Brand page · Party & Celebration

Smartbox Group Top 1% worldwide Top 1% in Party & Celebration
smartbox.com·Since 1998

Smartbox Group: 2.3M visits a month, 56 active Meta ads.

Smartbox Group — Smartbox Group is a company that invented the concept of experience gifts, offering over 140,000 experiences to help people create memorable moments and connect through meaningful activities rather than material goods. In September 2026 smartbox.com drew an estimated 2.3M visits, down 1% on the month before. It ranks #1 of 253 Party & Celebration brands and holds a 3.3 Trustpilot rating over 31,731 reviews.

smartbox.com@smartbox_fr 60.3KFacebookLinkedIn 25.3KTrustpilot 3.3Meta Ad Library 56

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
2.3M
−1% vs. August 2026
Instagram followers
60.3K
1,282 posts · @smartbox_fr
Trustpilot
3.3
31,731 reviews · 5,378 in 12 months
Meta ads
56
active · on Google since 2021
Products
—
Data not available
Rank in Italy
#1
of 253 in Party & Celebration
LinkedIn
25.3K
followers · 803 employees
Earned media value
€5.5k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Smartbox Group is a company that invented the concept of experience gifts, offering over 140,000 experiences to help people create memorable moments and connect through meaningful activities rather than material goods.

01 · Traffic

How much traffic Smartbox Group gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Smartbox Group drew an estimated 2.3M visits in September 2026, down 1% on the month before and up 15% over three months.

  • Worldwide#7,371of 4.5M sites · Top 1%
  • In Italy#195of 138K sites · Top 1%
  • Party & Celebration, worldwide#7of 46,327 brands · Top 1%
  • Party & Celebration, Italy#1of 253 brands · Top 1%
Monthly visitssource Sept 2026

2.3M

estimated visits in September

1 mo ▼ −1.3%4 mo ▲ +14.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Smartbox Group.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Smartbox Group holds 3.3 out of 5 on Trustpilot over 31,731 reviews, 5,378 of them in the last twelve months: 47% of customers give five stars and 24% one star. That volume places Smartbox Group in the top 1 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Smartbox Group scores 3.2 over 8,276 reviews.

Trustpilotread 21 Oct 2026
3.3TrustScore · 31,731 reviews · 5,378 in 12 months
Top 1% review volume
5 ★47%
4 ★16%
3 ★7%
2 ★6%
1 ★24%

Gift Shop

Google reviewsread 20 Oct 2026
3.28,276 reviews on the Google business profile
5 ★47%
4 ★16%
3 ★8%
2 ★6%
1 ★23%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Smartbox Group sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Smartbox Group's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Party & Celebration
Party & Celebration43%
Food Items14%
Personal Care8%

The dominant category places Smartbox Group in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Smartbox Group.

The creators who tag @smartbox_fr on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @smartbox_fr on Instagram, led by Martinez Maxime (123K followers, 3.5% engagement).

Influencersaccounts tagging @smartbox_fr · Instagram
AccountProfileFollowersEngagementTagsRelationship
MMartinez Maxime@wonder_hook · 🇫🇷 FRHumor memes comedy Creator123K3.5%1Tagged @smartbox_fr
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Smartbox Group competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Smartbox Group among Party & Celebration brands. The closest is wonderbox.fr, then virginexperiencedays.co.uk, getyourguide.com, groupon.co.uk, waynabox.com, Deine Zweisamkeit.

CompetitorsParty & Celebration · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
wonderbox.frwonderbox.fr
virginexperiencedays.co.ukvirginexperiencedays.co.uk
getyourguide.comgetyourguide.com
groupon.co.ukgroupon.co.uk
waynabox.comwaynabox.com
Deine Zweisamkeitdeine-zweisamkeit.de
Competitors Gravity finds for Smartbox Group. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Smartbox Group with wonderbox.fr

07 · Company

The company behind Smartbox Group.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Smartbox Group is an e-commerce brand, on a domain registered in May 1998. It employs about 803 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
28 May 1998
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
803 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
smartbox.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Smartbox Group

What people ask Google about Smartbox Group.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Smartbox Group legit or a scam?

According to Gravity by Benchr, Smartbox Group is a brand: its website has existed since May 1998, it employs 803 people on LinkedIn, it has 60,341 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Smartbox Group?

Customers rate Smartbox Group 3.3 out of 5 on Trustpilot over 31,731 reviews, 5,378 of them in the last twelve months: 47% give five stars, 24% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Smartbox Group scores 3.2 over 8,276 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Smartbox Group?

Smartbox Group is a company that invented the concept of experience gifts, offering over 140,000 experiences to help people create memorable moments and connect through meaningful activities rather than material goods. Gravity by Benchr classifies it under Party & Celebration. Source: Gravity by Benchr product classification.

Does Smartbox Group have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Smartbox Group advertises on Facebook and Instagram and on Google, where its offers often run. Check smartbox.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Smartbox Group?

Gravity by Benchr records a company, whose domain was registered in 1998, with 803 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Smartbox Group growing?

Yes. Gravity by Benchr estimates about 2,280,900 visits to smartbox.com in September 2026, down 1% in a month and up 15% over three months. Smartbox Group ranks #1 of 253 Party & Celebration brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Smartbox Group spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Smartbox Group on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Party & Celebration brands?

Among Party & Celebration brands in the Gravity by Benchr index, Smartbox Group ranks #1 of 253 by estimated traffic. Its closest competitors on the same market are wonderbox.fr, virginexperiencedays.co.uk, getyourguide.com, groupon.co.uk, waynabox.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Smartbox Group.