Brand page · Clothing · United Arab Emirates
Shomi: 188K visits a month, 21 active Meta ads, Gravity score 583.
Shomi — Shomi Official is a premium fashion and lifestyle shopping platform that offers apparel, beauty, footwear, and accessories for women, men, and kids from top brands in Pakistan. In September 2026 shomiofficial.com drew an estimated 188K visits, up 14% on the month before. It ranks #48 of 1,253 Clothing brands in United Arab Emirates and holds a 3.7 Trustpilot rating over 20 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 95 peers: Clothing brands in Pakistan with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Shomi Official is a premium fashion and lifestyle shopping platform that offers apparel, beauty, footwear, and accessories for women, men, and kids from top brands in Pakistan.
01 · Traffic
How much traffic Shomi gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Shomi drew an estimated 188K visits in September 2026, up 14% on the month before and up 18% over three months.
- Worldwide#55,135of 4.5M sites · Top 5%
- In Pakistan#281of 20.3K sites · Top 5%
- Clothing, worldwide#5,070of 459,295 brands · Top 5%
- Clothing, Pakistan#48of 1,253 brands · Top 5%
188K
estimated visits in September
1 mo ▲ +14.0%4 mo ▲ +18.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Shomi.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Shomi holds 3.7 out of 5 on Trustpilot over 20 reviews, 20 of them in the last twelve months: 55% of customers give five stars and 25% one star. That volume places Shomi in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Shomi sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Shomi sells on Shopify, 25% of its catalogue in stock. The best seller is Stitching Service, at PKR 5,000, followed by Hot Brush One Step Hot Air brush-FT-421-HAB and Shanzey Stitched 3 Piece Mid Summer Emb Lawn Suit-SHK-2804.
#1Stitching ServiceShomiPKR 5,000In stock
#2Hot Brush One Step Hot Air brush-FT-421-HABShomiPKR 2,873.75In stock
#3Shanzey Stitched 3 Piece Mid Summer Emb Lawn Suit-SHK-2804ShomiPKR 2,801.25–PKR 3,363.75In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Shomi in its comparison group.
- Average rating
- 4.88 / 5
- Rated products
- 5% of the catalogue
- In stock
- 25%
- Upper price quartile
- US$37.18
- Currency
- PKR
04 · Ads
What Shomi is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Shomi runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since September 2024 (image, text, video).
Flat 30% OFF — Shop NowShomi6 Oct 2026image
Clearance prices. Limited quantities.Shomi6 Oct 2026image
Your Next Sadabahar FavouriteShomi6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad27 Sept 2026Envisionverified
Text ad27 Sept 2026Envisionverified
Text ad27 Sept 2026Envisionverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Shomi.
The creators who tag @shomiofficialpk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @shomiofficialpk on Instagram, led by Shopy By Asim Jofa (162K followers, 0.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| SShopy By Asim Jofa@shopybyasimjofa · 🇵🇰 PK | Fashion style luxury Creator | 162K | 0.5% | 1 | Tagged @shomiofficialpk |
06 · Competitors according to Gravity
Who Shomi competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Shomi among Clothing brands in United Arab Emirates. The closest is fashiondays.bg, then Namshi, theiconic.co.nz, placedestendances.com, usagi-online.com, Shopsy.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| fashiondays.bgfashiondays.bg | |||||||
| Namshinamshi.com | |||||||
| theiconic.co.nztheiconic.co.nz | |||||||
| placedestendances.complacedestendances.com | |||||||
| usagi-online.comusagi-online.com | |||||||
| Shopsyshopsy.in |
07 · Company
The company behind Shomi.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Shomi is a company based in DUBAI, United Arab Emirates, founded in 1990 according to LinkedIn, on a domain registered in April 2020. It employs about 34 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇪 United Arab Emirates · DUBAI
- Founded
- 1990, per LinkedIn
- Domain registered
- 25 Apr 2020
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 34 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- shomiofficial.com · Shopify · PKR
- Catalogue
- 1,710 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Shomi
What people ask Google about Shomi.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Shomi legit or a scam?
According to Gravity by Benchr, Shomi is a brand based in DUBAI, United Arab Emirates: its website has existed since April 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 34 people on LinkedIn, it has 113,940 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Shomi reviews
Customers rate Shomi 3.7 out of 5 on Trustpilot over 20 reviews, 20 of them in the last twelve months: 55% give five stars, 25% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Shomi known for?
Shomi Official is a premium fashion and lifestyle shopping platform that offers apparel, beauty, footwear, and accessories for women, men, and kids from top brands in Pakistan. Gravity by Benchr classifies it under Clothing, with Clothing making up 15% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Shomi expensive?
Shomi's best seller, Stitching Service, sells PKR 5,000 on shomiofficial.com. 25% of the catalogue is in stock. Gravity does not track prices daily: check shomiofficial.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Shomi discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Shomi advertises on Facebook and Instagram and on Google, where its offers often run. Check shomiofficial.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Shomi?
Shomi sells on its own website, shomiofficial.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Shomi?
Gravity by Benchr records a company based in DUBAI, United Arab Emirates, founded in 1990 according to LinkedIn, on a domain registered in 2020, with 34 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Shomi growing?
Yes. Gravity by Benchr estimates about 188,300 visits to shomiofficial.com in September 2026, up 14% in a month and up 18% over three months. Shomi ranks #48 of 1,253 Clothing brands in United Arab Emirates in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Shomi use?
Gravity by Benchr identifies shomiofficial.com as a Shopify store (standard plan, not Shopify Plus), selling in PKR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since September 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Shomi's ad budget?
Gravity by Benchr does not publish a spend figure for Shomi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Arab Emirates?
Among Clothing brands in United Arab Emirates in the Gravity by Benchr index, Shomi ranks #48 of 1,253 by estimated traffic. Its closest competitors on the same market are fashiondays.bg, Namshi, theiconic.co.nz, placedestendances.com, usagi-online.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shomi.