Brand page · Household Supplies · Sweden
Västerbottenssåpa: 90.3K visits a month, 248 active Meta ads, Gravity score 706.
Västerbottenssåpa — Västerbottenssåpa is a Swedish brand that produces sustainable cleaning products without unnecessary chemicals, including traditional soap according to a 1926 recipe and other modern cleaning products. In September 2026 vasterbottenssapa.se drew an estimated 90.3K visits, down 16% on the month before. It ranks #5 of 151 Household Supplies brands in Sweden and holds a 4.3 Trustpilot rating over 245 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 8 peers: Household Supplies brands in Sweden with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Västerbottenssåpa is a Swedish brand that produces sustainable cleaning products without unnecessary chemicals, including traditional soap according to a 1926 recipe and other modern cleaning products.
01 · Traffic
How much traffic Västerbottenssåpa gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Västerbottenssåpa drew an estimated 90.3K visits in September 2026, down 16% on the month before and up 8% over three months.
- Worldwide#102,215of 4.5M sites · Top 5%
- In Sweden#775of 27.3K sites · Top 5%
- Household Supplies, worldwide#360of 30,320 brands · Top 5%
- Household Supplies, Sweden#5of 151 brands · Top 5%
90.3K
estimated visits in September
1 mo ▼ −16.1%4 mo ▲ +8.4%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Västerbottenssåpa.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Västerbottenssåpa holds 4.3 out of 5 on Trustpilot over 245 reviews, 18 of them in the last twelve months: 87% of customers give five stars and 4% one star. That volume places Västerbottenssåpa in the top 20 % of the 270,321 Trustpilot pages in the Gravity index, and its rating quality in the top 30 %.
Cleaners
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Västerbottenssåpa sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Västerbottenssåpa sells on Shopify, 100% of its catalogue in stock. The best seller is Refill Till Såpspray, Badrum, at SEK 35.00, followed by Trallsåpa för altan, 2.5 l – Enträdoft and Refill Till Såpspray, Kök.
#1Refill Till Såpspray, BadrumVästerbottenssåpaSEK 35.00In stock
#2Trallsåpa för altan, 2.5 l – EnträdoftVästerbottenssåpaSEK 399.00In stock
#3Refill Till Såpspray, KökVästerbottenssåpaSEK 35.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Västerbottenssåpa in its comparison group.
- Average rating
- 4.75 / 5
- Rated products
- 93% of the catalogue
- In stock
- 100%
- Upper price quartile
- US$19.96
- Currency
- SEK
04 · Ads
What Västerbottenssåpa is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Västerbottenssåpa runs Meta ads on Facebook, Instagram, Messenger, Threads, and has advertised on Google since October 2021 (image, text, video).
Smakar kaffet lite annorlunda på sistone?Västerbottenssåpa7 Oct 2026video
NYHET: Jubileumsboxen är äntligen här!Västerbottenssåpa6 Oct 2026image
NYHET: Jubileumsboxen är äntligen här!Västerbottenssåpa6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Västerbottenssåpa ABverified
Text ad20 Oct 2026Västerbottenssåpa ABverified
Text ad20 Oct 2026Västerbottenssåpa ABverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Västerbottenssåpa.
The creators who tag @vasterbottenssapa on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @vasterbottenssapa on Instagram, led by Hanna Hjort | Creator & Designer (102K followers, 0.7% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| HHanna Hjort | Creator & Designer@hannashantverk · 🇸🇪 SE | Decoration garden diy Creator | 102K | 0.7% | 2 | Tagged @vasterbottenssapa |
06 · Competitors according to Gravity
Who Västerbottenssåpa competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Västerbottenssåpa among Household Supplies brands in Sweden. The closest is Häxan EU, then Trallsåpa.se, Houseguard, Howard Products, Ecolino, Fettbort.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Häxan EUhaxan.co | |||||||
| Trallsåpa.sexn--trallspa-f0a.se | |||||||
| Houseguardhouseguard.store | |||||||
| Howard Productshowardproducts.com | |||||||
| Ecolinoecolino.ro | |||||||
| Fettbortfettbort.se |
07 · Company
The company behind Västerbottenssåpa.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Västerbottenssåpa is a company based in Vilhelmina, Sweden.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇸🇪 Sweden · Vilhelmina
- Founded
- Data not available
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Data not available
- President
- Data not available
- Activity code
- Data not available
- Employees
- Data not available
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- vasterbottenssapa.se · Shopify · SEK
- Catalogue
- 58 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Västerbottenssåpa
What people ask Google about Västerbottenssåpa.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Västerbottenssåpa a legit company?
According to Gravity by Benchr, Västerbottenssåpa is a brand based in Vilhelmina, Sweden: its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it has 58,895 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
Västerbottenssåpa reviews
Customers rate Västerbottenssåpa 4.3 out of 5 on Trustpilot over 245 reviews, 18 of them in the last twelve months: 87% give five stars, 4% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is Västerbottenssåpa?
Västerbottenssåpa is a Swedish brand that produces sustainable cleaning products without unnecessary chemicals, including traditional soap according to a 1926 recipe and other modern cleaning products. Gravity by Benchr classifies it under Household Supplies, with Household Cleaning Supplies making up 66% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Västerbottenssåpa expensive?
Västerbottenssåpa's best seller, Refill Till Såpspray, Badrum, sells SEK 35.00 on vasterbottenssapa.se. 100% of the catalogue is in stock. Gravity does not track prices daily: check vasterbottenssapa.se before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a Västerbottenssåpa discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: Västerbottenssåpa advertises on Facebook and Instagram and on Google, where its offers often run. Check vasterbottenssapa.se for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Västerbottenssåpa?
Västerbottenssåpa sells on its own website, vasterbottenssapa.se, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Is Västerbottenssåpa doing well?
Yes. Gravity by Benchr estimates about 90,300 visits to vasterbottenssapa.se in September 2026, down 16% in a month and up 8% over three months. Västerbottenssåpa ranks #5 of 151 Household Supplies brands in Sweden in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Västerbottenssåpa use?
Gravity by Benchr identifies vasterbottenssapa.se as a Shopify store (standard plan, not Shopify Plus), selling in SEK. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Västerbottenssåpa's ad budget?
Gravity by Benchr does not publish a spend figure for Västerbottenssåpa on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Household Supplies brands in Sweden?
Among Household Supplies brands in Sweden in the Gravity by Benchr index, Västerbottenssåpa ranks #5 of 151 by estimated traffic. Its closest competitors on the same market are Häxan EU, Trallsåpa.se, Houseguard, Howard Products, Ecolino. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Västerbottenssåpa.