Brand page · Personal Care · United States
Spongellé: 94K visits a month, 148 active Meta ads, Gravity score 525.
Spongellé — Spongellé is a brand that sells body wash infused buffers designed for bathing routines, offering vegan-friendly and cruelty-free products that provide all the benefits of multiple skincare products in one elegant buffer. In September 2026 spongelle.com drew an estimated 94K visits, down 17% on the month before. It ranks #836 of 33,626 Personal Care brands in United States and holds a 1.7 Trustpilot rating over 17 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 1277 peers: Personal Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Spongellé is a brand that sells body wash infused buffers designed for bathing routines, offering vegan-friendly and cruelty-free products that provide all the benefits of multiple skincare products in one elegant buffer.
01 · Traffic
How much traffic Spongellé gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Spongellé drew an estimated 94K visits in September 2026, down 17% on the month before and down 14% over three months.
- Worldwide#98,805of 4.5M sites · Top 5%
- In United States#32,295of 1.2M sites · Top 5%
- Personal Care, worldwide#4,878of 215,119 brands · Top 5%
- Personal Care, United States#836of 33,626 brands · Top 5%
94K
estimated visits in September
1 mo ▼ −17.0%4 mo ▼ −14.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Spongellé.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Spongellé holds 1.7 out of 5 on Trustpilot over 17 reviews, 5 of them in the last twelve months: 6% of customers give five stars and 88% one star. That volume places Spongellé in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.
Cosmetics and Perfumes Supplier Beauty Product Supplier Perfume Store Beauty Supply Store Cosmetics Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Spongellé sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Spongellé sells on Shopify, 83% of its catalogue in stock. The best seller is French Lavender Wild Flower Bath Sponge, at US$17.00, followed by Coconut Verbena | Wild Flower Bath Sponge and Beach Grass | Wild Flower Soap Sponge.
#1French Lavender Wild Flower Bath SpongeSpongelléUS$17.00In stock
#2Coconut Verbena | Wild Flower Bath SpongeSpongelléUS$17.00In stock
#3Beach Grass | Wild Flower Soap SpongeSpongelléUS$17.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Spongellé in its comparison group.
- Average rating
- 4.79 / 5
- Rated products
- 89% of the catalogue
- In stock
- 83%
- Upper price quartile
- US$28.00
- Currency
- USD
04 · Ads
What Spongellé is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Spongellé runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since June 2024 (image, text, video).
Search: Bluey x Spongellé 💙Spongelle: Beyond Cleansing6 Oct 2026video
The Official Bluey Collection Is HereSpongelle: Beyond Cleansing6 Oct 2026image
Make Bath Time the Best TimeSpongelle: Beyond Cleansing6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad18 Jul 2026SPONGELLE LLCverified
Text ad29 May 2026SPONGELLE LLCverified
Text ad28 May 2026SPONGELLE LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Spongellé.
The creators who tag @spongellebeyondcleansing on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who Spongellé competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Spongellé among Personal Care brands in United States. The closest is Demeter Fragrance, then Earth Harbor, Scèntual Fragrances, Julep, Versed, Nail Reformation.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Demeter Fragrancedemeterfragrance.com | |||||||
| Earth Harborearthharbor.com | |||||||
| Scèntual Fragrancesscentualfragrances.com | |||||||
| Julepjulep.com | |||||||
| Versedversedskin.com | |||||||
| Nail Reformationnailreformation.com |
07 · Company
The company behind Spongellé.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Spongellé is a company based in Los Angeles, United States, founded in 2003 according to LinkedIn, on a domain registered in June 2005. It employs about 20 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Los Angeles
- Founded
- 2003, per LinkedIn
- Domain registered
- 22 Jun 2005
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 20 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- spongelle.com · Shopify · USD
- Catalogue
- 101 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Spongellé
What people ask Google about Spongellé.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Spongellé legit?
According to Gravity by Benchr, Spongellé is a brand based in Los Angeles, United States: its website has existed since June 2005, it sells on a Shopify store, it employs 20 people on LinkedIn, it has 135,707 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Spongellé reviews
Customers rate Spongellé 1.7 out of 5 on Trustpilot over 17 reviews, 5 of them in the last twelve months: 6% give five stars, 88% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Spongellé known for?
Spongellé is a brand that sells body wash infused buffers designed for bathing routines, offering vegan-friendly and cruelty-free products that provide all the benefits of multiple skincare products in one elegant buffer. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 87% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Spongellé prices: how much is it?
Spongellé's best seller, French Lavender Wild Flower Bath Sponge, sells US$17.00 on spongelle.com. 83% of the catalogue is in stock. Gravity does not track prices daily: check spongelle.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Spongellé discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Spongellé advertises on Facebook and Instagram and on Google, where its offers often run. Check spongelle.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Spongellé?
Spongellé sells on its own website, spongelle.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Spongellé?
Gravity by Benchr records a company based in Los Angeles, United States, founded in 2003 according to LinkedIn, on a domain registered in 2005, with 20 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Spongellé doing well?
Not at the moment. Gravity by Benchr estimates about 94,000 visits to spongelle.com in September 2026, down 17% in a month and down 14% over three months. Spongellé ranks #836 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Spongellé use?
Gravity by Benchr identifies spongelle.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since June 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Spongellé spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Spongellé on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Personal Care brands in United States?
Among Personal Care brands in United States in the Gravity by Benchr index, Spongellé ranks #836 of 33,626 by estimated traffic. Its closest competitors on the same market are Demeter Fragrance, Earth Harbor, Scèntual Fragrances, Julep, Versed. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Spongellé.