Brand page · Audio

SoundSelect Top 5% worldwide Top 5% in Audio
soundselect.co.za· Shopify

SoundSelect: 145K visits a month, 28 active Meta ads.

SoundSelect — SoundSelect is a South African supplier of professional sound and lighting equipment, offering speakers, DJ gear, instruments, and pro audio products. In September 2026 soundselect.co.za drew an estimated 145K visits, down 11% on the month before. It ranks #1 of 35 Audio brands.

soundselect.co.za@soundselect 34.3KYouTube 1.1KFacebookLinkedIn 177Trustpilot 2.6Meta Ad Library 28

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
145K
−11% vs. August 2026
Instagram followers
34.3K
4,087 posts · @soundselect
Trustpilot
2.6
4 reviews · 4 in 12 months
Meta ads
28
active · on Google since 2023
Products
82%
in stock
Rank in South Africa
#1
of 35 in Audio
LinkedIn
177
followers · 16 employees
Earned media value
€229.4
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

SoundSelect is a South African supplier of professional sound and lighting equipment, offering speakers, DJ gear, instruments, and pro audio products.

01 · Traffic

How much traffic SoundSelect gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

SoundSelect drew an estimated 145K visits in September 2026, down 11% on the month before and down 21% over three months.

  • Worldwide#68,552of 4.5M sites · Top 5%
  • In South Africa#392of 33.7K sites · Top 5%
  • Audio, worldwide#416of 19,694 brands · Top 5%
  • Audio, South Africa#1of 35 brands · Top 5%
Monthly visitssource Sept 2026

145K

estimated visits in September

1 mo ▼ −10.8%4 mo ▼ −20.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about SoundSelect.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

SoundSelect holds 2.6 out of 5 on Trustpilot over 4 reviews, 4 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotread 21 Oct 2026
2.6TrustScore · 4 reviews · 4 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Software Company Music Store Audio Visual Equipment Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What SoundSelect sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

SoundSelect sells on Shopify, 82% of its catalogue in stock. The best seller is Pioneer DDJ-FLX4, at ZAR 7,445.00, followed by Audio-Technica ATH-M50x and Audio Technica ATH-M40x.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Audio Components25%
Musical Instruments9%
Public Address Systems7%
Special Effects6%

Share of the catalogue by product family.

Activity mixdominant: Audio
Audio59%
Hobbies & Creative Arts19%
Party & Celebration8%
Electronics Accessories3%
Jewelry1%

The dominant category places SoundSelect in its comparison group.

Prices and ratingsstore data
Average rating
1.05 / 5
Rated products
75% of the catalogue
In stock
82%
Upper price quartile
US$932.92
Currency
ZAR

05 · Influencers

Who talks about SoundSelect.

The creators who tag @soundselect on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @soundselect · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who SoundSelect competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for SoundSelect among Audio brands. The closest is DJ City, then Store DJ, Madrid Hifi, SAMID, Audio Pro Perú, energyson.fr.

CompetitorsAudio · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
DJ Citydjcity.com.au
Store DJstoredj.com.au
Madrid Hifimadridhifi.com
SAMIDsamid.ru
Audio Pro Perúaudioproperu.com
energyson.frenergyson.fr
Competitors Gravity finds for SoundSelect. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare SoundSelect with DJ City

07 · Company

The company behind SoundSelect.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

SoundSelect is an e-commerce brand, founded in 2004 according to LinkedIn. It employs about 16 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2004, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
16 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
soundselect.co.za · Shopify · ZAR
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about SoundSelect

What people ask Google about SoundSelect.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is SoundSelect a legit company?

According to Gravity by Benchr, SoundSelect is a brand: it sells on a Shopify store, it employs 16 people on LinkedIn, it has 34,273 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What does SoundSelect sell?

SoundSelect is a South African supplier of professional sound and lighting equipment, offering speakers, DJ gear, instruments, and pro audio products. Gravity by Benchr classifies it under Audio, with Audio Components making up 25% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is SoundSelect expensive?

SoundSelect's best seller, Pioneer DDJ-FLX4, sells ZAR 7,445.00 on soundselect.co.za. 82% of the catalogue is in stock. Gravity does not track prices daily: check soundselect.co.za before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does SoundSelect have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: SoundSelect advertises on Facebook and Instagram and on Google, where its offers often run. Check soundselect.co.za for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy SoundSelect?

SoundSelect sells on its own website, soundselect.co.za, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns SoundSelect?

Gravity by Benchr records a company, founded in 2004 according to LinkedIn, with 16 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is SoundSelect growing?

Not at the moment. Gravity by Benchr estimates about 145,200 visits to soundselect.co.za in September 2026, down 11% in a month and down 21% over three months. SoundSelect ranks #1 of 35 Audio brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does SoundSelect use?

Gravity by Benchr identifies soundselect.co.za as a Shopify store (standard plan, not Shopify Plus), selling in ZAR. It advertises through Meta and on Google since July 2023. Source: Gravity by Benchr platform and advertising records.

What is SoundSelect's ad budget?

Gravity by Benchr does not publish a spend figure for SoundSelect on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Audio brands?

Among Audio brands in the Gravity by Benchr index, SoundSelect ranks #1 of 35 by estimated traffic. Its closest competitors on the same market are DJ City, Store DJ, Madrid Hifi, SAMID, Audio Pro Perú. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with SoundSelect.