Brand page · Building Materials · Italy

VELUX Top 5% worldwide Top 5% in Italy Top 1% in Building Materials Top 5% in Building Materials in Italy
velux.it·🇮🇹 Italy·Since 1997

VELUX: 110K visits a month, 44 active Meta ads.

VELUX — VELUX is a manufacturer of roof windows and skylights, offering a wide range of products including windows, blinds, sun screening products, and installation solutions for both residential and professional use. In September 2026 velux.it drew an estimated 110K visits, down 3% on the month before. It ranks #5 of 229 Building Materials brands in Italy and holds a 2.1 Trustpilot rating over 124 reviews.

velux.it@veluxitalia 21.2KYouTube 3.2KFacebookLinkedIn 199KTrustpilot 2.1Meta Ad Library 44

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026

Estimated traffic
110K
−3% vs. August 2026
Instagram followers
21.2K
56 posts · @veluxitalia
Trustpilot
2.1
124 reviews · 20 in 12 months
Meta ads
44
active · on Google since 2021
Products
—
Data not available
Rank in Italy
#5
of 229 in Building Materials
LinkedIn
199K
followers · 6,196 employees
Earned media value
€386.8
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

VELUX is a manufacturer of roof windows and skylights, offering a wide range of products including windows, blinds, sun screening products, and installation solutions for both residential and professional use.

01 · Traffic

How much traffic VELUX gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

VELUX drew an estimated 110K visits in September 2026, down 3% on the month before and down 41% over three months.

  • Worldwide#86,234of 4.5M sites · Top 5%
  • In Italy#2,092of 138K sites · Top 5%
  • Building Materials, worldwide#485of 90,845 brands · Top 1%
  • Building Materials, Italy#5of 229 brands · Top 5%
Monthly visitssource Sept 2026

110K

estimated visits in September

1 mo ▼ −2.7%4 mo ▼ −40.9%

The monthly curve, 24 months of history and the category comparison.

Create your free account
Audience by country, free account
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02 · Reviews

What customers say about VELUX.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

VELUX holds 2.1 out of 5 on Trustpilot over 124 reviews, 20 of them in the last twelve months: 10% of customers give five stars and 81% one star. That volume places VELUX in the top 30 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
2.1TrustScore · 124 reviews · 20 in 12 months
Top 30% review volume
5 ★10%
4 ★1%
3 ★2%
2 ★6%
1 ★81%

PVC Windows Supplier Window Supplier

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What VELUX sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read VELUX's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Building Materials
Building Materials96%
Decor1%
Home & Garden0%

The dominant category places VELUX in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about VELUX.

The creators who tag @veluxitalia on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @veluxitalia on Instagram, led by Spinzi (34.6K followers, 1.8% engagement).

Influencersaccounts tagging @veluxitalia · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSpinzi@spinzi · 🇮🇹 ITDecoration garden diy Creator34.6K1.8%1Tagged @veluxitalia
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who VELUX competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for VELUX among Building Materials brands in Italy. The closest is Amtico Flooring, then Perini, Marazzi, Alpine Floor, Masonite, WoodUpp.

CompetitorsBuilding Materials · Italy · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Amtico Flooringamtico.com
Periniperini.com.au
Marazzimarazzi.it
Alpine Flooralpinefloor.su
Masonitemasonite.com
WoodUppwoodupp.it
Competitors Gravity finds for VELUX. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare VELUX with Amtico Flooring

07 · Company

The company behind VELUX.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

VELUX is a company based in Italy, founded in 1941 according to LinkedIn, on a domain registered in October 1997. It employs about 6,196 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇮🇹 Italy
Founded
1941, per LinkedIn
Domain registered
28 Oct 1997
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
6,196 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
velux.it
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about VELUX

What people ask Google about VELUX.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is VELUX legit or a scam?

According to Gravity by Benchr, VELUX is a brand based in Italy: its website has existed since October 1997, it employs 6,196 people on LinkedIn, it has 21,242 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

VELUX reviews

Customers rate VELUX 2.1 out of 5 on Trustpilot over 124 reviews, 20 of them in the last twelve months: 10% give five stars, 81% one star. Gravity by Benchr places that review volume in the top 30 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What is VELUX known for?

VELUX is a manufacturer of roof windows and skylights, offering a wide range of products including windows, blinds, sun screening products, and installation solutions for both residential and professional use. Gravity by Benchr classifies it under Building Materials. Source: Gravity by Benchr product classification.

VELUX promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: VELUX advertises on Facebook and Instagram and on Google, where its offers often run. Check velux.it for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind VELUX?

Gravity by Benchr records a company based in Italy, founded in 1941 according to LinkedIn, on a domain registered in 1997, with 6,196 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is VELUX doing well?

Not at the moment. Gravity by Benchr estimates about 110,400 visits to velux.it in September 2026, down 3% in a month and down 41% over three months. VELUX ranks #5 of 229 Building Materials brands in Italy in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is VELUX's ad budget?

Gravity by Benchr does not publish a spend figure for VELUX on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Building Materials brands in Italy?

Among Building Materials brands in Italy in the Gravity by Benchr index, VELUX ranks #5 of 229 by estimated traffic. Its closest competitors on the same market are Amtico Flooring, Perini, Marazzi, Alpine Floor, Masonite. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with VELUX.