Brand page · Clothing · United States

The Black Tux Top 1% worldwide Top 1% in United States Top 1% in Clothing Top 1% in Clothing in United States
theblacktux.com·🇺🇸 Gardena, United States· Shopify·Since 2008

The Black Tux: 681K visits a month, 45 active Meta ads, Gravity score 560.

The Black Tux — The Black Tux is an American men's clothing company that offers premium online suit and tuxedo rentals with nationwide delivery. They design modern formal wear in-house and provide both rental and purchase options for high-quality formalwear. In September 2026 theblacktux.com drew an estimated 681K visits, down 18% on the month before. It ranks #213 of 97,158 Clothing brands in United States and holds a 2.5 Trustpilot rating over 1,408 reviews.

theblacktux.com@theblacktux 134KLinkedIn 7.6KTrustpilot 2.5Meta Ad Library 45

Updated Traffic Sept 2026Meta ads 15 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
681K
−18% vs. August 2026
Instagram followers
134K
253 posts · @theblacktux
Trustpilot
2.5
1,408 reviews · 27 in 12 months
Meta ads
45
active · on Google since 2022
Products
99%
in stock · 237 collections
Rank in United States
#213
of 97,158 in Clothing
LinkedIn
7.6K
followers · 252 employees
Earned media value
€165.6k
per month, Instagram

Gravity score

560/ 1000 · 10 of 10 indicators rated
Brand Power701
Momentum445
Performance534

Percentiles within 1441 peers: Clothing brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

The Black Tux is an American men's clothing company that offers premium online suit and tuxedo rentals with nationwide delivery. They design modern formal wear in-house and provide both rental and purchase options for high-quality formalwear.

01 · Traffic

How much traffic The Black Tux gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

The Black Tux drew an estimated 681K visits in September 2026, down 18% on the month before and up 2% over three months.

  • Worldwide#19,469of 4.5M sites · Top 1%
  • In United States#6,409of 1.2M sites · Top 1%
  • Clothing, worldwide#1,556of 459,295 brands · Top 1%
  • Clothing, United States#213of 97,158 brands · Top 1%
Monthly visitssource Sept 2026

681K

estimated visits in September

1 mo ▼ −18.4%4 mo ▲ +1.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about The Black Tux.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

The Black Tux holds 2.5 out of 5 on Trustpilot over 1,408 reviews, 27 of them in the last twelve months: 67% of customers give five stars and 23% one star. That volume places The Black Tux in the top 10 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.5TrustScore · 1,408 reviews · 27 in 12 months
Top 10% review volume
5 ★67%
4 ★6%
3 ★1%
2 ★2%
1 ★23%

Clothing Store Men's Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What The Black Tux sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

The Black Tux sells on Shopify, 99% of its catalogue in stock. The best seller is Black Tuxedo Pants - Slim, at US$60.00–US$200.00, followed by Black Patent Leather Shoes and Black Butterfly Bow Tie.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Suits19%
Neckties18%
Outerwear13%
Pants12%

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing59%
Clothing Accessories30%
Hobbies & Creative Arts9%
Shoes1%
Apparel & Accessories1%

The dominant category places The Black Tux in its comparison group.

Prices and ratingsstore data
Average rating
4.66 / 5
Rated products
59% of the catalogue
In stock
99%
Upper price quartile
US$139.00
Currency
USD

05 · Influencers

Who talks about The Black Tux.

The creators who tag @theblacktux on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @theblacktux · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who The Black Tux competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for The Black Tux among Clothing brands in United States. The closest is FriarTux, then Generation Tux, Men's Wearhouse, SignatureMenswear, Suits Outlets, The Suit Depot.

CompetitorsClothing · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
FriarTuxfriartux.com
Generation Tuxgenerationtux.com
Men's Wearhousemenswearhouse.com
SignatureMenswearsignaturemenswear.com
Suits Outletssuitsoutlets.com
The Suit Depotthesuitdepot.com
Competitors Gravity finds for The Black Tux. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare The Black Tux with FriarTux

07 · Company

The company behind The Black Tux.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

The Black Tux is a company based in Gardena, United States, founded in 2013 according to LinkedIn, on a domain registered in July 2008. It employs about 252 people, is listed at private_equity stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Gardena
Founded
2013, per LinkedIn
Domain registered
17 Jul 2008
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
252 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Private equity · last deal: debt financing
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
theblacktux.com · Shopify · USD
Catalogue
237 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about The Black Tux

What people ask Google about The Black Tux.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is The Black Tux legit?

According to Gravity by Benchr, The Black Tux is a brand based in Gardena, United States: its website has existed since July 2008, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 252 people on LinkedIn, it has 134,303 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about The Black Tux?

Customers rate The Black Tux 2.5 out of 5 on Trustpilot over 1,408 reviews, 27 of them in the last twelve months: 67% give five stars, 23% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does The Black Tux sell?

The Black Tux is an American men's clothing company that offers premium online suit and tuxedo rentals with nationwide delivery. They design modern formal wear in-house and provide both rental and purchase options for high-quality formalwear. Gravity by Benchr classifies it under Clothing, with Suits making up 19% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does The Black Tux cost?

The Black Tux's best seller, Black Tuxedo Pants - Slim, sells from US$60.00 to US$200.00 on theblacktux.com. 99% of the catalogue is in stock. Gravity does not track prices daily: check theblacktux.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

The Black Tux promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: The Black Tux advertises on Facebook and Instagram and on Google, where its offers often run. Check theblacktux.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy The Black Tux?

The Black Tux sells on its own website, theblacktux.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns The Black Tux?

Gravity by Benchr records a company based in Gardena, United States, founded in 2013 according to LinkedIn, on a domain registered in 2008, with 252 employees on LinkedIn, listed at private_equity stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is The Black Tux growing?

Yes. Gravity by Benchr estimates about 680,600 visits to theblacktux.com in September 2026, down 18% in a month and up 2% over three months. The Black Tux ranks #213 of 97,158 Clothing brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does The Black Tux use?

Gravity by Benchr identifies theblacktux.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since April 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is The Black Tux's ad budget?

Gravity by Benchr does not publish a spend figure for The Black Tux on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands in United States?

Among Clothing brands in United States in the Gravity by Benchr index, The Black Tux ranks #213 of 97,158 by estimated traffic. Its closest competitors on the same market are FriarTux, Generation Tux, Men's Wearhouse, SignatureMenswear, Suits Outlets. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Black Tux.