Brand page · Sofas · United Kingdom
Sofology: 888K visits a month, 95 active Meta ads, Gravity score 624.
Sofology — Sofology is a UK-based sofa retailer that sells fabric and leather sofas, corner sofas, sofa beds and chairs, with a focus on made-to-order products and customer experience. In September 2026 sofology.co.uk drew an estimated 888K visits, down 1% on the month before. It ranks #6 of 421 Sofas brands in United Kingdom and holds a 4.7 Trustpilot rating over 289,350 reviews.
Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 17 peers: Sofas brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Sofology is a UK-based sofa retailer that sells fabric and leather sofas, corner sofas, sofa beds and chairs, with a focus on made-to-order products and customer experience.
01 · Traffic
How much traffic Sofology gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Sofology drew an estimated 888K visits in September 2026, down 1% on the month before and up 18% over three months.
- Worldwide#15,896of 4.5M sites · Top 1%
- In United Kingdom#631of 192K sites · Top 1%
- Sofas, worldwide#21of 7,681 brands · Top 1%
- Sofas, United Kingdom#6of 421 brands · Top 5%
888K
estimated visits in September
1 mo ▼ −1.3%4 mo ▲ +18.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Sofology.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Sofology holds 4.7 out of 5 on Trustpilot over 289,350 reviews, 14,715 of them in the last twelve months: 90% of customers give five stars and 6% one star. That volume places Sofology in the top 1 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 10 %. On Google, Sofology scores 5.0 over 88 reviews.
Sofa Store Upholstery Shop Furniture Store Home Goods Store Living Room Furniture Store Furniture Accessories
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Sofology sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Sofology's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Sofology in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Sofology is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Sofology runs Meta ads on Facebook, Instagram, Audience Network, Threads, and has advertised on Google since September 2023 (image, text, video).
Launch PricesSofology14 Oct 2026video
Launch PricesSofology14 Oct 2026video
Launch PricesSofology14 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026DFS Trading Limitedverified
Text ad19 Oct 2026DFS Trading Limitedverified
Text ad19 Oct 2026DFS Trading Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Sofology.
The creators who tag @sofology on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @sofology on Instagram, led by Gemma | Home & Motherhood (24.1K followers, 1.5% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| GGemma | Home & Motherhood@gemmadeighan · 🇬🇧 GB | Decoration garden diy Creator | 24.1K | 1.5% | 5 | Tagged @sofology |
06 · Competitors according to Gravity
Who Sofology competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Sofology among Sofas brands in United Kingdom. The closest is Sofa Club®, then Msofas, scs.co.uk, Lounge Life, poltronesofa.com, Sofás Valencia.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Sofa Club®sofaclub.co.uk | |||||||
| Msofasmsofas.co.uk | |||||||
| scs.co.ukscs.co.uk | |||||||
| Lounge Lifeloungelife.com.au | |||||||
| poltronesofa.compoltronesofa.com | |||||||
| Sofás Valenciasofavalencia.com |
07 · Company
The company behind Sofology.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Sofology is a company based in United Kingdom, founded in 1976 according to LinkedIn, on a domain registered in April 2015. It employs about 661 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1976, per LinkedIn
- Domain registered
- 11 Apr 2015
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 661 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- sofology.co.uk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Sofology
What people ask Google about Sofology.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Sofology legit or a scam?
According to Gravity by Benchr, Sofology is a brand based in United Kingdom: its website has existed since April 2015, its Trustpilot profile is claimed by the brand, it employs 661 people on LinkedIn, it has 120,301 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Sofology reviews
Customers rate Sofology 4.7 out of 5 on Trustpilot over 289,350 reviews, 14,715 of them in the last twelve months: 90% give five stars, 6% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Sofology scores 5.0 over 88 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does Sofology sell?
Sofology is a UK-based sofa retailer that sells fabric and leather sofas, corner sofas, sofa beds and chairs, with a focus on made-to-order products and customer experience. Gravity by Benchr classifies it under Sofas. Source: Gravity by Benchr product classification.
Does Sofology have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Sofology advertises on Facebook and Instagram and on Google, where its offers often run. Check sofology.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who is behind Sofology?
Gravity by Benchr records a company based in United Kingdom, founded in 1976 according to LinkedIn, on a domain registered in 2015, with 661 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Sofology growing?
Yes. Gravity by Benchr estimates about 888,200 visits to sofology.co.uk in September 2026, down 1% in a month and up 18% over three months. Sofology ranks #6 of 421 Sofas brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Sofology's ad budget?
Gravity by Benchr does not publish a spend figure for Sofology on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Sofas brands in United Kingdom?
Among Sofas brands in United Kingdom in the Gravity by Benchr index, Sofology ranks #6 of 421 by estimated traffic. Its closest competitors on the same market are Sofa Club®, Msofas, scs.co.uk, Lounge Life, poltronesofa.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sofology.