Brand page · Beds & Accessories · Denmark
seng.dk: 49.8K visits a month, 72 active Meta ads, Gravity score 636.
seng.dk — SENG is a nationwide chain of bed stores in Denmark that sells premium beds, mattresses, duvets, pillows, and sleep solutions with personalized guidance. In September 2026 seng.dk drew an estimated 49.8K visits, up 16% on the month before. It ranks #6 of 35 Beds & Accessories brands in Denmark and holds a 4.5 Trustpilot rating over 4,118 reviews.
Updated Traffic Sept 2026Meta ads 14 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 7 peers: Beds & Accessories brands in Denmark with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SENG is a nationwide chain of bed stores in Denmark that sells premium beds, mattresses, duvets, pillows, and sleep solutions with personalized guidance.
01 · Traffic
How much traffic seng.dk gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
seng.dk drew an estimated 49.8K visits in September 2026, up 16% on the month before and up 15% over three months.
- Worldwide#170,762of 4.5M sites · Top 5%
- In Denmark#924of 21.4K sites · Top 5%
- Beds & Accessories, worldwide#611of 14,534 brands · Top 5%
- Beds & Accessories, Denmark#6of 35 brands · Top 20%
49.8K
estimated visits in September
1 mo ▲ +16.1%4 mo ▲ +14.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about seng.dk.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
seng.dk holds 4.5 out of 5 on Trustpilot over 4,118 reviews, 716 of them in the last twelve months: 81% of customers give five stars and 7% one star. That volume places seng.dk in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %.
Bed Shop Bedroom Furniture Store Mattress Store Bedding Store Linens Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What seng.dk sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read seng.dk's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places seng.dk in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What seng.dk is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
seng.dk runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since October 2022 (image, text, video).
Annonce @seng_danmark . Vidste du, at du kan booke tid hos en sengespecialist hos SENG – helt gratis? 🛏️ Vi har netop været forbi SENG, hvoSENG Danmark13 Oct 2026video
💤Sov bedre i dag - betal til næste år 💤SENG Danmark12 Oct 2026image
✨Besøg SENG Hellerup✨SENG Danmark8 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026SENG A/Sverified
Text ad21 Oct 2026SENG A/Sverified
Text ad21 Oct 2026SENG A/Sverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about seng.dk.
The creators who tag @seng_danmark on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who seng.dk competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for seng.dk among Beds & Accessories brands in Denmark. The closest is GoodMorning, then francebedshop-plus.com, Postelja, swissflex.com, Le Roi du Matelas, cinderellamattress.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| GoodMorninggoodmorning.com | |||||||
| francebedshop-plus.comfrancebedshop-plus.com | |||||||
| Posteljapostelja.si | |||||||
| swissflex.comswissflex.com | |||||||
| Le Roi du Matelasleroidumatelas.be | |||||||
| cinderellamattress.comcinderellamattress.com |
07 · Company
The company behind seng.dk.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
seng.dk is a company based in Denmark, founded in 1999 according to LinkedIn. It employs about 127 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇩🇰 Denmark
- Founded
- 1999, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 127 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- seng.dk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about seng.dk
What people ask Google about seng.dk.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is seng.dk legit or a scam?
According to Gravity by Benchr, seng.dk is a brand based in Denmark: its Trustpilot profile is claimed by the brand, it employs 127 people on LinkedIn, it has 6,776 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
seng.dk reviews
Customers rate seng.dk 4.5 out of 5 on Trustpilot over 4,118 reviews, 716 of them in the last twelve months: 81% give five stars, 7% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is seng.dk?
SENG is a nationwide chain of bed stores in Denmark that sells premium beds, mattresses, duvets, pillows, and sleep solutions with personalized guidance. Gravity by Benchr classifies it under Beds & Accessories. Source: Gravity by Benchr product classification.
Is there a seng.dk discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: seng.dk advertises on Facebook and Instagram and on Google, where its offers often run. Check seng.dk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind seng.dk?
Gravity by Benchr records a company based in Denmark, founded in 1999 according to LinkedIn, with 127 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is seng.dk growing?
Yes. Gravity by Benchr estimates about 49,800 visits to seng.dk in September 2026, up 16% in a month and up 15% over three months. seng.dk ranks #6 of 35 Beds & Accessories brands in Denmark in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is seng.dk's ad budget?
Gravity by Benchr does not publish a spend figure for seng.dk on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beds & Accessories brands in Denmark?
Among Beds & Accessories brands in Denmark in the Gravity by Benchr index, seng.dk ranks #6 of 35 by estimated traffic. Its closest competitors on the same market are GoodMorning, francebedshop-plus.com, Postelja, swissflex.com, Le Roi du Matelas. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with seng.dk.