Brand page · Pet Supplies

Ultra Premium Direct Top 5% worldwide Top 5% in Pet Supplies
ultrapremiumdirect.be

Ultra Premium Direct: 46.3K visits a month, 1,083 active Meta ads.

Ultra Premium Direct — Ultra Premium Direct is a French brand that sells premium quality food for dogs and cats, including dry food, wet food, and treats. In September 2026 ultrapremiumdirect.be drew an estimated 46.3K visits, up 12% on the month before. It ranks #8 of 151 Pet Supplies brands.

ultrapremiumdirect.be@ultrapremiumdirect 248KYouTube 1.6KFacebookTrustpilot 3.2Meta Ad Library 1,083

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
46.3K
+12% vs. August 2026
Instagram followers
248K
3,168 posts · @ultrapremiumdirect
Trustpilot
3.2
1 review · 1 in 12 months
Meta ads
1,083
active · on Google since 2025
Products
—
Data not available
Rank in Belgium
#8
of 151 in Pet Supplies
LinkedIn
—
Data not available
Earned media value
€6.3k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

Ultra Premium Direct is a French brand that sells premium quality food for dogs and cats, including dry food, wet food, and treats.

01 · Traffic

How much traffic Ultra Premium Direct gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Ultra Premium Direct drew an estimated 46.3K visits in September 2026, up 12% on the month before and up 91% over three months.

  • Worldwide#181,640of 4.5M sites · Top 5%
  • In Belgium#933of 36.5K sites · Top 5%
  • Pet Supplies, worldwide#1,473of 52,845 brands · Top 5%
  • Pet Supplies, Belgium#8of 151 brands · Top 10%
Monthly visitssource Sept 2026

46.3K

estimated visits in September

1 mo ▲ +12.5%4 mo ▲ +91.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Ultra Premium Direct.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Ultra Premium Direct holds 3.2 out of 5 on Trustpilot over 1 review, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.

Trustpilotclaimed page · read 21 Oct 2026
3.2TrustScore · 1 review · 1 in 12 months
5 ★0%
4 ★0%
3 ★0%
2 ★0%
1 ★100%

Animal Feed Store Pet Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Ultra Premium Direct sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Ultra Premium Direct's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies94%
Animals & Pet Supplies3%
Food Items0%

The dominant category places Ultra Premium Direct in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
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In stock
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Upper price quartile
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Currency
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05 · Influencers

Who talks about Ultra Premium Direct.

The creators who tag @ultrapremiumdirect on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @ultrapremiumdirect on Instagram, led by POP DOG 🐶🌈 | Média & accessoires pour chiens (18.3K followers, 0.3% engagement).

Influencersaccounts tagging @ultrapremiumdirect · Instagram
AccountProfileFollowersEngagementTagsRelationship
PPOP DOG 🐶🌈 | Média & accessoires pour chiens@mypopdog · 🇫🇷 FRPets nature Creator18.3K0.3%2Tagged @ultrapremiumdirect
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Ultra Premium Direct competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Ultra Premium Direct among Pet Supplies brands. The closest is anifit.de, then Bab'in, DREAMIES UK, Leonardo Catfood, Burgess Pet Care, Milk-Bone®.

CompetitorsPet Supplies · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
anifit.deanifit.de
Bab'inbabin-nutrition.com
DREAMIES UKdreamiestreats.co.uk
Leonardo Catfoodleonardo-catfood.de
Burgess Pet Careburgesspetcare.com
Milk-Bone®milkbone.com
Competitors Gravity finds for Ultra Premium Direct. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Ultra Premium Direct with anifit.de

07 · Company

The company behind Ultra Premium Direct.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Ultra Premium Direct is an e-commerce brand.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
Data not available
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
ultrapremiumdirect.be
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Ultra Premium Direct

What people ask Google about Ultra Premium Direct.

6 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Ultra Premium Direct a legit company?

According to Gravity by Benchr, Ultra Premium Direct is a brand: its Trustpilot profile is claimed by the brand, it has 247,912 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is Ultra Premium Direct?

Ultra Premium Direct is a French brand that sells premium quality food for dogs and cats, including dry food, wet food, and treats. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.

Ultra Premium Direct promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: Ultra Premium Direct advertises on Facebook and Instagram and on Google, where its offers often run. Check ultrapremiumdirect.be for current promotions. Source: Gravity by Benchr ad records, October 2026.

Is Ultra Premium Direct doing well?

Yes. Gravity by Benchr estimates about 46,300 visits to ultrapremiumdirect.be in September 2026, up 12% in a month and up 91% over three months. Ultra Premium Direct ranks #8 of 151 Pet Supplies brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Ultra Premium Direct spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Ultra Premium Direct on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands?

Among Pet Supplies brands in the Gravity by Benchr index, Ultra Premium Direct ranks #8 of 151 by estimated traffic. Its closest competitors on the same market are anifit.de, Bab'in, DREAMIES UK, Leonardo Catfood, Burgess Pet Care. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Ultra Premium Direct.