Brand page · Outdoor Recreation · Italy

Sportler Top 1% worldwide Top 1% in Italy Top 1% in Outdoor Recreation Top 1% in Outdoor Recreation in Italy
sportler.com·🇮🇹 Italy·Since 1998

Sportler: 1.3M visits a month, 17 active Meta ads.

Sportler — Sportler is a sports retailer offering equipment and apparel for activities such as trekking, skiing, running, cycling, and fitness. In September 2026 sportler.com drew an estimated 1.3M visits, down 27% on the month before. It ranks #1 of 627 Outdoor Recreation brands in Italy and holds a 3.7 Trustpilot rating over 416 reviews.

sportler.com@sportler_com 28.8KLinkedIn 12.6KTrustpilot 3.7Meta Ad Library 17

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026

Estimated traffic
1.3M
−27% vs. August 2026
Instagram followers
28.8K
1,220 posts · @sportler_com
Trustpilot
3.7
416 reviews · 75 in 12 months
Meta ads
17
active · on Google since 2021
Products
—
Data not available
Rank in Italy
#1
of 627 in Outdoor Recreation
LinkedIn
12.6K
followers · 301 employees
Earned media value
€12.3k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Sportler is a sports retailer offering equipment and apparel for activities such as trekking, skiing, running, cycling, and fitness.

01 · Traffic

How much traffic Sportler gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Sportler drew an estimated 1.3M visits in September 2026, down 27% on the month before and down 21% over three months.

  • Worldwide#12,124of 4.5M sites · Top 1%
  • In Italy#315of 138K sites · Top 1%
  • Outdoor Recreation, worldwide#58of 101,136 brands · Top 1%
  • Outdoor Recreation, Italy#1of 627 brands · Top 1%
Monthly visitssource Sept 2026

1.3M

estimated visits in September

1 mo ▼ −27.5%4 mo ▼ −20.5%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Sportler.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Sportler holds 3.7 out of 5 on Trustpilot over 416 reviews, 75 of them in the last twelve months: 63% of customers give five stars and 24% one star. That volume places Sportler in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
3.7TrustScore · 416 reviews · 75 in 12 months
Top 20% review volume
5 ★63%
4 ★3%
3 ★1%
2 ★8%
1 ★24%

Sporting Goods Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Sportler sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Sportler's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation29%
Clothing24%
Athletics21%

The dominant category places Sportler in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Sportler.

The creators who tag @sportler_com on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @sportler_com · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Sportler competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Sportler among Outdoor Recreation brands in Italy. The closest is gigasport.at, then intersport.at, hervis.at, Sun & Ski Sports, Sports Basement, SportFits.

CompetitorsOutdoor Recreation · Italy · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
gigasport.atgigasport.at
intersport.atintersport.at
hervis.athervis.at
Sun & Ski Sportssunandski.com
Sports Basementsportsbasement.com
SportFitssportfits.de
Competitors Gravity finds for Sportler. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Sportler with gigasport.at

07 · Company

The company behind Sportler.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Sportler is a company based in Italy, founded in 1977 according to LinkedIn, on a domain registered in November 1998. It employs about 301 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇹 Italy
Founded
1977, per LinkedIn
Domain registered
3 Nov 1998
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
301 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
sportler.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Sportler

What people ask Google about Sportler.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Sportler legit?

According to Gravity by Benchr, Sportler is a brand based in Italy: its website has existed since November 1998, its Trustpilot profile is claimed by the brand, it employs 301 people on LinkedIn, it has 28,832 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Sportler reviews: is it worth it?

Customers rate Sportler 3.7 out of 5 on Trustpilot over 416 reviews, 75 of them in the last twelve months: 63% give five stars, 24% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Sportler?

Sportler is a sports retailer offering equipment and apparel for activities such as trekking, skiing, running, cycling, and fitness. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.

Does Sportler have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Sportler advertises on Facebook and Instagram and on Google, where its offers often run. Check sportler.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Sportler?

Gravity by Benchr records a company based in Italy, founded in 1977 according to LinkedIn, on a domain registered in 1998, with 301 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Sportler growing?

Not at the moment. Gravity by Benchr estimates about 1,251,000 visits to sportler.com in September 2026, down 27% in a month and down 21% over three months. Sportler ranks #1 of 627 Outdoor Recreation brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Sportler spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Sportler on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands in Italy?

Among Outdoor Recreation brands in Italy in the Gravity by Benchr index, Sportler ranks #1 of 627 by estimated traffic. Its closest competitors on the same market are gigasport.at, intersport.at, hervis.at, Sun & Ski Sports, Sports Basement. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Sportler.