Brand page · Jewelry · United States
VANNA: 31.5K visits a month, 25 active Meta ads, Gravity score 621.
VANNA — VANNA is a designer watch brand that creates women's and unisex watches featuring Swiss movements and natural gemstones with avant-garde, sculptural designs. In September 2026 vanna.la drew an estimated 31.5K visits, up 89% on the month before. It ranks #1,006 of 33,382 Jewelry brands in United States.
Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 737 peers: Jewelry brands in United States with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
VANNA is a designer watch brand that creates women's and unisex watches featuring Swiss movements and natural gemstones with avant-garde, sculptural designs.
01 · Traffic
How much traffic VANNA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
VANNA drew an estimated 31.5K visits in September 2026, up 89% on the month before and up 133% over three months.
- Worldwide#252,674of 4.5M sites · Top 10%
- In United States#79,067of 1.2M sites · Top 10%
- Jewelry, worldwide#6,030of 132,285 brands · Top 5%
- Jewelry, United States#1,006of 33,382 brands · Top 5%
31.5K
estimated visits in September
1 mo ▲ +88.9%4 mo ▲ +133.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about VANNA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
VANNA holds 4.0 out of 5 on Trustpilot over 4 reviews, 4 of them in the last twelve months: 100% of customers give five stars and 0% one star.
Watch Store Watch Manufacturer Clock Watch Maker Jewellery Manufacturer Jewelry Designer Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What VANNA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
VANNA sells on Shopify, 84% of its catalogue in stock. The best seller is Umbra Emerald, at US$239.00, followed by Luna Ivy and Nebula Pearl.
#1Umbra EmeraldVANNAUS$239.00In stock
#2Luna IvyVANNAUS$299.00In stock
#3Nebula PearlVANNAUS$299.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places VANNA in its comparison group.
- Average rating
- 4.81 / 5
- Rated products
- 74% of the catalogue
- In stock
- 84%
- Upper price quartile
- US$329.00
- Currency
- USD
04 · Ads
What VANNA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
VANNA runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since December 2024 (image, text, video).
Gemstone DialsVANNA6 Oct 2026video
Looks Like Nothing Else.VANNA4 Oct 2026image
Looks Like Nothing Else.VANNA4 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026VANNA, LLCverified
Text ad19 Oct 2026VANNA, LLCverified
Text ad19 Oct 2026VANNA, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about VANNA.
The creators who tag @vanna on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @vanna on Instagram, led by Ludjero (90.5K followers, 1.6% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| LLudjero@ludjero.closet · 🇺🇸 US | Travel tourism exploration Creator | 90.5K | 1.6% | 2 | Tagged @vanna |
06 · Competitors according to Gravity
Who VANNA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for VANNA among Jewelry brands in United States. The closest is DETOMASO, then HOFFMAN, RichurusWatches, SANS ARRÊT, Aventura Watch Mods, GLOCK Watches | USA.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| DETOMASOdetomasowatches.com | |||||||
| HOFFMANhoffmanwatches.com | |||||||
| RichurusWatchesrichurus.com | |||||||
| SANS ARRÊTsansarretwatch.com | |||||||
| Aventura Watch Modsaventurawatchmods.com | |||||||
| GLOCK Watches | USAcheckout.glockwatches.com |
07 · Company
The company behind VANNA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
VANNA is a company based in Novi, United States, founded in 2019 according to LinkedIn, on a domain registered in July 2019. It employs about 31 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Novi
- Founded
- 2019, per LinkedIn
- Domain registered
- 25 Jul 2019
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- 31 on LinkedIn · 2-10
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- vanna.la · Shopify · USD
- Catalogue
- 30 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about VANNA
What people ask Google about VANNA.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is VANNA a legit company?
According to Gravity by Benchr, VANNA is a brand based in Novi, United States: its website has existed since July 2019, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 31 people on LinkedIn, it has 127,715 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is VANNA?
VANNA is a designer watch brand that creates women's and unisex watches featuring Swiss movements and natural gemstones with avant-garde, sculptural designs. Gravity by Benchr classifies it under Jewelry, with Watches making up 63% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
VANNA prices: how much is it?
VANNA's best seller, Umbra Emerald, sells US$239.00 on vanna.la. 84% of the catalogue is in stock. Gravity does not track prices daily: check vanna.la before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a VANNA discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: VANNA advertises on Facebook and Instagram and on Google, where its offers often run. Check vanna.la for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy VANNA?
VANNA sells on its own website, vanna.la, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns VANNA?
Gravity by Benchr records a company based in Novi, United States, founded in 2019 according to LinkedIn, on a domain registered in 2019, with 31 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is VANNA doing well?
Yes. Gravity by Benchr estimates about 31,500 visits to vanna.la in September 2026, up 89% in a month and up 133% over three months. VANNA ranks #1,006 of 33,382 Jewelry brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does VANNA use?
Gravity by Benchr identifies vanna.la as a Shopify store (standard plan, not Shopify Plus), selling in USD. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since December 2024. Source: Gravity by Benchr platform and advertising records, November 2026.
What is VANNA's ad budget?
Gravity by Benchr does not publish a spend figure for VANNA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in United States?
Among Jewelry brands in United States in the Gravity by Benchr index, VANNA ranks #1,006 of 33,382 by estimated traffic. Its closest competitors on the same market are DETOMASO, HOFFMAN, RichurusWatches, SANS ARRÊT, Aventura Watch Mods. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with VANNA.