Brand page · Jewelry · Norway
Tom Wood: 200K visits a month, 91 active Meta ads.
Tom Wood — Tom Wood is a Norwegian jewellery brand celebrated for its distinctive yet understated designs, rooted in Scandinavian simplicity and innovation. The brand reimagined the traditional signet ring and crafts timeless jewelry with a focus on quality and environmental responsibility. In September 2026 tomwoodproject.com drew an estimated 200K visits, up 5% on the month before. It ranks #17 of 1,571 Jewelry brands in Norway.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026
About the store
Tom Wood is a Norwegian jewellery brand celebrated for its distinctive yet understated designs, rooted in Scandinavian simplicity and innovation. The brand reimagined the traditional signet ring and crafts timeless jewelry with a focus on quality and environmental responsibility.
01 · Traffic
How much traffic Tom Wood gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Tom Wood drew an estimated 200K visits in September 2026, up 5% on the month before and up 14% over three months.
- Worldwide#52,422of 4.5M sites · Top 5%
- In Japan#2,741of 154K sites · Top 5%
- Jewelry, worldwide#976of 132,285 brands · Top 1%
- Jewelry, Japan#17of 1,571 brands · Top 5%
200K
estimated visits in September
1 mo ▲ +4.9%4 mo ▲ +13.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Tom Wood.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Tom Wood holds 2.6 out of 5 on Trustpilot over 9 reviews, 2 of them in the last twelve months: 11% of customers give five stars and 67% one star.
Jewelry Store Jewelry Designer Jewellery Manufacturer Jeweler
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Tom Wood sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Tom Wood sells on Shopify, 95% of its catalogue in stock. The best seller is Gift Box White, at NOK 79.00, followed by Curb Chain Slim and Curb Chain M.
#1Gift Box WhiteTom WoodNOK 79.00In stock
#2Curb Chain SlimTom WoodNOK 1,999.00–NOK 2,799.00In stock
#3Curb Chain MTom WoodNOK 3,399.00–NOK 3,999.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Tom Wood in its comparison group.
- Average rating
- 4.91 / 5
- Rated products
- 9% of the catalogue
- In stock
- 95%
- Upper price quartile
- US$653.07
- Currency
- NOK
04 · Ads
What Tom Wood is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Tom Wood runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since August 2022 (image, text, video).
Tom Wood Project Official Online StoreTom Wood Project6 Oct 2026image
Kay Ring Tiger EyeTom Wood Project5 Oct 2026image
Tom Wood KyotoTom Wood Project5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Tom Wood ASverified
Text ad20 Oct 2026Tom Wood ASverified
Text ad20 Oct 2026Tom Wood ASverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Tom Wood.
The creators who tag @tomwood_project on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @tomwood_project on Instagram, led by 𝐑𝐲𝐨𝐬𝐮𝐤𝐞 / ストリート /カジュアル / スニーカー (42.2K followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| �𝐑𝐲𝐨𝐬𝐮𝐤𝐞 / ストリート /カジュアル / スニーカー@x.xxrsk17 · 🇯🇵 JP | Fashion style luxury Creator | 42.2K | 0.7% | 8 | Tagged @tomwood_project |
06 · Competitors according to Gravity
Who Tom Wood competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Tom Wood among Jewelry brands in Norway. The closest is ani-jewels.fi, then Grace Jewelry, ete ONLINE STORE, Awe Inspired, Oak & Luna, tonimay.com.au.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| ani-jewels.fiani-jewels.fi | |||||||
| Grace Jewelrygracejewelryco.com | |||||||
| ete ONLINE STOREeteweb.com | |||||||
| Awe Inspiredaweinspired.com | |||||||
| Oak & Lunaoakandluna.com | |||||||
| tonimay.com.autonimay.com.au |
07 · Company
The company behind Tom Wood.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Tom Wood is a company based in Norway, founded in 2013 according to LinkedIn, on a domain registered in March 2014. It employs about 77 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇴 Norway
- Founded
- 2013, per LinkedIn
- Domain registered
- 17 Mar 2014
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 77 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- tomwoodproject.com · Shopify · NOK
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Tom Wood
What people ask Google about Tom Wood.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Tom Wood legit or a scam?
According to Gravity by Benchr, Tom Wood is a brand based in Norway: its website has existed since March 2014, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 77 people on LinkedIn, it has 203,311 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.
What does Tom Wood sell?
Tom Wood is a Norwegian jewellery brand celebrated for its distinctive yet understated designs, rooted in Scandinavian simplicity and innovation. The brand reimagined the traditional signet ring and crafts timeless jewelry with a focus on quality and environmental responsibility. Gravity by Benchr classifies it under Jewelry, with Rings making up 35% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Tom Wood cost?
Tom Wood's best seller, Gift Box White, sells NOK 79.00 on tomwoodproject.com. 95% of the catalogue is in stock. Gravity does not track prices daily: check tomwoodproject.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does Tom Wood have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Tom Wood advertises on Facebook and Instagram and on Google, where its offers often run. Check tomwoodproject.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Tom Wood?
Tom Wood sells on its own website, tomwoodproject.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.
Who owns Tom Wood?
Gravity by Benchr records a company based in Norway, founded in 2013 according to LinkedIn, on a domain registered in 2014, with 77 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.
Is Tom Wood growing?
Yes. Gravity by Benchr estimates about 200,200 visits to tomwoodproject.com in September 2026, up 5% in a month and up 14% over three months. Tom Wood ranks #17 of 1,571 Jewelry brands in Norway in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Tom Wood use?
Gravity by Benchr identifies tomwoodproject.com as a Shopify store (standard plan, not Shopify Plus), selling in NOK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since August 2022. Source: Gravity by Benchr platform and advertising records.
How much does Tom Wood spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Tom Wood on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in Norway?
Among Jewelry brands in Norway in the Gravity by Benchr index, Tom Wood ranks #17 of 1,571 by estimated traffic. Its closest competitors on the same market are ani-jewels.fi, Grace Jewelry, ete ONLINE STORE, Awe Inspired, Oak & Luna. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Tom Wood.