Brand page · Communications · Australia

Uniden Top 5% worldwide Top 5% in Australia Top 10% in Communications Top 5% in Communications in Australia
uniden.com.au·🇦🇺 Chipping Norton, Australia· Shopify

Uniden: 71.3K visits a month, 29 active Meta ads, Gravity score 604.

Uniden — Uniden is a manufacturer of consumer electronic products including dash cams, solar security cameras, UHF radios, and CB handheld radios, built for the Australian market. In September 2026 uniden.com.au drew an estimated 71.3K visits, down 38% on the month before. It ranks #12 of 436 Communications brands in Australia.

uniden.com.au@unidenaustralia 34.1KYouTube 3KFacebookLinkedIn 3.3KTrustpilot 2.6Meta Ad Library 29

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
71.3K
−38% vs. August 2026
Instagram followers
34.1K
1,552 posts · @unidenaustralia
Trustpilot
2.6
5 reviews · 2 in 12 months
Meta ads
29
active · on Google since 2025
Products
87%
in stock · 62 collections
Rank in Australia
#12
of 436 in Communications
LinkedIn
3.3K
followers · 210 employees
Earned media value
€8.1k
per month, Instagram

Gravity score

604/ 1000 · 9 of 10 indicators rated
Brand Power538
Momentum651
Performance624

Percentiles within 28 peers: Communications brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Uniden is a manufacturer of consumer electronic products including dash cams, solar security cameras, UHF radios, and CB handheld radios, built for the Australian market.

01 · Traffic

How much traffic Uniden gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Uniden drew an estimated 71.3K visits in September 2026, down 38% on the month before and down 0% over three months.

  • Worldwide#125,343of 4.5M sites · Top 5%
  • In Australia#2,897of 105K sites · Top 5%
  • Communications, worldwide#1,246of 22,823 brands · Top 10%
  • Communications, Australia#12of 436 brands · Top 5%
Monthly visitssource Sept 2026

71.3K

estimated visits in September

1 mo ▼ −38.4%4 mo ▼ −0.3%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Uniden.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Uniden holds 2.6 out of 5 on Trustpilot over 5 reviews, 2 of them in the last twelve months: 40% of customers give five stars and 60% one star.

Trustpilotread 21 Oct 2026
2.6TrustScore · 5 reviews · 2 in 12 months
5 ★40%
4 ★0%
3 ★0%
2 ★0%
1 ★60%

Electronics Company Cell Phone Store Cell Phone Accessory Store Telecommunications Service Provider Electronics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Uniden sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Uniden sells on Shopify, 87% of its catalogue in stock. The best seller is X75 + Antenna Bundle Value Pack, at A$329.00, followed by X76 Essential and Handheld Plus Pack and iGO CAM 63R - 4K 3 in One Dashcam.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Communication Radios27%
Communication Radio Accessories23%
Surveillance Cameras7%
Antenna Accessories6%

Share of the catalogue by product family.

Activity mixdominant: Communications
Communications54%
Electronics Accessories18%
Cameras10%
Vehicle Parts & Accessories7%
Camera & Optic Accessories5%

The dominant category places Uniden in its comparison group.

Prices and ratingsstore data
Average rating
4.58 / 5
Rated products
54% of the catalogue
In stock
87%
Upper price quartile
US$132.47
Currency
AUD

05 · Influencers

Who talks about Uniden.

The creators who tag @unidenaustralia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @unidenaustralia on Instagram, led by Nathan McLaren (30K followers, 0.5% engagement).

Influencersaccounts tagging @unidenaustralia · Instagram
AccountProfileFollowersEngagementTagsRelationship
NNathan McLaren@e_x_o_c_e_t · 🇦🇺 AUAutomotive mobility Creator30K0.5%3Tagged @unidenaustralia
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Uniden competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Uniden among Communications brands in Australia. The closest is Oricom International, then CB Radio Wholesalers, Xiamen Radtel Electronics Co, Sitecomm GPS Tracking Australia, G&C Communications, D2N Technology Solutions.

CompetitorsCommunications · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Oricom Internationaloricom.com.au
CB Radio Wholesalerscbradiowholesalers.com.au
Xiamen Radtel Electronics Coradtels.com
Sitecomm GPS Tracking Australiasitecomm.com.au
G&C Communicationsgccomm.com.au
D2N Technology Solutionsd2n.com.au
Competitors Gravity finds for Uniden. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Uniden with Oricom International

07 · Company

The company behind Uniden.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Uniden is a company based in Chipping Norton, Australia, founded in 1966 according to LinkedIn. It employs about 210 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia · Chipping Norton
Founded
1966, per LinkedIn
Domain registered
Data not available
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
210 on LinkedIn · 501-1,000
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
uniden.com.au · Shopify · AUD
Catalogue
62 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Uniden

What people ask Google about Uniden.

10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Uniden legit or a scam?

According to Gravity by Benchr, Uniden is a brand based in Chipping Norton, Australia: it sells on a Shopify store, it employs 210 people on LinkedIn, it has 34,052 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What does Uniden sell?

Uniden is a manufacturer of consumer electronic products including dash cams, solar security cameras, UHF radios, and CB handheld radios, built for the Australian market. Gravity by Benchr classifies it under Communications, with Communication Radios making up 27% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

Uniden prices: how much is it?

Uniden's best seller, X75 + Antenna Bundle Value Pack, sells A$329.00 on uniden.com.au. 87% of the catalogue is in stock. Gravity does not track prices daily: check uniden.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does Uniden have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Uniden advertises on Facebook and Instagram and on Google, where its offers often run. Check uniden.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where to buy Uniden?

Uniden sells on its own website, uniden.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who owns Uniden?

Gravity by Benchr records a company based in Chipping Norton, Australia, founded in 1966 according to LinkedIn, with 210 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is Uniden growing?

Not at the moment. Gravity by Benchr estimates about 71,300 visits to uniden.com.au in September 2026, down 38% in a month and down 0% over three months. Uniden ranks #12 of 436 Communications brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does Uniden use?

Gravity by Benchr identifies uniden.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since May 2025. Source: Gravity by Benchr platform and advertising records, November 2026.

What is Uniden's ad budget?

Gravity by Benchr does not publish a spend figure for Uniden on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Communications brands in Australia?

Among Communications brands in Australia in the Gravity by Benchr index, Uniden ranks #12 of 436 by estimated traffic. Its closest competitors on the same market are Oricom International, CB Radio Wholesalers, Xiamen Radtel Electronics Co, Sitecomm GPS Tracking Australia, G&C Communications. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Uniden.