Brand page · Pet Supplies · Australia
vet-n-pet DIRECT: 33.9K visits a month, 4 active Meta ads, Gravity score 377.
vet-n-pet DIRECT — vet-n-pet DIRECT is an Australian family-owned online pet supplies store offering pet food, health products, medications, toys and accessories for dogs, cats, horses, birds and small animals. In September 2026 vetnpetdirect.com.au drew an estimated 33.9K visits, down 35% on the month before. It ranks #72 of 1,554 Pet Supplies brands in Australia.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 64 peers: Pet Supplies brands in Australia with 30K–100K monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
vet-n-pet DIRECT is an Australian family-owned online pet supplies store offering pet food, health products, medications, toys and accessories for dogs, cats, horses, birds and small animals.
01 · Traffic
How much traffic vet-n-pet DIRECT gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
vet-n-pet DIRECT drew an estimated 33.9K visits in September 2026, down 35% on the month before and down 40% over three months.
- Worldwide#236,964of 4.5M sites · Top 10%
- In Australia#6,137of 105K sites · Top 10%
- Pet Supplies, worldwide#2,010of 52,845 brands · Top 5%
- Pet Supplies, Australia#72of 1,554 brands · Top 5%
33.9K
estimated visits in September
1 mo ▼ −34.8%4 mo ▼ −39.6%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about vet-n-pet DIRECT.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
vet-n-pet DIRECT holds 2.5 out of 5 on Trustpilot over 6 reviews: 17% of customers give five stars and 50% one star.
Pet Store Pet Supply Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What vet-n-pet DIRECT sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
vet-n-pet DIRECT sells on Shopify, 88% of its catalogue in stock. The best seller is 4CYTE Canine Joint Treatment for Dogs, at A$38.50–A$59.95, followed by BD Needles and Equest Plus Tape Long Acting Horse Wormer and Boticide Gel 14.4g.
#24CYTE Canine Joint Treatment for Dogsvet-n-pet DIRECTA$38.50–A$59.95In stock
#3BD Needlesvet-n-pet DIRECTA$1.00–A$17.95In stock
Equest Plus Tape Long Acting Horse Wormer and Boticide Gel 14.4gvet-n-pet DIRECTA$20.95In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places vet-n-pet DIRECT in its comparison group.
- Average rating
- 4.72 / 5
- Rated products
- 40% of the catalogue
- In stock
- 88%
- Upper price quartile
- US$30.65
- Currency
- AUD
04 · Ads
What vet-n-pet DIRECT is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
vet-n-pet DIRECT runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since February 2023 (image).
default_collection_headlinevet-n-pet DIRECT20 Aug 2026image
4CYTE Canine Joint Treatment for Dogsvet-n-pet DIRECT18 Aug 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Image ad19 Oct 2026Vet-N-Pet Direct Pty Ltdverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about vet-n-pet DIRECT.
The creators who tag @vetnpet on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @vetnpet on Instagram, led by Australian | Animal | Support (21.3K followers, 0.2% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| AAustralian | Animal | Support@therescuecollective · 🇦🇺 AU | Pets nature Creator | 21.3K | 0.2% | 1 | Tagged @vetnpet |
06 · Competitors according to Gravity
Who vet-n-pet DIRECT competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for vet-n-pet DIRECT among Pet Supplies brands in Australia. The closest is Petcare Warehouse, then Woonona Petfoods, PETQuarters, Petstock Country Brindabella, peekapaw, Habitat.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Petcare Warehousepetcare2000.com.au | |||||||
| Woonona Petfoodswoononapetfoods.com.au | |||||||
| PETQuarterspetquarters.com.au | |||||||
| Petstock Country Brindabellabrindabellastockfeed.com.au | |||||||
| peekapawpeekapaw.com.au | |||||||
| Habitathabitatpets.com.au |
07 · Company
The company behind vet-n-pet DIRECT.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
vet-n-pet DIRECT is a company based in JIMBOOMBA, Australia, founded in 2005 according to LinkedIn. It employs about 6 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇦🇺 Australia · JIMBOOMBA
- Founded
- 2005, per LinkedIn
- Domain registered
- Data not available
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 6 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- vetnpetdirect.com.au · Shopify · AUD
- Catalogue
- 762 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about vet-n-pet DIRECT
What people ask Google about vet-n-pet DIRECT.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is vet-n-pet DIRECT legit or a scam?
According to Gravity by Benchr, vet-n-pet DIRECT is a brand based in JIMBOOMBA, Australia: it sells on a Shopify store, it employs 6 people on LinkedIn, it has 4,414 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What does vet-n-pet DIRECT sell?
vet-n-pet DIRECT is an Australian family-owned online pet supplies store offering pet food, health products, medications, toys and accessories for dogs, cats, horses, birds and small animals. Gravity by Benchr classifies it under Pet Supplies, with Dog Supplies making up 25% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is vet-n-pet DIRECT expensive?
vet-n-pet DIRECT's best seller, 4CYTE Canine Joint Treatment for Dogs, sells from A$38.50 to A$59.95 on vetnpetdirect.com.au. 88% of the catalogue is in stock. Gravity does not track prices daily: check vetnpetdirect.com.au before buying. Source: Gravity by Benchr catalogue reading, October 2026.
vet-n-pet DIRECT promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: vet-n-pet DIRECT advertises on Facebook and Instagram and on Google, where its offers often run. Check vetnpetdirect.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy vet-n-pet DIRECT?
vet-n-pet DIRECT sells on its own website, vetnpetdirect.com.au, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns vet-n-pet DIRECT?
Gravity by Benchr records a company based in JIMBOOMBA, Australia, founded in 2005 according to LinkedIn, with 6 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is vet-n-pet DIRECT doing well?
Not at the moment. Gravity by Benchr estimates about 33,900 visits to vetnpetdirect.com.au in September 2026, down 35% in a month and down 40% over three months. vet-n-pet DIRECT ranks #72 of 1,554 Pet Supplies brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does vet-n-pet DIRECT use?
Gravity by Benchr identifies vetnpetdirect.com.au as a Shopify store (standard plan, not Shopify Plus), selling in AUD. It advertises through Meta and on Google since February 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does vet-n-pet DIRECT spend on Meta ads?
Gravity by Benchr does not publish a spend figure for vet-n-pet DIRECT on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Pet Supplies brands in Australia?
Among Pet Supplies brands in Australia in the Gravity by Benchr index, vet-n-pet DIRECT ranks #72 of 1,554 by estimated traffic. Its closest competitors on the same market are Petcare Warehouse, Woonona Petfoods, PETQuarters, Petstock Country Brindabella, peekapaw. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with vet-n-pet DIRECT.