Brand page · Clothing Accessories · Spain

ULLER Top 5% worldwide Top 5% in Spain Top 5% in Clothing Accessories Top 5% in Clothing Accessories in Spain
ullerco.com·🇪🇸 Madrid, Spain· Shopify·Since 2016

ULLER: 46.6K visits a month, 38 active Meta ads, Gravity score 517.

ULLER — Uller is a European lifestyle fashion brand focused on ski, snow, skate, surf and nonconformist urban contexts. It is the first Spanish brand of fashion accessories in ski and snow. In September 2026 ullerco.com drew an estimated 46.6K visits, down 6% on the month before. It ranks #848 of 34,142 Clothing Accessories brands in Spain and holds a 3.3 Trustpilot rating over 10 reviews.

ullerco.com@uller_co 75.2KFacebookLinkedIn 209Trustpilot 3.3Meta Ad Library 38

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
46.6K
−6% vs. August 2026
Instagram followers
75.2K
1,797 posts · @uller_co
Trustpilot
3.3
10 reviews · 6 in 12 months
Meta ads
38
active · on Google since 2022
Products
81%
in stock · 33 collections
Rank in United States
#848
of 34,142 in Clothing Accessories
LinkedIn
209
followers · 4 employees
Earned media value
€13.8k
per month, Instagram

Gravity score

517/ 1000 · 10 of 10 indicators rated
Brand Power580
Momentum376
Performance595

Percentiles within 38 peers: Clothing Accessories brands in Spain with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Uller is a European lifestyle fashion brand focused on ski, snow, skate, surf and nonconformist urban contexts. It is the first Spanish brand of fashion accessories in ski and snow.

01 · Traffic

How much traffic ULLER gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

ULLER drew an estimated 46.6K visits in September 2026, down 6% on the month before and up 1% over three months.

  • Worldwide#180,736of 4.5M sites · Top 5%
  • In United States#57,762of 1.2M sites · Top 5%
  • Clothing Accessories, worldwide#2,519of 85,207 brands · Top 5%
  • Clothing Accessories, United States#848of 34,142 brands · Top 5%
Monthly visitssource Sept 2026

46.6K

estimated visits in September

1 mo ▼ −5.8%4 mo ▲ +1.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about ULLER.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

ULLER holds 3.3 out of 5 on Trustpilot over 10 reviews, 6 of them in the last twelve months: 30% of customers give five stars and 60% one star.

Trustpilotclaimed page · read 21 Oct 2026
3.3TrustScore · 10 reviews · 6 in 12 months
5 ★30%
4 ★10%
3 ★0%
2 ★0%
1 ★60%

Ski Shop Winter sport Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What ULLER sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

ULLER sells on Shopify, 81% of its catalogue in stock. The best seller is Bolt White / Blue, at €185.00, followed by Bolt Black / Blue and Essaouira Black / Amber.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Winter Sports & Activities11%
Headwear6%
Sunglasses4%

Share of the catalogue by product family.

Activity mixdominant: Clothing Accessories
Clothing Accessories56%
Outdoor Recreation27%
Clothing16%
Vehicle Parts & Accessories1%
Personal Care0%

The dominant category places ULLER in its comparison group.

Prices and ratingsstore data
Average rating
4.61 / 5
Rated products
7% of the catalogue
In stock
81%
Upper price quartile
US$207.21
Currency
EUR

05 · Influencers

Who talks about ULLER.

The creators who tag @uller_co on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @uller_co on Instagram, led by Sierra Nevada Experience (24.4K followers, 10.6% engagement).

Influencersaccounts tagging @uller_co · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSierra Nevada Experience@sierranevadaexperience · INTLTravel tourism exploration Creator24.4K10.6%6Tagged @uller_co
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who ULLER competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for ULLER among Clothing Accessories brands in Spain. The closest is THE INDIAN FACE, then Pit Viper Spain, D.Franklin, D.Franklin, D.Franklin, vyronn.

CompetitorsClothing Accessories · Spain · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
THE INDIAN FACEtheindianface.com
Pit Viper Spainpitviper.es
D.Franklinau.dfranklincreation.com
D.Franklinus.dfranklincreation.com
D.Franklinmx.dfranklincreation.com
vyronnvyronn.com
Competitors Gravity finds for ULLER. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare ULLER with THE INDIAN FACE

07 · Company

The company behind ULLER.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

ULLER is a company based in Madrid, Spain, founded in 2015 according to LinkedIn, on a domain registered in April 2016. It employs about 4 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇪🇸 Spain · Madrid
Founded
2015, per LinkedIn
Domain registered
5 Apr 2016
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
4 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
ullerco.com · Shopify · EUR
Catalogue
33 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about ULLER

What people ask Google about ULLER.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is ULLER legit or a scam?

According to Gravity by Benchr, ULLER is a brand based in Madrid, Spain: its website has existed since April 2016, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 4 people on LinkedIn, it has 75,201 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about ULLER?

Customers rate ULLER 3.3 out of 5 on Trustpilot over 10 reviews, 6 of them in the last twelve months: 30% give five stars, 60% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is ULLER?

Uller is a European lifestyle fashion brand focused on ski, snow, skate, surf and nonconformist urban contexts. It is the first Spanish brand of fashion accessories in ski and snow. Gravity by Benchr classifies it under Clothing Accessories, with Winter Sports & Activities making up 11% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Is ULLER expensive?

ULLER's best seller, Bolt White / Blue, sells €185.00 on ullerco.com. 81% of the catalogue is in stock. Gravity does not track prices daily: check ullerco.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does ULLER have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: ULLER advertises on Facebook and Instagram and on Google, where its offers often run. Check ullerco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy ULLER?

ULLER sells on its own website, ullerco.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind ULLER?

Gravity by Benchr records a company based in Madrid, Spain, founded in 2015 according to LinkedIn, on a domain registered in 2016, with 4 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is ULLER doing well?

Yes. Gravity by Benchr estimates about 46,600 visits to ullerco.com in September 2026, down 6% in a month and up 1% over three months. ULLER ranks #848 of 34,142 Clothing Accessories brands in Spain in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does ULLER use?

Gravity by Benchr identifies ullerco.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since March 2022. Source: Gravity by Benchr platform and advertising records, November 2026.

What is ULLER's ad budget?

Gravity by Benchr does not publish a spend figure for ULLER on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing Accessories brands in Spain?

Among Clothing Accessories brands in Spain in the Gravity by Benchr index, ULLER ranks #848 of 34,142 by estimated traffic. Its closest competitors on the same market are THE INDIAN FACE, Pit Viper Spain, D.Franklin, D.Franklin, D.Franklin. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ULLER.