Brand page · Electronics Accessories · United States

Twelve South Top 5% worldwide Top 5% in United States Top 5% in Electronics Accessories Top 5% in Electronics Accessories in United States
twelvesouth.com·🇺🇸 Charleston, United States· Shopify·Since 1999

Twelve South: 117K visits a month, 72 active Meta ads, Gravity score 501.

Twelve South — Twelve South is a company that creates luxury tech accessories designed for function and style, including desktop stands, charging solutions, and travel essentials for various devices. In September 2026 twelvesouth.com drew an estimated 117K visits, down 34% on the month before. It ranks #208 of 5,552 Electronics Accessories brands in United States and holds a 2.0 Trustpilot rating over 33 reviews.

twelvesouth.com@twelvesouth 103KYouTube 4.8KFacebookLinkedIn 5.4KTrustpilot 2.0Meta Ad Library 72

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
117K
−34% vs. August 2026
Instagram followers
103K
2,410 posts · @twelvesouth
Trustpilot
2.0
33 reviews · 7 in 12 months
Meta ads
72
active · on Google since 2024
Products
91%
in stock · 37 collections
Rank in United States
#208
of 5,552 in Electronics Accessories
LinkedIn
5.4K
followers · 28 employees
Earned media value
€3.0k
per month, Instagram

Gravity score

501/ 1000 · 10 of 10 indicators rated
Brand Power417
Momentum514
Performance572

Percentiles within 238 peers: Electronics Accessories brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Twelve South is a company that creates luxury tech accessories designed for function and style, including desktop stands, charging solutions, and travel essentials for various devices.

01 · Traffic

How much traffic Twelve South gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Twelve South drew an estimated 117K visits in September 2026, down 34% on the month before and down 20% over three months.

  • Worldwide#82,336of 4.5M sites · Top 5%
  • In United States#27,064of 1.2M sites · Top 5%
  • Electronics Accessories, worldwide#1,508of 56,814 brands · Top 5%
  • Electronics Accessories, United States#208of 5,552 brands · Top 5%
Monthly visitssource Sept 2026

117K

estimated visits in September

1 mo ▼ −33.8%4 mo ▼ −19.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Twelve South.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Twelve South holds 2.0 out of 5 on Trustpilot over 33 reviews, 7 of them in the last twelve months: 24% of customers give five stars and 67% one star. That volume places Twelve South in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.0TrustScore · 33 reviews · 7 in 12 months
Top 50% review volume
5 ★24%
4 ★0%
3 ★0%
2 ★9%
1 ★67%

Computer and Accessories Store Cell Phone Accessory Store Computer Accessories Store Computer Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Twelve South sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Twelve South sells on Shopify, 91% of its catalogue in stock. The best seller is AirFly SE, at US$34.99, followed by AirFly Pro 2 and BookArc.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Power29%
Computer Accessories26%
Audio Components9%
Telephony9%

Share of the catalogue by product family.

Activity mixdominant: Electronics Accessories
Electronics Accessories59%
Audio16%
Communications9%
Jewelry7%
Luggage Accessories2%

The dominant category places Twelve South in its comparison group.

Prices and ratingsstore data
Average rating
4.79 / 5
Rated products
88% of the catalogue
In stock
91%
Upper price quartile
US$57.49
Currency
USD

05 · Influencers

Who talks about Twelve South.

The creators who tag @twelvesouth on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @twelvesouth on Instagram, led by NUBA México (35.8K followers, 0.3% engagement).

Influencersaccounts tagging @twelvesouth · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNUBA México@viajesnubamx · 🇵🇾 PYTravel tourism exploration Creator35.8K0.3%1Tagged @twelvesouth
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Twelve South competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Twelve South among Electronics Accessories brands in United States. The closest is Satechi, then casetify.com, Speck, MOFT, URBAN ARMOR GEAR, Belkin.

CompetitorsElectronics Accessories · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Satechisatechi.com
casetify.comcasetify.com
Speckspeckproducts.com
MOFTmoft.com
URBAN ARMOR GEARshop.urbanarmorgear.com
Belkinbelkin.com
Competitors Gravity finds for Twelve South. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Twelve South with Satechi

07 · Company

The company behind Twelve South.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Twelve South is a company based in Charleston, United States, founded in 2009 according to LinkedIn, on a domain registered in November 1999. It employs about 28 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Charleston
Founded
2009, per LinkedIn
Domain registered
24 Nov 1999
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
28 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
twelvesouth.com · Shopify · USD
Catalogue
37 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Twelve South

What people ask Google about Twelve South.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Twelve South legit?

According to Gravity by Benchr, Twelve South is a brand based in Charleston, United States: its website has existed since November 1999, it sells on a Shopify store, it employs 28 people on LinkedIn, it has 102,786 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

Twelve South reviews

Customers rate Twelve South 2.0 out of 5 on Trustpilot over 33 reviews, 7 of them in the last twelve months: 24% give five stars, 67% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Twelve South sell?

Twelve South is a company that creates luxury tech accessories designed for function and style, including desktop stands, charging solutions, and travel essentials for various devices. Gravity by Benchr classifies it under Electronics Accessories, with Power making up 29% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

How much does Twelve South cost?

Twelve South's best seller, AirFly SE, sells US$34.99 on twelvesouth.com. 91% of the catalogue is in stock. Gravity does not track prices daily: check twelvesouth.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Twelve South have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Twelve South advertises on Facebook and Instagram and on Google, where its offers often run. Check twelvesouth.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Twelve South?

Twelve South sells on its own website, twelvesouth.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Twelve South?

Gravity by Benchr records a company based in Charleston, United States, founded in 2009 according to LinkedIn, on a domain registered in 1999, with 28 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Twelve South growing?

Not at the moment. Gravity by Benchr estimates about 116,800 visits to twelvesouth.com in September 2026, down 34% in a month and down 20% over three months. Twelve South ranks #208 of 5,552 Electronics Accessories brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Twelve South use?

Gravity by Benchr identifies twelvesouth.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since August 2024. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Twelve South's ad budget?

Gravity by Benchr does not publish a spend figure for Twelve South on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Electronics Accessories brands in United States?

Among Electronics Accessories brands in United States in the Gravity by Benchr index, Twelve South ranks #208 of 5,552 by estimated traffic. Its closest competitors on the same market are Satechi, casetify.com, Speck, MOFT, URBAN ARMOR GEAR. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Twelve South.