Brand page · Tools · Italy
UtensileriaOnline: 71.1K visits a month, 52 active Meta ads, Gravity score 617.
UtensileriaOnline — UtensileriaOnline is an Italian e-commerce company founded in 2009 that specializes in professional industrial hardware and tools, selling products for automotive, construction, carpentry, mechanical workshops, and plumbing. In September 2026 utensileriaonline.it drew an estimated 71.1K visits, up 3% on the month before. It ranks #13 of 234 Tools brands in Italy and holds a 4.2 Trustpilot rating over 6,403 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 18 peers: Tools brands in Italy with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
UtensileriaOnline is an Italian e-commerce company founded in 2009 that specializes in professional industrial hardware and tools, selling products for automotive, construction, carpentry, mechanical workshops, and plumbing.
01 · Traffic
How much traffic UtensileriaOnline gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
UtensileriaOnline drew an estimated 71.1K visits in September 2026, up 3% on the month before and up 28% over three months.
- Worldwide#125,745of 4.5M sites · Top 5%
- In Italy#2,998of 138K sites · Top 5%
- Tools, worldwide#840of 49,532 brands · Top 5%
- Tools, Italy#13of 234 brands · Top 10%
71.1K
estimated visits in September
1 mo ▲ +2.8%4 mo ▲ +27.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about UtensileriaOnline.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
UtensileriaOnline holds 4.2 out of 5 on Trustpilot over 6,403 reviews, 387 of them in the last twelve months: 75% of customers give five stars and 5% one star. That volume places UtensileriaOnline in the top 5 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Tool Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What UtensileriaOnline sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Gravity by Benchr has not read UtensileriaOnline's catalogue yet.
Data not available
Data not available
Share of the catalogue by product family.
The dominant category places UtensileriaOnline in its comparison group.
- Average rating
- Data not available
- Rated products
- Data not available
- In stock
- Data not available
- Upper price quartile
- Data not available
- Currency
- Data not available
04 · Ads
What UtensileriaOnline is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
UtensileriaOnline runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since December 2021 (image, text, video).
Quanti come Raffaele?UtensileriaOnline7 Oct 2026video
ADV 🫶🏻 Codice sconto Utensileria Online per i prodotti Beta: CUSTOMBABE 🫶🏻 Come fare quando ti si blocca il finestrino, magari fuori piove,UtensileriaOnline5 Oct 2026video
ADV 🫶🏻 Codice sconto Utensileria Online per i prodotti Beta: CUSTOMBABE 🫶🏻 Come fare quando ti si blocca il finestrino, magari fuori piove,UtensileriaOnline5 Oct 2026video- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026A.T.I. s.r.l.verified
Text ad21 Oct 2026A.T.I. s.r.l.verified
Text ad21 Oct 2026A.T.I. s.r.l.verified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about UtensileriaOnline.
The creators who tag @utensileriaonline on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Gravity has not found creators tagging this brand on Instagram yet.
Gravity has not found creators tagging this brand on Instagram yet.
06 · Competitors according to Gravity
Who UtensileriaOnline competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for UtensileriaOnline among Tools brands in Italy. The closest is Outils des pros, then toolmart.com.au, AABTools, Tools World Trade, ForceBelarus, Corporación Ferremax.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Outils des prosoutilsdespros.fr | |||||||
| toolmart.com.autoolmart.com.au | |||||||
| AABToolsaabtools.com | |||||||
| Tools World Tradetoolsworldeg.com | |||||||
| ForceBelarusforcebelarus.by | |||||||
| Corporación Ferremaxcorporacionferremax.com |
07 · Company
The company behind UtensileriaOnline.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
UtensileriaOnline is a company based in Italy, founded in 1980 according to LinkedIn. It employs about 4 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇹 Italy
- Founded
- 1980, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 4 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- utensileriaonline.it
- Catalogue
- Data not available
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about UtensileriaOnline
What people ask Google about UtensileriaOnline.
8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is UtensileriaOnline a legit company?
According to Gravity by Benchr, UtensileriaOnline is a brand based in Italy: its Trustpilot profile is claimed by the brand, it employs 4 people on LinkedIn, it has 10,906 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What do customers say about UtensileriaOnline?
Customers rate UtensileriaOnline 4.2 out of 5 on Trustpilot over 6,403 reviews, 387 of them in the last twelve months: 75% give five stars, 5% one star. Gravity by Benchr places that review volume in the top 5 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What does UtensileriaOnline sell?
UtensileriaOnline is an Italian e-commerce company founded in 2009 that specializes in professional industrial hardware and tools, selling products for automotive, construction, carpentry, mechanical workshops, and plumbing. Gravity by Benchr classifies it under Tools. Source: Gravity by Benchr product classification.
UtensileriaOnline promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: UtensileriaOnline advertises on Facebook and Instagram and on Google, where its offers often run. Check utensileriaonline.it for current promotions. Source: Gravity by Benchr ad records, October 2026.
Who owns UtensileriaOnline?
Gravity by Benchr records a company based in Italy, founded in 1980 according to LinkedIn, with 4 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is UtensileriaOnline growing?
Yes. Gravity by Benchr estimates about 71,100 visits to utensileriaonline.it in September 2026, up 3% in a month and up 28% over three months. UtensileriaOnline ranks #13 of 234 Tools brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
What is UtensileriaOnline's ad budget?
Gravity by Benchr does not publish a spend figure for UtensileriaOnline on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Tools brands in Italy?
Among Tools brands in Italy in the Gravity by Benchr index, UtensileriaOnline ranks #13 of 234 by estimated traffic. Its closest competitors on the same market are Outils des pros, toolmart.com.au, AABTools, Tools World Trade, ForceBelarus. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with UtensileriaOnline.