Brand page · Party & Celebration · United States

UrbanStems Top 1% worldwide Top 5% in United States Top 1% in Party & Celebration Top 1% in Party & Celebration in United States
urbanstems.com·🇺🇸 Washington, United States· Shopify·Since 2013

UrbanStems: 308K visits a month, 485 active Meta ads, Gravity score 532.

UrbanStems — UrbanStems is an online flower and plant delivery service that sells modern bouquets, plants, and gifts designed by in-house florists. In September 2026 urbanstems.com drew an estimated 308K visits, down 3% on the month before. It ranks #11 of 7,801 Party & Celebration brands in United States and holds a 4.6 Trustpilot rating over 1,531 reviews.

urbanstems.com@urbanstems 254KFacebookLinkedIn 9.2KTrustpilot 4.6Meta Ad Library 485

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026

Estimated traffic
308K
−3% vs. August 2026
Instagram followers
254K
2,894 posts · @urbanstems
Trustpilot
4.6
1,531 reviews · 934 in 12 months
Meta ads
485
active · on Google since 2023
Products
72%
in stock · 302 collections
Rank in United States
#11
of 7,801 in Party & Celebration
LinkedIn
9.2K
followers · 81 employees
Earned media value
€2.2k
per month, Instagram

Gravity score

532/ 1000 · 10 of 10 indicators rated
Brand Power572
Momentum338
Performance684

Percentiles within 30 peers: Party & Celebration brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

UrbanStems is an online flower and plant delivery service that sells modern bouquets, plants, and gifts designed by in-house florists.

01 · Traffic

How much traffic UrbanStems gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

UrbanStems drew an estimated 308K visits in September 2026, down 3% on the month before and down 23% over three months.

  • Worldwide#36,784of 4.5M sites · Top 1%
  • In United States#11,969of 1.2M sites · Top 5%
  • Party & Celebration, worldwide#101of 46,327 brands · Top 1%
  • Party & Celebration, United States#11of 7,801 brands · Top 1%
Monthly visitssource Sept 2026

308K

estimated visits in September

1 mo ▼ −3.2%4 mo ▼ −22.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about UrbanStems.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

UrbanStems holds 4.6 out of 5 on Trustpilot over 1,531 reviews, 934 of them in the last twelve months: 76% of customers give five stars and 18% one star. That volume places UrbanStems in the top 10 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 20 %. On Google, UrbanStems scores 3.6 over 20 reviews.

Trustpilotclaimed page · read 21 Oct 2026
4.6TrustScore · 1,531 reviews · 934 in 12 months
Top 10% review volumeTop 20% rating quality
5 ★76%
4 ★3%
3 ★1%
2 ★2%
1 ★18%

Flower Delivery

Google reviewsread 20 Oct 2026
3.620 reviews on the Google business profile
5 ★55%
4 ★10%
3 ★10%
2 ★20%
1 ★5%

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What UrbanStems sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

UrbanStems sells on Shopify, 72% of its catalogue in stock. The best seller is Glass Vase, at US$14.00, followed by CL - Subscription First Sends and CL - The Firecracker.

ProductsCatalogue read Oct 2026
Catalogue mixOct 2026
Gift Giving66%
Indoor & Outdoor Plants10%
Vases7%
Home Fragrances3%

Share of the catalogue by product family.

Activity mixdominant: Party & Celebration
Party & Celebration67%
Decor11%
Plants11%
Food Items5%
Personal Care2%

The dominant category places UrbanStems in its comparison group.

Prices and ratingsstore data
Average rating
4.53 / 5
Rated products
58% of the catalogue
In stock
72%
Upper price quartile
US$118.00
Currency
USD

05 · Influencers

Who talks about UrbanStems.

The creators who tag @urbanstems on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @urbanstems on Instagram, led by Avery Frank (67K followers, 1.4% engagement).

