Brand page · Personal Care
Shopee: 3.2M visits a month, 1,403 active Meta ads.
Shopee — Shopee is a leading e-commerce online shopping platform operating in Southeast Asia, Taiwan, Brazil, Mexico, Argentina, Cambodia, and Laos, providing customers with a wide selection of products across various categories. In September 2026 shopee.com drew an estimated 3.2M visits, up 2% on the month before. It ranks #5 of 727 Personal Care brands and holds a 1.7 Trustpilot rating over 134 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
Shopee is a leading e-commerce online shopping platform operating in Southeast Asia, Taiwan, Brazil, Mexico, Argentina, Cambodia, and Laos, providing customers with a wide selection of products across various categories.
01 · Traffic
How much traffic Shopee gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Shopee drew an estimated 3.2M visits in September 2026, up 2% on the month before and down 5% over three months.
- Worldwide#5,557of 4.5M sites · Top 1%
- In Brazil#245of 185K sites · Top 1%
- Personal Care, worldwide#167of 215,119 brands · Top 1%
- Personal Care, Brazil#5of 727 brands · Top 1%
3.2M
estimated visits in September
1 mo ▲ +2.0%4 mo ▼ −4.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Shopee.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Shopee holds 1.7 out of 5 on Trustpilot over 134 reviews, 43 of them in the last twelve months: 14% of customers give five stars and 72% one star. That volume places Shopee in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Shopee sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Shopee's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Shopee in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Shopee is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Shopee runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since November 2025 (image, text).
Shopee14 Oct 2026video
Realfit Fitness Smart Watch. If you want to look smart wear a smart watch https://s.shopee.sg/7pttlxNsWp Like Share Comment Follow UncleShopee14 Oct 2026video
🍟✨ CRISPY. EASY. DELICIOUS. EVERY DAY! ✨🍗 Meet the Tefal Easy Fry Pop 5L Air Fryer — your new kitchen bestie! ❤️ 🔥 5L capacity – perfect fShopee14 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026PT ALTEK KARYA PERSADU UTAMAverified
Text ad19 Oct 2026Siti Solmahverified
Text ad16 Oct 2026Tri Elfira Yolandaverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Shopee.
The creators who tag @shopee_sg on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @shopee_sg on Instagram, led by JusGift (13.1K followers).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJusGift@xjusgift · 🇵🇭 PH | Cinema series pop culture Creator | 13.1K | — | 9 | Tagged @shopee_sg |
06 · Competitors according to Gravity
Who Shopee competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Shopee among Personal Care brands. The closest is Lazada, then tokopedia.com, Bukalapak, amazon.sg, tmall.com, world.taobao.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Lazadalazada.com | |||||||
| tokopedia.comtokopedia.com | |||||||
| Bukalapakbukalapak.com | |||||||
| amazon.sgamazon.sg | |||||||
| tmall.comtmall.com | |||||||
| world.taobao.comworld.taobao.com |
07 · Company
The company behind Shopee.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Shopee is an e-commerce brand, on a domain registered in September 2002. It employs about 82,285 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- Data not available
- Domain registered
- 4 Sept 2002
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 82,285 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- shopee.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Shopee
What people ask Google about Shopee.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Shopee a legit company?
According to Gravity by Benchr, Shopee is a brand: its website has existed since September 2002, its Trustpilot profile is claimed by the brand, it employs 82,285 people on LinkedIn, it has 169,533 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
Shopee reviews: is it worth it?
Customers rate Shopee 1.7 out of 5 on Trustpilot over 134 reviews, 43 of them in the last twelve months: 14% give five stars, 72% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Shopee sell?
Shopee is a leading e-commerce online shopping platform operating in Southeast Asia, Taiwan, Brazil, Mexico, Argentina, Cambodia, and Laos, providing customers with a wide selection of products across various categories. Gravity by Benchr classifies it under Personal Care. Source: Gravity by Benchr product classification.
Does Shopee have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Shopee advertises on Facebook and Instagram and on Google, where its offers often run. Check shopee.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Shopee?
Gravity by Benchr records a company, whose domain was registered in 2002, with 82,285 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Shopee doing well?
Not at the moment. Gravity by Benchr estimates about 3,247,400 visits to shopee.com in September 2026, up 2% in a month and down 5% over three months. Shopee ranks #5 of 727 Personal Care brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Shopee's ad budget?
Gravity by Benchr does not publish a spend figure for Shopee on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands?
Among Personal Care brands in the Gravity by Benchr index, Shopee ranks #5 of 727 by estimated traffic. Its closest competitors on the same market are Lazada, tokopedia.com, Bukalapak, amazon.sg, tmall.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Shopee.