: Gravity by Benchr product classification.
Does rowenta.it have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: rowenta.it advertises on Facebook and Instagram and on Google, where its offers often run. Check rowenta.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Is rowenta.it growing?
Yes. Gravity by Benchr estimates about 209,800 visits to rowenta.it in September 2026, down 12% in a month and up 11% over three months. rowenta.it ranks #4 of 134 Household Appliances brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is rowenta.it's ad budget?
Gravity by Benchr does not publish a spend figure for rowenta.it on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Appliances brands?
Among Household Appliances brands in the Gravity by Benchr index, rowenta.it ranks #4 of 134 by estimated traffic. Its closest competitors on the same market are Tineco, storececotec.com, Roborock Türkiye Resmi Sitesi, Eureka, ecovacs.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with rowenta.it.