Brand page · Clothing · United States
Ruti: 249K visits a month, 972 active Meta ads, Gravity score 595.
Ruti — Ruti is a modern women's fashion brand specializing in comfortable and stylish clothing for women, combining elegance with comfort for the modern woman's lifestyle. In September 2026 ruti.com drew an estimated 249K visits, down 7% on the month before. It ranks #576 of 97,158 Clothing brands in United States and holds a 1.8 Trustpilot rating over 27 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Ruti is a modern women's fashion brand specializing in comfortable and stylish clothing for women, combining elegance with comfort for the modern woman's lifestyle.
01 · Traffic
How much traffic Ruti gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Ruti drew an estimated 249K visits in September 2026, down 7% on the month before and down 8% over three months.
- Worldwide#43,651of 4.5M sites · Top 1%
- In United States#14,259of 1.2M sites · Top 5%
- Clothing, worldwide#3,863of 459,295 brands · Top 1%
- Clothing, United States#576of 97,158 brands · Top 1%
249K
estimated visits in September
1 mo ▼ −7.1%4 mo ▼ −8.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Ruti.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Ruti holds 1.8 out of 5 on Trustpilot over 27 reviews, 25 of them in the last twelve months: 4% of customers give five stars and 85% one star. That volume places Ruti in the top 50 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Ruti scores 4.7 over 17 reviews.
Women's Clothing Store Clothing Store Men's Clothing Store Shoe Store
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Ruti sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Ruti sells on Shopify, 99% of its catalogue in stock. The best seller is The On The Loose Work Pants, at US$249.00, followed by The Petite On The Loose Work Pants and The On The Loose Work Pants.
#1The On The Loose Work PantsRutiUS$249.00In stock
#2The Petite On The Loose Work PantsRutiUS$249.00In stock
#3The On The Loose Work PantsRutiUS$249.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Ruti in its comparison group.
- Average rating
- 4.89 / 5
- Rated products
- 96% of the catalogue
- In stock
- 99%
- Upper price quartile
- US$269.00
- Currency
- USD
04 · Ads
What Ruti is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Ruti runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since August 2024 (image, text, video).
The On the Loose Work PantsRuti7 Oct 2026video
One of my go to outfit combos that I’m not dying to change out of at the end of the day! My fav @ruti pants now come in a scuba material andRuti6 Oct 2026video
The On the Loose Work PantsRuti6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026RUTI INC.verified
Text ad20 Oct 2026RUTI INC.verified
Text ad20 Oct 2026RUTI INC.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Ruti.
The creators who tag @ruti on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @ruti on Instagram, led by Nicole Colee (73.2K followers, 0.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| NNicole Colee@nicole__colee · 🇺🇸 US | Fashion style luxury Creator | 73.2K | 0.1% | 7 | Tagged @ruti |
06 · Competitors according to Gravity
Who Ruti competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Ruti among Clothing brands in United States. The closest is rafaellasportswear.com, then Reitmans, 66girls.co.kr, Rinascimento, SUZY, Comma.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| rafaellasportswear.comrafaellasportswear.com | |||||||
| Reitmansreitmans.com | |||||||
| 66girls.co.kr66girls.co.kr | |||||||
| Rinascimentorinascimento.com | |||||||
| SUZYsuzyshier.com | |||||||
| Commacomma-store.de |
07 · Company
The company behind Ruti.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Ruti is a company based in Oakland, United States, founded in 2009 according to LinkedIn, on a domain registered in July 2008. It employs about 57 people, is listed at early_stage_venture stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Oakland
- Founded
- 2009, per LinkedIn
- Domain registered
- 28 Jul 2008
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 57 on LinkedIn
- Funding stage
- Early stage venture · last deal: series a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- ruti.com · Shopify · USD
- Catalogue
- 493 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Ruti
What people ask Google about Ruti.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Ruti a legit company?
According to Gravity by Benchr, Ruti is a brand based in Oakland, United States: its website has existed since July 2008, it sells on a Shopify store, it employs 57 people on LinkedIn, it has 96,559 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Ruti reviews
Customers rate Ruti 1.8 out of 5 on Trustpilot over 27 reviews, 25 of them in the last twelve months: 4% give five stars, 85% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. On Google, Ruti scores 4.7 over 17 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Ruti known for?
Ruti is a modern women's fashion brand specializing in comfortable and stylish clothing for women, combining elegance with comfort for the modern woman's lifestyle. Gravity by Benchr classifies it under Clothing, with Clothing Tops making up 36% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Ruti expensive?
Ruti's best seller, The On The Loose Work Pants, sells US$249.00 on ruti.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check ruti.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Ruti have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Ruti advertises on Facebook and Instagram and on Google, where its offers often run. Check ruti.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Ruti?
Ruti sells on its own website, ruti.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Ruti?
Gravity by Benchr records a company based in Oakland, United States, founded in 2009 according to LinkedIn, on a domain registered in 2008, with 57 employees on LinkedIn, listed at early_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Ruti growing?
Not at the moment. Gravity by Benchr estimates about 248,700 visits to ruti.com in September 2026, down 7% in a month and down 8% over three months. Ruti ranks #576 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Ruti use?
Gravity by Benchr identifies ruti.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Ruti spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Ruti on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United States?
Among Clothing brands in United States in the Gravity by Benchr index, Ruti ranks #576 of 97,158 by estimated traffic. Its closest competitors on the same market are rafaellasportswear.com, Reitmans, 66girls.co.kr, Rinascimento, SUZY. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ruti.