Brand page · Personal Care · United States

Scarlette Top 5% worldwide Top 5% in United States Top 5% in Personal Care Top 5% in Personal Care in United States
tryscarlette.com·🇺🇸 Pleasant Hill, United States· Shopify·Since 2025

Scarlette: 52.2K visits a month, 1,080 active Meta ads, Gravity score 628.

Scarlette — Scarlette is a beauty brand that offers modern, non-invasive skincare solutions including anti-wrinkle satin sleep masks and medical-grade silicone tape products designed to reduce wrinkles while sleeping. In September 2026 tryscarlette.com drew an estimated 52.2K visits, down 21% on the month before. It ranks #1,342 of 33,626 Personal Care brands in United States and holds a 2.7 Trustpilot rating over 13 reviews.

tryscarlette.com@tryscarlette 15KTrustpilot 2.7Meta Ad Library 1,080

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
52.2K
−21% vs. August 2026
Instagram followers
15K
25 posts · @tryscarlette
Trustpilot
2.7
13 reviews · 13 in 12 months
Meta ads
1,080
active · on Google since 2025
Products
100%
in stock
Rank in United States
#1,342
of 33,626 in Personal Care
LinkedIn
—
Data not available
Earned media value
—
Data not available

Gravity score

628/ 1000 · 8 of 10 indicators rated
Brand Power513
Momentum701
Performance669

Percentiles within 1277 peers: Personal Care brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Scarlette is a beauty brand that offers modern, non-invasive skincare solutions including anti-wrinkle satin sleep masks and medical-grade silicone tape products designed to reduce wrinkles while sleeping.

01 · Traffic

How much traffic Scarlette gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Scarlette drew an estimated 52.2K visits in September 2026, down 21% on the month before and up 61% over three months.

  • Worldwide#163,782of 4.5M sites · Top 5%
  • In United States#52,554of 1.2M sites · Top 5%
  • Personal Care, worldwide#8,284of 215,119 brands · Top 5%
  • Personal Care, United States#1,342of 33,626 brands · Top 5%
Monthly visitssource Sept 2026

52.2K

estimated visits in September

1 mo ▼ −21.0%4 mo ▲ +61.2%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Scarlette.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Scarlette holds 2.7 out of 5 on Trustpilot over 13 reviews, 13 of them in the last twelve months: 23% of customers give five stars and 46% one star.

Trustpilotread 21 Oct 2026
2.7TrustScore · 13 reviews · 13 in 12 months
5 ★23%
4 ★0%
3 ★8%
2 ★23%
1 ★46%

Software Company e-Commerce Service Website Designer Web designer

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Scarlette sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Scarlette sells on Shopify, 100% of its catalogue in stock. The best seller is Scarlette™ Silicone Collagen Sheets, at US$27.00–US$44.88, followed by Scarlette™ Silicone Collagen Sheet and Scarlette™ Silicone Scar Sheet.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Cosmetics50%
Sleeping Aids25%
First Aid25%

Share of the catalogue by product family.

Activity mixdominant: Personal Care
Personal Care75%
Health Care25%

The dominant category places Scarlette in its comparison group.

Prices and ratingsstore data
Average rating
4.51 / 5
Rated products
100% of the catalogue
In stock
100%
Upper price quartile
US$27.50
Currency
USD

05 · Influencers

Who talks about Scarlette.

The creators who tag @tryscarlette on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @tryscarlette · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Scarlette competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Scarlette among Personal Care brands in United States. The closest is Velaervu, then Hermon, Queen Tape, Meg's Magic, Ebanel, Vitalogen.

CompetitorsPersonal Care · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Velaervuvelaervu.com
Hermonhermonhealth.com
Queen Tapequeentape.com
Meg's Magicmegsmagic.com
Ebanelebanel.com
Vitalogenvitalogen.de
Competitors Gravity finds for Scarlette. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Scarlette with Velaervu

07 · Company

The company behind Scarlette.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Scarlette is a company based in Pleasant Hill, United States, on a domain registered in April 2025.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Pleasant Hill
Founded
Data not available
Domain registered
14 Apr 2025
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
tryscarlette.com · Shopify · USD
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Scarlette

What people ask Google about Scarlette.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Scarlette a legit company?

According to Gravity by Benchr, Scarlette is a brand based in Pleasant Hill, United States: its website has existed since April 2025, it sells on a Shopify store, it has 14,982 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Scarlette reviews: is it worth it?

Customers rate Scarlette 2.7 out of 5 on Trustpilot over 13 reviews, 13 of them in the last twelve months: 23% give five stars, 46% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Scarlette?

Scarlette is a beauty brand that offers modern, non-invasive skincare solutions including anti-wrinkle satin sleep masks and medical-grade silicone tape products designed to reduce wrinkles while sleeping. Gravity by Benchr classifies it under Personal Care, with Cosmetics making up 50% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Scarlette prices: how much is it?

Scarlette's best seller, Scarlette™ Silicone Collagen Sheets, sells from US$27.00 to US$44.88 on tryscarlette.com. 100% of the catalogue is in stock. Gravity does not track prices daily: check tryscarlette.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Scarlette have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Scarlette advertises on Facebook and Instagram and on Google, where its offers often run. Check tryscarlette.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy Scarlette?

Scarlette sells on its own website, tryscarlette.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind Scarlette?

Gravity by Benchr records a company based in Pleasant Hill, United States, whose domain was registered in 2025. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Scarlette doing well?

Yes. Gravity by Benchr estimates about 52,200 visits to tryscarlette.com in September 2026, down 21% in a month and up 61% over three months. Scarlette ranks #1,342 of 33,626 Personal Care brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Scarlette use?

Gravity by Benchr identifies tryscarlette.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since July 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Scarlette's ad budget?

Gravity by Benchr does not publish a spend figure for Scarlette on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Personal Care brands in United States?

Among Personal Care brands in United States in the Gravity by Benchr index, Scarlette ranks #1,342 of 33,626 by estimated traffic. Its closest competitors on the same market are Velaervu, Hermon, Queen Tape, Meg's Magic, Ebanel. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Scarlette.