Brand page · Electronics Accessories · Italy

Unieuro Top 1% worldwide Top 1% in Italy Top 1% in Electronics Accessories Top 1% in Electronics Accessories in Italy
unieuro.it·🇮🇹 Italy·Since 2000

Unieuro: 8.8M visits a month, 176 active Meta ads.

Unieuro — Unieuro is an online retailer offering a wide range of electronics, including computers, telephony, televisions, and home appliances from top brands. In September 2026 unieuro.it drew an estimated 8.8M visits, down 3% on the month before. It ranks #1 of 241 Electronics Accessories brands in Italy and holds a 1.6 Trustpilot rating over 17,029 reviews.

unieuro.it@unieuro 291KLinkedIn 60.2KTrustpilot 1.6Meta Ad Library 176

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
8.8M
−3% vs. August 2026
Instagram followers
291K
3,710 posts · @unieuro
Trustpilot
1.6
17,029 reviews · 1,417 in 12 months
Meta ads
176
active · on Google since 2021
Products
—
Data not available
Rank in Italy
#1
of 241 in Electronics Accessories
LinkedIn
60.2K
followers · 3,588 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

Unieuro is an online retailer offering a wide range of electronics, including computers, telephony, televisions, and home appliances from top brands.

01 · Traffic

How much traffic Unieuro gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Unieuro drew an estimated 8.8M visits in September 2026, down 3% on the month before and up 8% over three months.

  • Worldwide#2,408of 4.5M sites · Top 1%
  • In Italy#56of 138K sites · Top 1%
  • Electronics Accessories, worldwide#20of 56,814 brands · Top 1%
  • Electronics Accessories, Italy#1of 241 brands · Top 1%
Monthly visitssource Sept 2026

8.8M

estimated visits in September

1 mo ▼ −2.6%4 mo ▲ +8.2%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about Unieuro.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Unieuro holds 1.6 out of 5 on Trustpilot over 17,029 reviews, 1,417 of them in the last twelve months: 20% of customers give five stars and 66% one star. That volume places Unieuro in the top 1 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
1.6TrustScore · 17,029 reviews · 1,417 in 12 months
Top 1% review volume
5 ★20%
4 ★7%
3 ★3%
2 ★5%
1 ★66%

Electronics Company

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Unieuro sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Unieuro's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Electronics Accessories
Electronics Accessories36%
Communications25%
Audio6%

The dominant category places Unieuro in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Unieuro.

The creators who tag @unieuro on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @unieuro on Instagram, led by Annalu (188K followers, 3.9% engagement).

Influencersaccounts tagging @unieuro · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAnnalu@annalu_music · 🇮🇹 ITMusic concerts dance Creator188K3.9%1Tagged @unieuro
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Unieuro competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Unieuro among Electronics Accessories brands in Italy. The closest is mediamarkt.de, then Euronics, Offizieller expert TechnoMarkt, techonly.at, eprice.it, Electro World.

CompetitorsElectronics Accessories · Italy · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
mediamarkt.demediamarkt.de
Euronicseuronics.ee
Offizieller expert TechnoMarktexpert-technomarkt.de
techonly.attechonly.at
eprice.iteprice.it
Electro Worldelectroworld.nl
Competitors Gravity finds for Unieuro. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Unieuro with mediamarkt.de

07 · Company

The company behind Unieuro.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Unieuro is a company based in Italy, founded in 1937 according to LinkedIn, on a domain registered in March 2000. It employs about 3,588 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇹 Italy
Founded
1937, per LinkedIn
Domain registered
31 Mar 2000
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
3,588 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
unieuro.it
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Unieuro

What people ask Google about Unieuro.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Unieuro legit or a scam?

According to Gravity by Benchr, Unieuro is a brand based in Italy: its website has existed since March 2000, its Trustpilot profile is claimed by the brand, it employs 3,588 people on LinkedIn, it has 290,870 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What do customers say about Unieuro?

Customers rate Unieuro 1.6 out of 5 on Trustpilot over 17,029 reviews, 1,417 of them in the last twelve months: 20% give five stars, 66% one star. Gravity by Benchr places that review volume in the top 1 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is Unieuro known for?

Unieuro is an online retailer offering a wide range of electronics, including computers, telephony, televisions, and home appliances from top brands. Gravity by Benchr classifies it under Electronics Accessories. Source: Gravity by Benchr product classification.

Is there a Unieuro discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Unieuro advertises on Facebook and Instagram and on Google, where its offers often run. Check unieuro.it for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Unieuro?

Gravity by Benchr records a company based in Italy, founded in 1937 according to LinkedIn, on a domain registered in 2000, with 3,588 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Unieuro growing?

Yes. Gravity by Benchr estimates about 8,780,200 visits to unieuro.it in September 2026, down 3% in a month and up 8% over three months. Unieuro ranks #1 of 241 Electronics Accessories brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is Unieuro's ad budget?

Gravity by Benchr does not publish a spend figure for Unieuro on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Electronics Accessories brands in Italy?

Among Electronics Accessories brands in Italy in the Gravity by Benchr index, Unieuro ranks #1 of 241 by estimated traffic. Its closest competitors on the same market are mediamarkt.de, Euronics, Offizieller expert TechnoMarkt, techonly.at, eprice.it. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Unieuro.