Brand page · Decor
Scentsy: 1.4M visits a month, 70 active Meta ads.
Scentsy — Transform your home with Scentsy's exquisite collection of signature scents, home décor and fragrance systems. Explore our curated range of products including wax warmers, wax melts, kids stuffed animals, body care, on-the-go fragrance solutions, cleaning and laundry products and more!. In September 2026 scentsy.com drew an estimated 1.4M visits, down 13% on the month before. It ranks #17 of 42,373 Decor brands and holds a 2.7 Trustpilot rating over 265 reviews.
Updated Traffic Sept 2026Meta ads 9 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Transform your home with Scentsy's exquisite collection of signature scents, home décor and fragrance systems. Explore our curated range of products including wax warmers, wax melts, kids stuffed animals, body care, on-the-go fragrance solutions, cleaning and laundry products and more!
01 · Traffic
How much traffic Scentsy gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Scentsy drew an estimated 1.4M visits in September 2026, down 13% on the month before and up 36% over three months.
- Worldwide#11,146of 4.5M sites · Top 1%
- In United States#3,702of 1.2M sites · Top 1%
- Decor, worldwide#115of 185,686 brands · Top 1%
- Decor, United States#17of 42,373 brands · Top 1%
1.4M
estimated visits in September
1 mo ▼ −12.8%4 mo ▲ +36.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Scentsy.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Scentsy holds 2.7 out of 5 on Trustpilot over 265 reviews, 46 of them in the last twelve months: 47% of customers give five stars and 40% one star. That volume places Scentsy in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Flavours, Fragrances and Aroma Supplier Candle Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Scentsy sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Scentsy's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Scentsy in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Scentsy is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Scentsy runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since October 2021 (image, text, video).
ScentsyScentsy6 Oct 2026image
ScentsyScentsy5 Oct 2026image
Winnie the Pooh AnniversaryScentsy5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Scentfrenzy LLCverified
Text ad20 Oct 2026Scentfrenzy LLCverified
Text ad20 Oct 2026Scentfrenzy LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Scentsy.
The creators who tag @scentsy on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @scentsy on Instagram, led by 𝑬𝒔𝒕𝒆𝒇𝒂𝒏í𝒂 𝑳ó𝒑𝒆𝒛 🎀 (10K followers, 2.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝑬𝒔𝒕𝒆𝒇𝒂𝒏í𝒂 𝑳ó𝒑𝒆𝒛 🎀@disnerable · 🇪🇸 ES | Decoration garden diy Creator | 10K | 2.5% | 2 | Tagged @scentsy |
06 · Competitors according to Gravity
Who Scentsy competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Scentsy among Decor brands. The closest is Happy Wax, then Pink Zebra, Pura, homeofhomefragrance.co.uk, The Yankee Candle Company, Minute.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Happy Waxhappywax.com | |||||||
| Pink Zebrapinkzebrahome.com | |||||||
| Puracheckout.pura.com | |||||||
| homeofhomefragrance.co.ukhomeofhomefragrance.co.uk | |||||||
| The Yankee Candle Companyyankeecandle.co.uk | |||||||
| Minuteminuteandco.com |
07 · Company
The company behind Scentsy.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Scentsy is an e-commerce brand, founded in 2004 according to LinkedIn, on a domain registered in September 2003. It employs about 4,784 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- 2004, per LinkedIn
- Domain registered
- 16 Sept 2003
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 4,784 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- scentsy.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Scentsy
What people ask Google about Scentsy.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Scentsy a legit company?
According to Gravity by Benchr, Scentsy is a brand: its website has existed since September 2003, it employs 4,784 people on LinkedIn, it has 354,979 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Scentsy reviews
Customers rate Scentsy 2.7 out of 5 on Trustpilot over 265 reviews, 46 of them in the last twelve months: 47% give five stars, 40% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Scentsy sell?
Transform your home with Scentsy's exquisite collection of signature scents, home décor and fragrance systems. Explore our curated range of products including wax warmers, wax melts, kids stuffed animals, body care, on-the-go fragrance solutions, cleaning and laundry products and more! Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
Scentsy promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Scentsy advertises on Facebook and Instagram and on Google, where its offers often run. Check scentsy.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Scentsy?
Gravity by Benchr records a company, founded in 2004 according to LinkedIn, on a domain registered in 2003, with 4,784 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Scentsy doing well?
Yes. Gravity by Benchr estimates about 1,393,700 visits to scentsy.com in September 2026, down 13% in a month and up 36% over three months. Scentsy ranks #17 of 42,373 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Scentsy's ad budget?
Gravity by Benchr does not publish a spend figure for Scentsy on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands?
Among Decor brands in the Gravity by Benchr index, Scentsy ranks #17 of 42,373 by estimated traffic. Its closest competitors on the same market are Happy Wax, Pink Zebra, Pura, homeofhomefragrance.co.uk, The Yankee Candle Company. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Scentsy.