Brand page · Pet Supplies · Australia

VetSupply Top 5% worldwide Top 5% in Australia Top 1% in Pet Supplies Top 1% in Pet Supplies in Australia
vetsupply.com.au·🇦🇺 Australia

VetSupply: 204K visits a month, 1 active Meta ads, Gravity score 541.

VetSupply — VetSupply is an Australian online pet store that sells dog and cat food, flea and tick treatments, heartwormers, and other pet accessories. In September 2026 vetsupply.com.au drew an estimated 204K visits, up 21% on the month before. It ranks #7 of 1,554 Pet Supplies brands in Australia and holds a 2.3 Trustpilot rating over 202 reviews.

vetsupply.com.au@vetsupplyau 6.8KYouTube 4.4KFacebookLinkedIn 102Trustpilot 2.3Meta Ad Library 1

Updated Traffic Sept 2026Meta ads 8 Oct 2026Google ads 19 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
204K
+21% vs. August 2026
Instagram followers
6.8K
2,599 posts · @vetsupplyau
Trustpilot
2.3
202 reviews · 23 in 12 months
Meta ads
1
active · on Google since 2021
Products
—
Data not available
Rank in Australia
#7
of 1,554 in Pet Supplies
LinkedIn
102
followers · 23 employees
Earned media value
€28.9
per month, Instagram

Gravity score

541/ 1000 · 9 of 10 indicators rated
Brand Power603
Momentum489
Performance531

Percentiles within 13 peers: Pet Supplies brands in Australia with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

VetSupply is an Australian online pet store that sells dog and cat food, flea and tick treatments, heartwormers, and other pet accessories.

01 · Traffic

How much traffic VetSupply gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

VetSupply drew an estimated 204K visits in September 2026, up 21% on the month before and up 30% over three months.

  • Worldwide#51,620of 4.5M sites · Top 5%
  • In Australia#1,063of 105K sites · Top 5%
  • Pet Supplies, worldwide#297of 52,845 brands · Top 1%
  • Pet Supplies, Australia#7of 1,554 brands · Top 1%
Monthly visitssource Sept 2026

204K

estimated visits in September

1 mo ▲ +21.1%4 mo ▲ +29.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about VetSupply.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

VetSupply holds 2.3 out of 5 on Trustpilot over 202 reviews, 23 of them in the last twelve months: 63% of customers give five stars and 26% one star. That volume places VetSupply in the top 20 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotclaimed page · read 21 Oct 2026
2.3TrustScore · 202 reviews · 23 in 12 months
Top 20% review volume
5 ★63%
4 ★4%
3 ★3%
2 ★4%
1 ★26%

Pet Store Pet Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What VetSupply sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read VetSupply's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies95%
Animals & Pet Supplies3%
Decor0%

The dominant category places VetSupply in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about VetSupply.

The creators who tag @vetsupplyau on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Gravity has not found creators tagging this brand on Instagram yet.

Influencersaccounts tagging @vetsupplyau · Instagram

Gravity has not found creators tagging this brand on Instagram yet.

Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who VetSupply competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for VetSupply among Pet Supplies brands in Australia. The closest is PETstock Australia, then Budget Pet Products, Budgetpetcare, BudgetVetCare, pets-megastore.com.au, atlanticpetproducts.com.

CompetitorsPet Supplies · Australia · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
PETstock Australiacheckout.petstock.com.au
Budget Pet Productsbudgetpetproducts.com.au
Budgetpetcarebudgetpetcare.com
BudgetVetCarebudgetvetcare.com
pets-megastore.com.aupets-megastore.com.au
atlanticpetproducts.comatlanticpetproducts.com
Competitors Gravity finds for VetSupply. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare VetSupply with PETstock Australia

07 · Company

The company behind VetSupply.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

VetSupply is a company based in Australia. It employs about 23 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇦🇺 Australia
Founded
Data not available
Domain registered
Data not available
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
23 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
vetsupply.com.au
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about VetSupply

What people ask Google about VetSupply.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is VetSupply legit?

According to Gravity by Benchr, VetSupply is a brand based in Australia: its Trustpilot profile is claimed by the brand, it employs 23 people on LinkedIn, it has 6,831 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

VetSupply reviews: is it worth it?

Customers rate VetSupply 2.3 out of 5 on Trustpilot over 202 reviews, 23 of them in the last twelve months: 63% give five stars, 26% one star. Gravity by Benchr places that review volume in the top 20 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does VetSupply sell?

VetSupply is an Australian online pet store that sells dog and cat food, flea and tick treatments, heartwormers, and other pet accessories. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.

VetSupply promo code

Gravity by Benchr does not collect discount codes. What Gravity observes: VetSupply advertises on Facebook and Instagram and on Google, where its offers often run. Check vetsupply.com.au for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns VetSupply?

Gravity by Benchr records a company based in Australia, with 23 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is VetSupply growing?

Yes. Gravity by Benchr estimates about 203,800 visits to vetsupply.com.au in September 2026, up 21% in a month and up 30% over three months. VetSupply ranks #7 of 1,554 Pet Supplies brands in Australia in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is VetSupply's ad budget?

Gravity by Benchr does not publish a spend figure for VetSupply on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in Australia?

Among Pet Supplies brands in Australia in the Gravity by Benchr index, VetSupply ranks #7 of 1,554 by estimated traffic. Its closest competitors on the same market are PETstock Australia, Budget Pet Products, Budgetpetcare, BudgetVetCare, pets-megastore.com.au. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with VetSupply.