Influencersaccounts tagging @urbanstems · Instagram
AccountProfileFollowersEngagementTagsRelationship
AAvery Frank@averyfrankdesigns · 🇺🇸 USDecoration garden diy Creator67K1.4%1Tagged @urbanstems
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who UrbanStems competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for UrbanStems among Party & Celebration brands in United States. The closest is The Bouqs Co, then Botanical Brothers, Freddie's Flowers, FLOWER|かわいい花束を【送料無料】でお届け!毎日お得なオンラインのお花屋さん, Bloom & Wild, 1-800-Flowers.

CompetitorsParty & Celebration · United States · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
The Bouqs Cobouqs.com
Botanical Brothersbotanicalbrothers.com
Freddie's Flowersfreddiesflowers.com
FLOWER|かわいい花束を【送料無料】でお届け!毎日お得なオンラインのお花屋さんflowr.is
Bloom & Wildbloomandwild.com
1-800-Flowers1800flowers.com
Competitors Gravity finds for UrbanStems. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare UrbanStems with The Bouqs Co

07 · Company

The company behind UrbanStems.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

UrbanStems is a company based in Washington, United States, founded in 2014 according to LinkedIn, on a domain registered in November 2013. It employs about 81 people, is listed at late_stage_venture stage.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇺🇸 United States · Washington
Founded
2014, per LinkedIn
Domain registered
29 Nov 2013
Share capital
Data not available
Status
Operating
President
Data not available
Activity code
Data not available
Employees
81 on LinkedIn · 51-200
FundingGravity index, Nov 2026
Funding stage
Late stage venture · last deal: series c
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
urbanstems.com · Shopify · USD
Catalogue
302 collections
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about UrbanStems

What people ask Google about UrbanStems.

11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is UrbanStems legit or a scam?

According to Gravity by Benchr, UrbanStems is a brand based in Washington, United States: its website has existed since November 2013, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 81 people on LinkedIn, it has 253,587 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

UrbanStems reviews

Customers rate UrbanStems 4.6 out of 5 on Trustpilot over 1,531 reviews, 934 of them in the last twelve months: 76% give five stars, 18% one star. Gravity by Benchr places that review volume in the top 10 % of the 270,321 Trustpilot pages in its index. On Google, UrbanStems scores 3.6 over 20 reviews. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is UrbanStems known for?

UrbanStems is an online flower and plant delivery service that sells modern bouquets, plants, and gifts designed by in-house florists. Gravity by Benchr classifies it under Party & Celebration, with Gift Giving making up 66% of the catalogue. Source: Gravity by Benchr product classification, October 2026.

UrbanStems prices: how much is it?

UrbanStems' best seller, Glass Vase, sells US$14.00 on urbanstems.com. 72% of the catalogue is in stock. Gravity does not track prices daily: check urbanstems.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.

Does UrbanStems have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: UrbanStems advertises on Facebook and Instagram and on Google, where its offers often run. Check urbanstems.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy UrbanStems?

UrbanStems sells on its own website, urbanstems.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.

Who is behind UrbanStems?

Gravity by Benchr records a company based in Washington, United States, founded in 2014 according to LinkedIn, on a domain registered in 2013, with 81 employees on LinkedIn, listed at late_stage_venture stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is UrbanStems growing?

Not at the moment. Gravity by Benchr estimates about 307,600 visits to urbanstems.com in September 2026, down 3% in a month and down 23% over three months. UrbanStems ranks #11 of 7,801 Party & Celebration brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does UrbanStems use?

Gravity by Benchr identifies urbanstems.com as a Shopify store (Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since February 2023. Source: Gravity by Benchr platform and advertising records, November 2026.

How much does UrbanStems spend on Meta ads?

Gravity by Benchr does not publish a spend figure for UrbanStems on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Party & Celebration brands in United States?

Among Party & Celebration brands in United States in the Gravity by Benchr index, UrbanStems ranks #11 of 7,801 by estimated traffic. Its closest competitors on the same market are The Bouqs Co, Botanical Brothers, Freddie's Flowers, FLOWER|かわいい花束を【送料無料】でお届け!毎日お得なオンラインのお花屋さん, Bloom & Wild. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with UrbanStems.