Brand page · Clothing
sloggi: 377K visits a month, 19 active Meta ads.
sloggi — sloggi is a brand that creates wearable, innovative bodywear including intimate apparel and swimwear for both women and men. The brand is known for its comfort and has become the best-selling brief brand in Europe. In September 2026 sloggi.com drew an estimated 377K visits, down 4% on the month before. It ranks #52 of 7,326 Clothing brands and holds a 1.4 Trustpilot rating over 195 reviews.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
sloggi is a brand that creates wearable, innovative bodywear including intimate apparel and swimwear for both women and men. The brand is known for its comfort and has become the best-selling brief brand in Europe.
01 · Traffic
How much traffic sloggi gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
sloggi drew an estimated 377K visits in September 2026, down 4% on the month before and up 14% over three months.
- Worldwide#31,226of 4.5M sites · Top 1%
- In Germany#1,413of 184K sites · Top 1%
- Clothing, worldwide#2,661of 459,295 brands · Top 1%
- Clothing, Germany#52of 7,326 brands · Top 1%
377K
estimated visits in September
1 mo ▼ −4.2%4 mo ▲ +14.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about sloggi.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
sloggi holds 1.4 out of 5 on Trustpilot over 195 reviews, 80 of them in the last twelve months: 4% of customers give five stars and 83% one star. That volume places sloggi in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.
Lingerie Store Swimwear Store Clothing Store Underwear Store Women's Clothing Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What sloggi sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read sloggi's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places sloggi in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What sloggi is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
sloggi runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since August 2022 (image, text, video).
Plus de confort et de liberté.sloggi7 Oct 2026video
La lingerie qui rime avec confort.sloggi7 Oct 2026video
Oui au confort.sloggi6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad21 Oct 2026Triumph Intertrade AGverified
Image ad21 Oct 2026Triumph Intertrade AGverified
Video ad21 Oct 2026Triumph Intertrade AGverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about sloggi.
The creators who tag @sloggi on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sloggi on Instagram, led by Demi Rox (19.5K followers, 3.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| DDemi Rox@demiroxmensah · 🇬🇧 GB | Music concerts dance Creator | 19.5K | 3.5% | 2 | Tagged @sloggi |
06 · Competitors according to Gravity
Who sloggi competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for sloggi among Clothing brands. The closest is Lingerie, then mey.com, Jockey, SKIMS, intimissimi.com, MeUndies.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Lingerielingerie.com.br | |||||||
| mey.commey.com | |||||||
| Jockeyjockey.com | |||||||
| SKIMScheckout.skims.com | |||||||
| intimissimi.comintimissimi.com | |||||||
| MeUndiesmeundies.com |
07 · Company
The company behind sloggi.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
sloggi is an e-commerce brand, founded in 1979 according to LinkedIn, on a domain registered in September 1997. It employs about 33 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- Data not available
- Founded
- 1979, per LinkedIn
- Domain registered
- 8 Sept 1997
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 33 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sloggi.com · Salesforce_commerce
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about sloggi
What people ask Google about sloggi.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is sloggi a legit company?
According to Gravity by Benchr, sloggi is a brand: its website has existed since September 1997, it sells on a Salesforce_commerce store, it employs 33 people on LinkedIn, it has 157,971 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
sloggi reviews: is it worth it?
Customers rate sloggi 1.4 out of 5 on Trustpilot over 195 reviews, 80 of them in the last twelve months: 4% give five stars, 83% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is sloggi?
sloggi is a brand that creates wearable, innovative bodywear including intimate apparel and swimwear for both women and men. The brand is known for its comfort and has become the best-selling brief brand in Europe. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.
Is there a sloggi discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: sloggi advertises on Facebook and Instagram and on Google, where its offers often run. Check sloggi.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy sloggi?
sloggi sells on its own website, sloggi.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns sloggi?
Gravity by Benchr records a company, founded in 1979 according to LinkedIn, on a domain registered in 1997, with 33 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is sloggi doing well?
Yes. Gravity by Benchr estimates about 377,200 visits to sloggi.com in September 2026, down 4% in a month and up 14% over three months. sloggi ranks #52 of 7,326 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does sloggi use?
Gravity by Benchr identifies sloggi.com as a Salesforce_commerce store. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.
What is sloggi's ad budget?
Gravity by Benchr does not publish a spend figure for sloggi on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Clothing brands?
Among Clothing brands in the Gravity by Benchr index, sloggi ranks #52 of 7,326 by estimated traffic. Its closest competitors on the same market are Lingerie, mey.com, Jockey, SKIMS, intimissimi.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with sloggi.