Brand page · Beds & Accessories · United States
SoftFrame Designs: 67.3K visits a month, 192 active Meta ads, Gravity score 767.
SoftFrame Designs — SoftFrame Designs sells all-cushioned upholstered bed frames, headboards, and bolster pillows designed for comfort and protection with easy setup and no assembly required. In September 2026 softframedesigns.com drew an estimated 67.3K visits, up 15% on the month before. It ranks #68 of 1,172 Beds & Accessories brands in United States and holds a 4.0 Trustpilot rating over 19 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 77 peers: Beds & Accessories brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
SoftFrame Designs sells all-cushioned upholstered bed frames, headboards, and bolster pillows designed for comfort and protection with easy setup and no assembly required.
01 · Traffic
How much traffic SoftFrame Designs gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
SoftFrame Designs drew an estimated 67.3K visits in September 2026, up 15% on the month before and up 30% over three months.
- Worldwide#131,913of 4.5M sites · Top 5%
- In United States#42,825of 1.2M sites · Top 5%
- Beds & Accessories, worldwide#469of 14,534 brands · Top 5%
- Beds & Accessories, United States#68of 1,172 brands · Top 10%
67.3K
estimated visits in September
1 mo ▲ +14.7%4 mo ▲ +30.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about SoftFrame Designs.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
SoftFrame Designs holds 4.0 out of 5 on Trustpilot over 19 reviews, 10 of them in the last twelve months: 58% of customers give five stars and 26% one star. That volume places SoftFrame Designs in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What SoftFrame Designs sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
SoftFrame Designs sells on Shopify, 96% of its catalogue in stock. The best seller is Ultra Bed Set: Bed Frame + Headboard | White, at US$869.99–US$1,049.99, followed by Ultra Bed Frame | White and Classic Bed Set: Bed Frame + Headboard | White.
#1Ultra Bed Set: Bed Frame + Headboard | WhiteSoftFrame DesignsUS$869.99–US$1,049.99In stock
#2Ultra Bed Frame | WhiteSoftFrame DesignsUS$499.99–US$649.99In stock
#3Classic Bed Set: Bed Frame + Headboard | WhiteSoftFrame DesignsUS$749.99–US$889.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places SoftFrame Designs in its comparison group.
- Average rating
- 4.69 / 5
- Rated products
- 72% of the catalogue
- In stock
- 96%
- Upper price quartile
- US$849.99
- Currency
- USD
04 · Ads
What SoftFrame Designs is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
SoftFrame Designs runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since January 2023 (image, text, video).
Shop Bed Frames with Headboards | SoftFrame Designs®SoftFrame Designs6 Oct 2026image
Your dream bed frame awaitsSoftFrame Designs5 Oct 2026video
Loving our new @softframedesigns set up 🤎 Soft, cozy, and completely transformed the feel of our bedroom ✨ #BedroomInspo #BedroomDecor #CozSoftFrame Designs5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026SoftFrame Designs, Inc.verified
Text ad20 Oct 2026SoftFrame Designs, Inc.verified
Text ad20 Oct 2026SoftFrame Designs, Inc.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about SoftFrame Designs.
The creators who tag @softframedesigns on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @softframedesigns on Instagram, led by Juls (14.9K followers, 0.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| JJuls@petitejuls · 🇨🇦 CA | Fashion style luxury Creator | 14.9K | 0.6% | 4 | Tagged @softframedesigns |
06 · Competitors according to Gravity
Who SoftFrame Designs competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for SoftFrame Designs among Beds & Accessories brands in United States. The closest is BunkBedKing, then Sol Place, Custom Kids Furniture, BusyWood, Camden Isle, Bunk Beds for Adults.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| BunkBedKingbunkbedking.com | |||||||
| Sol Placesolplace.com | |||||||
| Custom Kids Furniturecustomkidsfurniture.com | |||||||
| BusyWoodbusywood.com | |||||||
| Camden Islecamdenisle.com | |||||||
| Bunk Beds for Adultsbunkbedsforadults.com |
07 · Company
The company behind SoftFrame Designs.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
SoftFrame Designs is a company based in Beverly Hills, United States, founded in 2015 according to LinkedIn, on a domain registered in December 2020. It employs about 10 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Beverly Hills
- Founded
- 2015, per LinkedIn
- Domain registered
- 15 Dec 2020
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 10 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- softframedesigns.com · Shopify · USD
- Catalogue
- 32 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about SoftFrame Designs
What people ask Google about SoftFrame Designs.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is SoftFrame Designs a legit company?
According to Gravity by Benchr, SoftFrame Designs is a brand based in Beverly Hills, United States: its website has existed since December 2020, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 10 people on LinkedIn, it has 186,861 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
SoftFrame Designs reviews
Customers rate SoftFrame Designs 4.0 out of 5 on Trustpilot over 19 reviews, 10 of them in the last twelve months: 58% give five stars, 26% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is SoftFrame Designs?
SoftFrame Designs sells all-cushioned upholstered bed frames, headboards, and bolster pillows designed for comfort and protection with easy setup and no assembly required. Gravity by Benchr classifies it under Beds & Accessories, with Beds & Bed Frames making up 79% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does SoftFrame Designs cost?
SoftFrame Designs' best seller, Ultra Bed Set: Bed Frame + Headboard | White, sells from US$869.99 to US$1,049.99 on softframedesigns.com. 96% of the catalogue is in stock. Gravity does not track prices daily: check softframedesigns.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a SoftFrame Designs discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: SoftFrame Designs advertises on Facebook and Instagram and on Google, where its offers often run. Check softframedesigns.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy SoftFrame Designs?
SoftFrame Designs sells on its own website, softframedesigns.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns SoftFrame Designs?
Gravity by Benchr records a company based in Beverly Hills, United States, founded in 2015 according to LinkedIn, on a domain registered in 2020, with 10 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is SoftFrame Designs growing?
Yes. Gravity by Benchr estimates about 67,300 visits to softframedesigns.com in September 2026, up 15% in a month and up 30% over three months. SoftFrame Designs ranks #68 of 1,172 Beds & Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does SoftFrame Designs use?
Gravity by Benchr identifies softframedesigns.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since January 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is SoftFrame Designs' ad budget?
Gravity by Benchr does not publish a spend figure for SoftFrame Designs on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Beds & Accessories brands in United States?
Among Beds & Accessories brands in United States in the Gravity by Benchr index, SoftFrame Designs ranks #68 of 1,172 by estimated traffic. Its closest competitors on the same market are BunkBedKing, Sol Place, Custom Kids Furniture, BusyWood, Camden Isle. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SoftFrame Designs.