Brand page · Outdoor Recreation

Tonton Outdoor Top 1% worldwide Top 1% in Outdoor Recreation
tonton-outdoor.com·Since 2021

Tonton Outdoor: 249K visits a month, 7 active Meta ads.

Tonton Outdoor — Tonton Outdoor is a specialist in outdoor equipment since 2010, providing technical products for running, trail, hiking, triathlon and skiing enthusiasts. In September 2026 tonton-outdoor.com drew an estimated 249K visits, down 10% on the month before. It ranks #16 of 892 Outdoor Recreation brands and holds a 4.1 Trustpilot rating over 63 reviews.

tonton-outdoor.com@tontonoutdoor 43.6KYouTube 153FacebookLinkedIn 5KTrustpilot 4.1Meta Ad Library 7

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
249K
−10% vs. August 2026
Instagram followers
43.6K
1,777 posts · @tontonoutdoor
Trustpilot
4.1
63 reviews · 36 in 12 months
Meta ads
7
active · on Google since 2024
Products
—
Data not available
Rank in France
#16
of 892 in Outdoor Recreation
LinkedIn
5K
followers · 54 employees
Earned media value
€15.9k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Tonton Outdoor is a specialist in outdoor equipment since 2010, providing technical products for running, trail, hiking, triathlon and skiing enthusiasts.

01 · Traffic

How much traffic Tonton Outdoor gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Tonton Outdoor drew an estimated 249K visits in September 2026, down 10% on the month before and down 24% over three months.

  • Worldwide#43,680of 4.5M sites · Top 1%
  • In France#1,688of 166K sites · Top 5%
  • Outdoor Recreation, worldwide#559of 101,136 brands · Top 1%
  • Outdoor Recreation, France#16of 892 brands · Top 5%
Monthly visitssource Sept 2026

249K

estimated visits in September

1 mo ▼ −10.1%4 mo ▼ −23.8%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Tonton Outdoor.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Tonton Outdoor holds 4.1 out of 5 on Trustpilot over 63 reviews, 36 of them in the last twelve months: 71% of customers give five stars and 14% one star. That volume places Tonton Outdoor in the top 40 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 40 %. On Google, Tonton Outdoor scores 4.8 over 7,797 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.1TrustScore · 63 reviews · 36 in 12 months
Top 40% review volumeTop 40% rating quality
5 ★71%
4 ★5%
3 ★6%
2 ★3%
1 ★14%

Outdoor Sports Store Running Store

Google reviewsread 19 Oct 2026
4.87,797 reviews on the Google business profile
5 ★92%
4 ★4%
3 ★1%
2 ★1%
1 ★2%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Tonton Outdoor sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Tonton Outdoor's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Outdoor Recreation
Outdoor Recreation81%
Clothing10%
Sporting Goods1%

The dominant category places Tonton Outdoor in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Tonton Outdoor.

The creators who tag @tontonoutdoor on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @tontonoutdoor on Instagram, led by Kévin / aventureetsacados🏔️ (48.7K followers, 5.0% engagement).

Influencersaccounts tagging @tontonoutdoor · Instagram
AccountProfileFollowersEngagementTagsRelationship
KKévin / aventureetsacados🏔️@kevin_berthelot · 🇫🇷 FRTravel tourism exploration Creator48.7K5.0%11Tagged @tontonoutdoor
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Tonton Outdoor competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Tonton Outdoor among Outdoor Recreation brands. The closest is Wildfire Sports & Trek, then runnerinn.com, 365rider.com, Trailberg, IRONMAN Group, Trisport.

CompetitorsOutdoor Recreation · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Wildfire Sports & Trekwildfiresports.com.au
runnerinn.comrunnerinn.com
365rider.com365rider.com
Trailbergtrailberg.com
IRONMAN Groupironmanstore.com
Trisporttrisport.ro
Competitors Gravity finds for Tonton Outdoor. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Tonton Outdoor with Wildfire Sports & Trek

07 · Company

The company behind Tonton Outdoor.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Tonton Outdoor is an e-commerce brand, founded in 2010 according to LinkedIn, on a domain registered in May 2021. It employs about 54 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2010, per LinkedIn
Domain registered
27 May 2021
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
54 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
tonton-outdoor.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Tonton Outdoor

What people ask Google about Tonton Outdoor.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Tonton Outdoor a legit company?

According to Gravity by Benchr, Tonton Outdoor is a brand: its website has existed since May 2021, its Trustpilot profile is claimed by the brand, it employs 54 people on LinkedIn, it has 43,564 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Tonton Outdoor?

Customers rate Tonton Outdoor 4.1 out of 5 on Trustpilot over 63 reviews, 36 of them in the last twelve months: 71% give five stars, 14% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. On Google, Tonton Outdoor scores 4.8 over 7,797 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Tonton Outdoor known for?

Tonton Outdoor is a specialist in outdoor equipment since 2010, providing technical products for running, trail, hiking, triathlon and skiing enthusiasts. Gravity by Benchr classifies it under Outdoor Recreation. Source: Gravity by Benchr product classification.

Is there a Tonton Outdoor discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Tonton Outdoor advertises on Facebook and Instagram and on Google, where its offers often run. Check tonton-outdoor.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind Tonton Outdoor?

Gravity by Benchr records a company, founded in 2010 according to LinkedIn, on a domain registered in 2021, with 54 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Tonton Outdoor growing?

Not at the moment. Gravity by Benchr estimates about 248,500 visits to tonton-outdoor.com in September 2026, down 10% in a month and down 24% over three months. Tonton Outdoor ranks #16 of 892 Outdoor Recreation brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Tonton Outdoor spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Tonton Outdoor on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Outdoor Recreation brands?

Among Outdoor Recreation brands in the Gravity by Benchr index, Tonton Outdoor ranks #16 of 892 by estimated traffic. Its closest competitors on the same market are Wildfire Sports & Trek, runnerinn.com, 365rider.com, Trailberg, IRONMAN Group. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Tonton Outdoor.