Brand page · Kitchen & Dining · United States

Thermomix Top 1% worldwide Top 5% in United States Top 1% in Kitchen & Dining Top 1% in Kitchen & Dining in United States
thermomix.com·🇺🇸 Dallas, United States· Shopify·Since 1997

Thermomix: 305K visits a month, 57 active Meta ads, Gravity score 647.

Thermomix — Thermomix USA is a company that sells kitchen appliances, specifically the Thermomix® TM7™ multi-cooker that performs over 24 different cooking functions. In September 2026 thermomix.com drew an estimated 305K visits, up 2% on the month before. It ranks #88 of 25,135 Kitchen & Dining brands in United States.

thermomix.com@thermomixusa 125KYouTube 12.9KFacebookLinkedIn 7.7KTrustpilot 2.4Meta Ad Library 57

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
305K
+2% vs. August 2026
Instagram followers
125K
813 posts · @thermomixusa
Trustpilot
2.4
6 reviews · 6 in 12 months
Meta ads
57
active · on Google since 2025
Products
92%
in stock · 25 collections
Rank in United States
#88
of 25,135 in Kitchen & Dining
LinkedIn
7.7K
followers · 190 employees
Earned media value
€19.0k
per month, Instagram

Gravity score

647/ 1000 · 10 of 10 indicators rated
Brand Power730
Momentum492
Performance718

Percentiles within 321 peers: Kitchen & Dining brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Thermomix USA is a company that sells kitchen appliances, specifically the Thermomix® TM7™ multi-cooker that performs over 24 different cooking functions.

01 · Traffic

How much traffic Thermomix gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Thermomix drew an estimated 305K visits in September 2026, up 2% on the month before and down 23% over three months.

  • Worldwide#37,066of 4.5M sites · Top 1%
  • In United States#12,067of 1.2M sites · Top 5%
  • Kitchen & Dining, worldwide#727of 145,612 brands · Top 1%
  • Kitchen & Dining, United States#88of 25,135 brands · Top 1%
Monthly visitssource Sept 2026

305K

estimated visits in September

1 mo ▲ +1.9%4 mo ▼ −22.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Thermomix.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Thermomix holds 2.4 out of 5 on Trustpilot over 6 reviews, 6 of them in the last twelve months: 0% of customers give five stars and 83% one star.

Trustpilotread 21 Oct 2026
2.4TrustScore · 6 reviews · 6 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★17%
1 ★83%

Electronics Company Kitchen Supply Store Appliance Store Electronics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Thermomix sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Thermomix sells on Shopify, 92% of its catalogue in stock. The best seller is Thermomix® TM7™ + Round Serving Bowl, at US$1,699.00, followed by TM6® Mixing Bowl and Thermomix® Sensor.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cookware & Bakeware13%
Kitchen Tools & Utensils7%
Kitchen Appliance Accessories3%
Kitchen Appliances2%

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining77%
Apparel & Accessories2%
Gift Cards2%
Messenger Bags1%
Luggage Accessories1%

The dominant category places Thermomix in its comparison group.

Prices and ratingsstore data
Average rating
4.80 / 5
Rated products
86% of the catalogue
In stock
92%
Upper price quartile
US$63.75
Currency
USD

05 · Influencers

Who talks about Thermomix.

The creators who tag @thermomixusa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @thermomixusa on Instagram, led by Francesca BB (110K followers, 1.8% engagement).

Influencersaccounts tagging @thermomixusa · Instagram
AccountProfileFollowersEngagementTagsRelationship
FFrancesca BB@mamma_in_forma · 🇮🇹 ITFood cooking nutrition Creator110K1.8%11Tagged @thermomixusa
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Thermomix competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Thermomix among Kitchen & Dining brands in United States. The closest is Posha, then thechefrobot.com, monsieur-cuisine.com, Suvie, kenwoodworld.com, moulinex.fr.

CompetitorsKitchen & Dining · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Poshaposha.com
thechefrobot.comthechefrobot.com
monsieur-cuisine.commonsieur-cuisine.com
Suviesuvie.com
kenwoodworld.comkenwoodworld.com
moulinex.frmoulinex.fr
Competitors Gravity finds for Thermomix. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Thermomix with Posha

07 · Company

The company behind Thermomix.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Thermomix is a company based in Dallas, United States, on a domain registered in December 1997. It employs about 190 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Dallas
Founded
Data not available
Domain registered
6 Dec 1997
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
190 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
thermomix.com · Shopify · USD
Catalogue
25 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Thermomix

What people ask Google about Thermomix.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Thermomix legit?

According to Gravity by Benchr, Thermomix is a brand based in Dallas, United States: its website has existed since December 1997, it sells on a Shopify store, it employs 190 people on LinkedIn, it has 125,201 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What is Thermomix known for?

Thermomix USA is a company that sells kitchen appliances, specifically the Thermomix® TM7™ multi-cooker that performs over 24 different cooking functions. Gravity by Benchr classifies it under Kitchen & Dining, with Cookware & Bakeware making up 13% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is Thermomix expensive?

Thermomix's best seller, Thermomix® TM7™ + Round Serving Bowl, sells US$1,699.00 on thermomix.com. 92% of the catalogue is in stock. Gravity does not track prices daily: check thermomix.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Thermomix promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Thermomix advertises on Facebook and Instagram and on Google, where its offers often run. Check thermomix.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Thermomix?

Thermomix sells on its own website, thermomix.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Thermomix?

Gravity by Benchr records a company based in Dallas, United States, whose domain was registered in 1997, with 190 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Thermomix growing?

Not at the moment. Gravity by Benchr estimates about 305,000 visits to thermomix.com in September 2026, up 2% in a month and down 23% over three months. Thermomix ranks #88 of 25,135 Kitchen & Dining brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Thermomix use?

Gravity by Benchr identifies thermomix.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since September 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Thermomix's ad budget?

Gravity by Benchr does not publish a spend figure for Thermomix on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands in United States?

Among Kitchen & Dining brands in United States in the Gravity by Benchr index, Thermomix ranks #88 of 25,135 by estimated traffic. Its closest competitors on the same market are Posha, thechefrobot.com, monsieur-cuisine.com, Suvie, kenwoodworld.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Thermomix.