Brand page · Jewelry · Italy

Stroili Top 1% worldwide Top 1% in Italy Top 1% in Jewelry Top 1% in Jewelry in Italy
stroilioro.com·🇮🇹 Italy· Salesforce_commerce·Since 1999

Stroili: 1.4M visits a month, 57 active Meta ads.

Stroili — Stroili is an Italian jewelry retailer that makes luxury jewelry accessible to a broad audience while maintaining key characteristics of luxury, beauty and preciousness. In September 2026 stroilioro.com drew an estimated 1.4M visits, up 11% on the month before. It ranks #1 of 2,101 Jewelry brands in Italy and holds a 4.1 Trustpilot rating over 7,568 reviews.

stroilioro.com@stroiliofficial 332KFacebookLinkedIn 34.7KTrustpilot 4.1Meta Ad Library 57

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
1.4M
+11% vs. August 2026
Instagram followers
332K
4,053 posts · @stroiliofficial
Trustpilot
4.1
7,568 reviews · 1,456 in 12 months
Meta ads
57
active · on Google since 2022
Products
—
Data not available
Rank in Italy
#1
of 2,101 in Jewelry
LinkedIn
34.7K
followers · 1,799 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Stroili is an Italian jewelry retailer that makes luxury jewelry accessible to a broad audience while maintaining key characteristics of luxury, beauty and preciousness.

01 · Traffic

How much traffic Stroili gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Stroili drew an estimated 1.4M visits in September 2026, up 11% on the month before and up 4% over three months.

  • Worldwide#10,908of 4.5M sites · Top 1%
  • In Italy#286of 138K sites · Top 1%
  • Jewelry, worldwide#115of 132,285 brands · Top 1%
  • Jewelry, Italy#1of 2,101 brands · Top 1%
Monthly visitssource Sept 2026

1.4M

estimated visits in September

1 mo ▲ +11.0%4 mo ▲ +3.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Stroili.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Stroili holds 4.1 out of 5 on Trustpilot over 7,568 reviews, 1,456 of them in the last twelve months: 77% of customers give five stars and 14% one star. That volume places Stroili in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.

Trustpilotclaimed page · read 21 Oct 2026
4.1TrustScore · 7,568 reviews · 1,456 in 12 months
Top 5% review volumeTop 30% rating quality
5 ★77%
4 ★6%
3 ★1%
2 ★2%
1 ★14%

Jewelry Store Jeweler Watch Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Stroili sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Stroili's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Jewelry
Jewelry96%
Apparel & Accessories0%
Hobbies & Creative Arts0%

The dominant category places Stroili in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Stroili.

The creators who tag @stroiliofficial on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @stroiliofficial on Instagram, led by Serena Giaisi (19.3K followers, 0.3% engagement).

Influencersaccounts tagging @stroiliofficial · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSerena Giaisi@serenagiaisi · 🇮🇹 ITPhotography visual arts Creator19.3K0.3%7Tagged @stroiliofficial
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Stroili competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Stroili among Jewelry brands in Italy. The closest is bluespirit.com, then thejewellershop.com, Prouds the Jewellers, Goldmark, Guldfynd, beringtime.com.

CompetitorsJewelry · Italy · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
bluespirit.combluespirit.com
thejewellershop.comthejewellershop.com
Prouds the Jewellersprouds.com.au
Goldmarkgoldmark.com.au
Guldfyndguldfynd.se
beringtime.comberingtime.com
Competitors Gravity finds for Stroili. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Stroili with bluespirit.com

07 · Company

The company behind Stroili.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Stroili is a company based in Italy, founded in 1996 according to LinkedIn, on a domain registered in May 1999. It employs about 1,799 people, is listed at m_and_a stage.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇹 Italy
Founded
1996, per LinkedIn
Domain registered
13 May 1999
Share capital
Data not available
Status
was_acquired
President
Data not available
Activity code
Data not available
Employees
1,799 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
M and a
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
stroilioro.com · Salesforce_commerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Stroili

What people ask Google about Stroili.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Stroili a legit company?

According to Gravity by Benchr, Stroili is a brand based in Italy: its website has existed since May 1999, its Trustpilot profile is claimed by the brand, it sells on a Salesforce_commerce store, it employs 1,799 people on LinkedIn, it has 331,968 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Stroili reviews

Customers rate Stroili 4.1 out of 5 on Trustpilot over 7,568 reviews, 1,456 of them in the last twelve months: 77% give five stars, 14% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Stroili sell?

Stroili is an Italian jewelry retailer that makes luxury jewelry accessible to a broad audience while maintaining key characteristics of luxury, beauty and preciousness. Gravity by Benchr classifies it under Jewelry. Source: Gravity by Benchr product classification.

Does Stroili have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Stroili advertises on Facebook and Instagram and on Google, where its offers often run. Check stroilioro.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Stroili?

Stroili sells on its own website, stroilioro.com, a Salesforce_commerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind Stroili?

Gravity by Benchr records a company based in Italy, founded in 1996 according to LinkedIn, on a domain registered in 1999, with 1,799 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Stroili doing well?

Yes. Gravity by Benchr estimates about 1,429,100 visits to stroilioro.com in September 2026, up 11% in a month and up 4% over three months. Stroili ranks #1 of 2,101 Jewelry brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Stroili use?

Gravity by Benchr identifies stroilioro.com as a Salesforce_commerce store. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.

What is Stroili's ad budget?

Gravity by Benchr does not publish a spend figure for Stroili on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Jewelry brands in Italy?

Among Jewelry brands in Italy in the Gravity by Benchr index, Stroili ranks #1 of 2,101 by estimated traffic. Its closest competitors on the same market are bluespirit.com, thejewellershop.com, Prouds the Jewellers, Goldmark, Guldfynd. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Stroili.