Brand page · Clothing · United States

Spanx Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
spanx.com·🇺🇸 United States· Shopify·Since 1999

Spanx: 3.2M visits a month, 1,185 active Meta ads.

Spanx — Spanx is a women's apparel brand that sells shapewear, active wear, leggings, jeans, bras, and bodysuits. In September 2026 spanx.com drew an estimated 3.2M visits, up 1% on the month before. It ranks #38 of 97,158 Clothing brands in United States and holds a 3.6 Trustpilot rating over 300 reviews.

spanx.com@spanx 1MFacebookLinkedIn 122KTrustpilot 3.6Meta Ad Library 1,185

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026

Estimated traffic
3.2M
+1% vs. August 2026
Instagram followers
1M
841 posts · @spanx
Trustpilot
3.6
300 reviews · 100 in 12 months
Meta ads
1,185
active · on Google since 2025
Products
99%
in stock
Rank in United States
#38
of 97,158 in Clothing
LinkedIn
122K
followers · 386 employees
Earned media value
€172.4k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Spanx is a women's apparel brand that sells shapewear, active wear, leggings, jeans, bras, and bodysuits.

01 · Traffic

How much traffic Spanx gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Spanx drew an estimated 3.2M visits in September 2026, up 1% on the month before and down 11% over three months.

  • Worldwide#5,654of 4.5M sites · Top 1%
  • In United States#1,915of 1.2M sites · Top 1%
  • Clothing, worldwide#366of 459,295 brands · Top 1%
  • Clothing, United States#38of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

3.2M

estimated visits in September

1 mo ▲ +1.0%4 mo ▼ −11.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
?

02 · Reviews

What customers say about Spanx.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Spanx holds 3.6 out of 5 on Trustpilot over 300 reviews, 100 of them in the last twelve months: 44% of customers give five stars and 39% one star. That volume places Spanx in the top 20 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Spanx scores 4.7 over 23 reviews.

Trustpilotclaimed page · read 21 Oct 2026
3.6TrustScore · 300 reviews · 100 in 12 months
Top 20% review volume
5 ★44%
4 ★5%
3 ★7%
2 ★5%
1 ★39%

Women's Clothing Store

Google reviewsread 19 Oct 2026
4.723 reviews on the Google business profile
5 ★74%
4 ★4%
3 ★9%
2 ★4%
1 ★9%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Spanx sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Spanx sells on Shopify, 99% of its catalogue in stock. The best seller is SPANX AirEssentials® Wide Leg Pant, at US$49.00–US$118.00, followed by SPANX AirEssentials® Half Zip and SPANXsupersmooth® Undie-tectable® Brief.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Lingerie38%
Activewear18%
Sleepwear & Loungewear15%
Pants11%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing99%
Linens & Bedding0%
Clothing Accessories0%
Luggage Accessories0%
Kitchen & Dining0%

The dominant category places Spanx in its comparison group.

Prices and ratingsstore data
Average rating
4.43 / 5
Rated products
70% of the catalogue
In stock
99%
Upper price quartile
US$89.00
Currency
USD

05 · Influencers

Who talks about Spanx.

The creators who tag @spanx on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @spanx on Instagram, led by Tammy Leopaldi (284K followers, 0.3% engagement).

Influencersaccounts tagging @spanx · Instagram
AccountProfileFollowersEngagementTagsRelationship
TTammy Leopaldi@houseofleoblog · 🇺🇸 USFashion style luxury Creator284K0.3%7Tagged @spanx
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Spanx competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Spanx among Clothing brands in United States. The closest is Shapedly, then Shapermint, She's Waisted, Shapecurve, Shapellx, HEYSHAPE.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Shapedlyshapedly.com
Shapermintshapermint.com
She's Waistedsheswaisted.com
Shapecurveshape-curve.com
Shapellxshapellx.com
HEYSHAPEgetheyshape.com
Competitors Gravity finds for Spanx. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Spanx with Shapedly

07 · Company

The company behind Spanx.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Spanx is a company based in United States, founded in 2000 according to LinkedIn, on a domain registered in January 1999. It employs about 386 people, is listed at m_and_a stage.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States
Founded
2000, per LinkedIn
Domain registered
11 Jan 1999
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
386 on LinkedIn · 201-500
FundingGravity index, Sept 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
spanx.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Spanx

What people ask Google about Spanx.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Spanx a legit company?

According to Gravity by Benchr, Spanx is a brand based in United States: its website has existed since January 1999, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 386 people on LinkedIn, it has 1,030,036 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Spanx reviews: is it worth it?

Customers rate Spanx 3.6 out of 5 on Trustpilot over 300 reviews, 100 of them in the last twelve months: 44% give five stars, 39% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. On Google, Spanx scores 4.7 over 23 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Spanx known for?

Spanx is a women's apparel brand that sells shapewear, active wear, leggings, jeans, bras, and bodysuits. Gravity by Benchr classifies it under Clothing, with Lingerie making up 38% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Spanx prices: how much is it?

Spanx's best seller, SPANX AirEssentials® Wide Leg Pant, sells from US$49.00 to US$118.00 on spanx.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check spanx.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Is there a Spanx discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Spanx advertises on Facebook and Instagram and on Google, where its offers often run. Check spanx.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Spanx?

Spanx sells on its own website, spanx.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who owns Spanx?

Gravity by Benchr records a company based in United States, founded in 2000 according to LinkedIn, on a domain registered in 1999, with 386 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Spanx growing?

Not at the moment. Gravity by Benchr estimates about 3,178,000 visits to spanx.com in September 2026, up 1% in a month and down 11% over three months. Spanx ranks #38 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Spanx use?

Gravity by Benchr identifies spanx.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since November 2025. Source: Gravity by Benchr platform and advertising records.

What is Spanx's ad budget?

Gravity by Benchr does not publish a spend figure for Spanx on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, Spanx ranks #38 of 97,158 by estimated traffic. Its closest competitors on the same market are Shapedly, Shapermint, She's Waisted, Shapecurve, Shapellx. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Spanx.