Brand page · Plants · United Kingdom
Suttons: 498K visits a month, 14 active Meta ads, Gravity score 525.
Suttons — Suttons Seeds is an internationally renowned supplier of flower and vegetable seeds, young plants, bulbs, fruit bushes and other horticultural products to amateur gardeners. In September 2026 suttons.co.uk drew an estimated 498K visits, down 11% on the month before. It ranks #7 of 727 Plants brands in United Kingdom and holds a 3.7 Trustpilot rating over 104,132 reviews.
Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 34 peers: Plants brands in United Kingdom with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Suttons Seeds is an internationally renowned supplier of flower and vegetable seeds, young plants, bulbs, fruit bushes and other horticultural products to amateur gardeners.
01 · Traffic
How much traffic Suttons gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Suttons drew an estimated 498K visits in September 2026, down 11% on the month before and down 27% over three months.
- Worldwide#24,929of 4.5M sites · Top 1%
- In United Kingdom#1,137of 192K sites · Top 1%
- Plants, worldwide#45of 28,421 brands · Top 1%
- Plants, United Kingdom#7of 727 brands · Top 1%
498K
estimated visits in September
1 mo ▼ −10.6%4 mo ▼ −26.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Suttons.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Suttons holds 3.7 out of 5 on Trustpilot over 104,132 reviews, 4,946 of them in the last twelve months: 54% of customers give five stars and 19% one star. That volume places Suttons in the top 1 % of the 270,321 Trustpilot pages in the Gravity index. On Google, Suttons scores 3.7 over 40 reviews.
Garden Center Plant Nursery Gardener Seed Supplier Land Allotment
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Suttons sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Suttons's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places Suttons in its comparison group.
- Average rating
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- Rated products
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- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What Suttons is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Suttons runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, and has advertised on Google since December 2021 (image, text, video).
🌺Highly Scented Wallflowers now 50p each!Suttons12 Oct 2026image
🧅ANY 2 PACKS FOR £8!Suttons12 Oct 2026image
🔥🍂 WIN a Bio-Heat Composter worth £179.99! 🍂🔥 Turn kitchen scraps and garden waste into rich, homemade compost with the 110L Bio-Heat CompoSuttons9 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad19 Oct 2026BRANDED GARDEN PRODUCTS LIMITEDverified
Text ad19 Oct 2026BRANDED GARDEN PRODUCTS LIMITEDverified
Text ad19 Oct 2026BRANDED GARDEN PRODUCTS LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Suttons.
The creators who tag @suttons.co.uk on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @suttons.co.uk on Instagram, led by Rob Smith - Garden Writer and Veg Grower (117K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRob Smith - Garden Writer and Veg Grower@robsallotment · 🇬🇧 GB | Decoration garden diy Creator | 117K | 0.3% | 2 | Tagged @suttons.co.uk |
06 · Competitors according to Gravity
Who Suttons competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Suttons among Plants brands in United Kingdom. The closest is thompson-morgan.com, then dobies.co.uk, Fothergills, YouGarden, J. Parker's, Marshalls Garden.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| thompson-morgan.comthompson-morgan.com | |||||||
| dobies.co.ukdobies.co.uk | |||||||
| Fothergillsmr-fothergills.co.uk | |||||||
| YouGardenyougarden.com | |||||||
| J. Parker'sjparkers.co.uk | |||||||
| Marshalls Gardenmarshallsgarden.com |
07 · Company
The company behind Suttons.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Suttons is a company based in United Kingdom, founded in 1806 according to LinkedIn, on a domain registered in February 1998. It employs about 40 people.
- Legal name
- Data not available
- Registration no.
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- VAT
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- Legal form
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- Entity country
- 🇬🇧 United Kingdom
- Founded
- 1806, per LinkedIn
- Domain registered
- 11 Feb 1998
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 40 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- suttons.co.uk
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Suttons
What people ask Google about Suttons.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Suttons legit?
According to Gravity by Benchr, Suttons is a brand based in United Kingdom: its website has existed since February 1998, its Trustpilot profile is claimed by the brand, it employs 40 people on LinkedIn, it has 40,925 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Suttons reviews: is it worth it?
Customers rate Suttons 3.7 out of 5 on Trustpilot over 104,132 reviews, 4,946 of them in the last twelve months: 54% give five stars, 19% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. On Google, Suttons scores 3.7 over 40 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Suttons?
Suttons Seeds is an internationally renowned supplier of flower and vegetable seeds, young plants, bulbs, fruit bushes and other horticultural products to amateur gardeners. Gravity by Benchr classifies it under Plants. Source: Gravity by Benchr product classification.
Suttons promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Suttons advertises on Facebook and Instagram and on Google, where its offers often run. Check suttons.co.uk for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns Suttons?
Gravity by Benchr records a company based in United Kingdom, founded in 1806 according to LinkedIn, on a domain registered in 1998, with 40 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Suttons growing?
Not at the moment. Gravity by Benchr estimates about 497,700 visits to suttons.co.uk in September 2026, down 11% in a month and down 27% over three months. Suttons ranks #7 of 727 Plants brands in United Kingdom in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is Suttons' ad budget?
Gravity by Benchr does not publish a spend figure for Suttons on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Plants brands in United Kingdom?
Among Plants brands in United Kingdom in the Gravity by Benchr index, Suttons ranks #7 of 727 by estimated traffic. Its closest competitors on the same market are thompson-morgan.com, dobies.co.uk, Fothergills, YouGarden, J. Parker's. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Suttons.