Brand page · Clothing · United Kingdom
SIRPLUS: 39.5K visits a month, 25 active Meta ads, Gravity score 473.
SIRPLUS — SIRPLUS crafts contemporary menswear from quality fabrics, including surplus with a focus on British craftsmanship and sustainability. In September 2026 sirplus.co.uk drew an estimated 39.5K visits, down 8% on the month before. It ranks #1,199 of 19,668 Clothing brands in United Kingdom and holds a 3.7 Trustpilot rating over 38 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1008 peers: Clothing brands in United Kingdom with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SIRPLUS crafts contemporary menswear from quality fabrics, including surplus with a focus on British craftsmanship and sustainability.
01 · Traffic
How much traffic SIRPLUS gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SIRPLUS drew an estimated 39.5K visits in September 2026, down 8% on the month before and down 29% over three months.
- Worldwide#208,028of 4.5M sites · Top 5%
- In United Kingdom#10,877of 192K sites · Top 10%
- Clothing, worldwide#19,946of 459,295 brands · Top 5%
- Clothing, United Kingdom#1,199of 19,668 brands · Top 10%
39.5K
estimated visits in September
1 mo ▼ −7.6%4 mo ▼ −28.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SIRPLUS.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SIRPLUS holds 3.7 out of 5 on Trustpilot over 38 reviews, 12 of them in the last twelve months: 61% of customers give five stars and 26% one star. That volume places SIRPLUS in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.
Men's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SIRPLUS sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SIRPLUS sells on Shopify, 91% of its catalogue in stock. The best seller is Midnight Herringbone Nehru Waistcoat, at £295.00, followed by Navy Cotton Herringbone Socks and Navy Merino Knit Polo Shirt.
#1Midnight Herringbone Nehru WaistcoatSIRPLUS£295.00In stock
#2Navy Cotton Herringbone SocksSIRPLUS£14.00In stock
#3Navy Merino Knit Polo ShirtSIRPLUS£195.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SIRPLUS in its comparison group.
- Average rating
- 4.95 / 5
- Rated products
- 49% of the catalogue
- In stock
- 91%
- Upper price quartile
- US$390.45
- Currency
- GBP
04 · Ads
What SIRPLUS is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SIRPLUS runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since October 2024 (image, text, video).
SIRPLUSSIRPLUS6 Oct 2026video
SIRPLUSSIRPLUS6 Oct 2026video
New arrivals, just inSIRPLUS2 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Sir Plus Ltdverified
Text ad20 Oct 2026Sir Plus Ltdverified
Image ad20 Oct 2026Sir Plus Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SIRPLUS.
The creators who tag @sirplusclothing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sirplusclothing on Instagram, led by Fraser (258K followers, 6.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FFraser@fraserolender · 🇬🇧 GB | Cinema series pop culture Creator | 258K | 6.6% | 1 | Tagged @sirplusclothing |
06 · Competitors according to Gravity
Who SIRPLUS competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SIRPLUS among Clothing brands in United Kingdom. The closest is Albert, then Goldwin London, Stuart Trevor, Frizmworks, Ça Va London, ajpg_.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Albertalbertclothing.com | |||||||
| Goldwin Londonukshop.goldwin-global.com | |||||||
| Stuart Trevorstuarttrevor.com | |||||||
| Frizmworksfrizmworks.eu | |||||||
| Ça Va Londoncavalondon.com | |||||||
| ajpg_ajpgshop.com |
07 · Company
The company behind SIRPLUS.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SIRPLUS is a company based in London, United Kingdom, founded in 2011 according to LinkedIn, on a domain registered in February 2011. It employs about 43 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom · London
- Founded
- 2011, per LinkedIn
- Domain registered
- 27 Feb 2011
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 43 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sirplus.co.uk · Shopify · GBP
- Catalogue
- 90 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SIRPLUS
What people ask Google about SIRPLUS.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SIRPLUS a legit company?
According to Gravity by Benchr, SIRPLUS is a brand based in London, United Kingdom: its website has existed since February 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 43 people on LinkedIn, it has 36,805 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
SIRPLUS reviews
Customers rate SIRPLUS 3.7 out of 5 on Trustpilot over 38 reviews, 12 of them in the last twelve months: 61% give five stars, 26% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does SIRPLUS sell?
SIRPLUS crafts contemporary menswear from quality fabrics, including surplus with a focus on British craftsmanship and sustainability. Gravity by Benchr classifies it under Clothing, with Outerwear making up 34% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
SIRPLUS prices: how much is it?
SIRPLUS' best seller, Midnight Herringbone Nehru Waistcoat, sells £295.00 on sirplus.co.uk. 91% of the catalogue is in stock. Gravity does not track prices daily: check sirplus.co.uk before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does SIRPLUS have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SIRPLUS advertises on Facebook and Instagram and on Google, where its offers often run. Check sirplus.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy SIRPLUS?
SIRPLUS sells on its own website, sirplus.co.uk, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns SIRPLUS?
Gravity by Benchr records a company based in London, United Kingdom, founded in 2011 according to LinkedIn, on a domain registered in 2011, with 43 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SIRPLUS growing?
Not at the moment. Gravity by Benchr estimates about 39,500 visits to sirplus.co.uk in September 2026, down 8% in a month and down 29% over three months. SIRPLUS ranks #1,199 of 19,668 Clothing brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SIRPLUS use?
Gravity by Benchr identifies sirplus.co.uk as a Shopify store (standard plan, not Shopify Plus), selling in GBP. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is SIRPLUS' ad budget?
Gravity by Benchr does not publish a spend figure for SIRPLUS on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands in United Kingdom?
Among Clothing brands in United Kingdom in the Gravity by Benchr index, SIRPLUS ranks #1,199 of 19,668 by estimated traffic. Its closest competitors on the same market are Albert, Goldwin London, Stuart Trevor, Frizmworks, Ça Va London. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SIRPLUS.