Brand page · Food Items · United States
Tootsie: 126K visits a month, 8 active Meta ads, Gravity score 635.
Tootsie — Tootsie Roll Industries is an American candy company that produces and distributes confections including Tootsie Rolls, Tootsie Pops, and other candy brands worldwide. In September 2026 tootsie.com drew an estimated 126K visits, down 12% on the month before. It ranks #191 of 20,419 Food Items brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 238 peers: Food Items brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Tootsie Roll Industries is an American candy company that produces and distributes confections including Tootsie Rolls, Tootsie Pops, and other candy brands worldwide.
01 · Traffic
How much traffic Tootsie gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Tootsie drew an estimated 126K visits in September 2026, down 12% on the month before and up 15% over three months.
- Worldwide#77,222of 4.5M sites · Top 5%
- In United States#25,471of 1.2M sites · Top 5%
- Food Items, worldwide#1,943of 260,714 brands · Top 1%
- Food Items, United States#191of 20,419 brands · Top 1%
126K
estimated visits in September
1 mo ▼ −12.1%4 mo ▲ +14.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Tootsie.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Tootsie holds 3.2 out of 5 on Trustpilot over 1 review: 0% of customers give five stars and 100% one star.
Candy Store Electronic Cigarette Store Tobacco Shop
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Tootsie sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read Tootsie's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places Tootsie in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What Tootsie is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Tootsie runs Meta ads on Facebook, Instagram, Audience Network, Threads, whatsapp, and has advertised on Google since October 2022 (image, text, video).
Vanilla Controversy Video.mp4Tootsie Roll7 Oct 2026video
Get your spook on! On October 26, join Tootsie Roll & Candyality at Trick or Treat on Southport 👻 Meet Mr. Tootsie, grab some delicious treTootsie Roll7 Oct 2026image
Don't get scared...Tootsie Roll Snack Bars are here with four delicious flavors 👻 Available now!Tootsie Roll7 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026WORLD PANTRY.COM INCverified
Text ad20 Oct 2026WORLD PANTRY.COM INCverified
Text ad20 Oct 2026WORLD PANTRY.COM INCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Tootsie.
The creators who tag @tootsieroll on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @tootsieroll on Instagram, led by Charms Candy (34.8K followers, 5.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| CCharms Candy@charmscandy · 🇺🇸 US | Parenting family Creator | 34.8K | 5.7% | 2 | Tagged @tootsieroll |
06 · Competitors according to Gravity
Who Tootsie competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Tootsie among Food Items brands in United States. The closest is Candy Warehouse, then CandyFavorites, Amos Sweets, Candy Nation, haribo.com, Klippkungen.se.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Candy Warehousecandywarehouse.com | |||||||
| CandyFavoritescandyfavorites.com | |||||||
| Amos Sweetsamossweets.com | |||||||
| Candy Nationcandynation.com | |||||||
| haribo.comharibo.com | |||||||
| Klippkungen.seklippkungen.se |
07 · Company
The company behind Tootsie.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Tootsie is a company based in United States, founded in 1896 according to LinkedIn, on a domain registered in November 1995. It employs about 440 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States
- Founded
- 1896, per LinkedIn
- Domain registered
- 29 Nov 1995
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 440 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- tootsie.com · Wordpress
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Tootsie
What people ask Google about Tootsie.
9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Tootsie legit?
According to Gravity by Benchr, Tootsie is a brand based in United States: its website has existed since November 1995, it sells on a Wordpress store, it employs 440 people on LinkedIn, it has 258,032 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Tootsie?
Tootsie Roll Industries is an American candy company that produces and distributes confections including Tootsie Rolls, Tootsie Pops, and other candy brands worldwide. Gravity by Benchr classifies it under Food Items. Source: Gravity by Benchr product classification.
Does Tootsie have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Tootsie advertises on Facebook and Instagram and on Google, where its offers often run. Check tootsie.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Tootsie?
Tootsie sells on its own website, tootsie.com, a Wordpress store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Tootsie?
Gravity by Benchr records a company based in United States, founded in 1896 according to LinkedIn, on a domain registered in 1995, with 440 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Tootsie growing?
Yes. Gravity by Benchr estimates about 125,800 visits to tootsie.com in September 2026, down 12% in a month and up 15% over three months. Tootsie ranks #191 of 20,419 Food Items brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Tootsie use?
Gravity by Benchr identifies tootsie.com as a Wordpress store. It advertises through Meta and on Google since October 2022. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Tootsie's ad budget?
Gravity by Benchr does not publish a spend figure for Tootsie on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Food Items brands in United States?
Among Food Items brands in United States in the Gravity by Benchr index, Tootsie ranks #191 of 20,419 by estimated traffic. Its closest competitors on the same market are Candy Warehouse, CandyFavorites, Amos Sweets, Candy Nation, haribo.com. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Tootsie.