Brand page · Decor
The Shade Store: 594K visits a month, 121 active Meta ads.
The Shade Store — The Shade Store is a company that sells custom window treatments including shades, blinds, drapery, and other window coverings made from high-end materials. In September 2026 theshadestore.com drew an estimated 594K visits, up 35% on the month before. It ranks #41 of 42,373 Decor brands and holds a 1.6 Trustpilot rating over 96 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026
About the store
The Shade Store is a company that sells custom window treatments including shades, blinds, drapery, and other window coverings made from high-end materials.
01 · Traffic
How much traffic The Shade Store gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
The Shade Store drew an estimated 594K visits in September 2026, up 35% on the month before and up 45% over three months.
- Worldwide#21,639of 4.5M sites · Top 1%
- In United States#7,110of 1.2M sites · Top 1%
- Decor, worldwide#283of 185,686 brands · Top 1%
- Decor, United States#41of 42,373 brands · Top 1%
594K
estimated visits in September
1 mo ▲ +35.3%4 mo ▲ +45.3%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about The Shade Store.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
The Shade Store holds 1.6 out of 5 on Trustpilot over 96 reviews, 46 of them in the last twelve months: 8% of customers give five stars and 81% one star. That volume places The Shade Store in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.
Blinds Shop Window Treatment Store Curtain Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What The Shade Store sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read The Shade Store's catalogue yet.
Data not available
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Share of the catalogue by product family.
The dominant category places The Shade Store in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
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- Upper price quartile
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- Currency
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04 · Ads
What The Shade Store is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
The Shade Store runs Meta ads on Facebook, Instagram, Messenger, and has advertised on Google since January 2025 (image, text, video).
Your Home, ReimaginedThe Shade Store7 Oct 2026video
Shades, Made PersonalThe Shade Store6 Oct 2026image
Every Window, an OccasionThe Shade Store6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026The Shade Store, LLCverified
Text ad21 Oct 2026The Shade Store, LLCverified
Text ad21 Oct 2026The Shade Store, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about The Shade Store.
The creators who tag @theshadestore on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @theshadestore on Instagram, led by Francis Interiors || by Francis Toumbakaris (23.5K followers, 1.9% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| FFrancis Interiors || by Francis Toumbakaris@francisinteriors · 🇺🇸 US | Decoration garden diy Creator | 23.5K | 1.9% | 4 | Tagged @theshadestore |
06 · Competitors according to Gravity
Who The Shade Store competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for The Shade Store among Decor brands. The closest is cortinadecor.com, then blindsonline.com.au, Blinds, Blinds.com, blindsgalore.com, Blindster.com.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| cortinadecor.comcortinadecor.com | |||||||
| blindsonline.com.aublindsonline.com.au | |||||||
| Blindsselectblindscanada.ca | |||||||
| Blinds.comblinds.com | |||||||
| blindsgalore.comblindsgalore.com | |||||||
| Blindster.comblindster.com |
07 · Company
The company behind The Shade Store.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
The Shade Store is an e-commerce brand, founded in 1946 according to LinkedIn, on a domain registered in August 2004. It employs about 709 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
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- Legal form
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- Entity country
- Data not available
- Founded
- 1946, per LinkedIn
- Domain registered
- 18 Aug 2004
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 709 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- theshadestore.com
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about The Shade Store
What people ask Google about The Shade Store.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is The Shade Store legit?
According to Gravity by Benchr, The Shade Store is a brand: its website has existed since August 2004, its Trustpilot profile is claimed by the brand, it employs 709 people on LinkedIn, it has 158,358 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
The Shade Store reviews
Customers rate The Shade Store 1.6 out of 5 on Trustpilot over 96 reviews, 46 of them in the last twelve months: 8% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is The Shade Store known for?
The Shade Store is a company that sells custom window treatments including shades, blinds, drapery, and other window coverings made from high-end materials. Gravity by Benchr classifies it under Decor. Source: Gravity by Benchr product classification.
The Shade Store promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: The Shade Store advertises on Facebook and Instagram and on Google, where its offers often run. Check theshadestore.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns The Shade Store?
Gravity by Benchr records a company, founded in 1946 according to LinkedIn, on a domain registered in 2004, with 709 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is The Shade Store doing well?
Yes. Gravity by Benchr estimates about 594,200 visits to theshadestore.com in September 2026, up 35% in a month and up 45% over three months. The Shade Store ranks #41 of 42,373 Decor brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
How much does The Shade Store spend on Meta ads?
Gravity by Benchr does not publish a spend figure for The Shade Store on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Decor brands?
Among Decor brands in the Gravity by Benchr index, The Shade Store ranks #41 of 42,373 by estimated traffic. Its closest competitors on the same market are cortinadecor.com, blindsonline.com.au, Blinds, Blinds.com, blindsgalore.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with The Shade Store.