Brand page · Vehicle Parts & Accessories · India
ViaTerra: 247K visits a month, 2 active Meta ads, Gravity score 525.
ViaTerra — ViaTerra Gear is an Indian brand that sells premium motorcycle riding gear and bike touring accessories, including luggage, apparel, hard parts, and accessories designed for protection, comfort, and adventure. In September 2026 viaterragear.com drew an estimated 247K visits, down 23% on the month before. It ranks #19 of 472 Vehicle Parts & Accessories brands in India.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 41 peers: Vehicle Parts & Accessories brands in India with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
ViaTerra Gear is an Indian brand that sells premium motorcycle riding gear and bike touring accessories, including luggage, apparel, hard parts, and accessories designed for protection, comfort, and adventure.
01 · Traffic
How much traffic ViaTerra gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
ViaTerra drew an estimated 247K visits in September 2026, down 23% on the month before and down 29% over three months.
- Worldwide#43,993of 4.5M sites · Top 1%
- In India#2,274of 164K sites · Top 5%
- Vehicle Parts & Accessories, worldwide#643of 167,964 brands · Top 1%
- Vehicle Parts & Accessories, India#19of 472 brands · Top 5%
247K
estimated visits in September
1 mo ▼ −23.2%4 mo ▼ −28.9%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about ViaTerra.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
ViaTerra holds 2.8 out of 5 on Trustpilot over 3 reviews, 1 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Auto Parts Store Car Accessories Store Car Equipment Accessories Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What ViaTerra sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
ViaTerra sells on Shopify, 61% of its catalogue in stock. The best seller is ViaTerra Holeshot Short Motorcycle Gloves, at ₹3,499.00, followed by 2nd SKIN BALACLAVA - MOTORCYCLE HELMET LINER and ViaTerra Holeshot Pro Semi-Gauntlet Gloves.
#1ViaTerra Holeshot Short Motorcycle GlovesViaTerra₹3,499.00In stock
#22nd SKIN BALACLAVA - MOTORCYCLE HELMET LINERViaTerra₹599.00In stock
#3ViaTerra Holeshot Pro Semi-Gauntlet GlovesViaTerra₹4,399.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places ViaTerra in its comparison group.
- Average rating
- 4.57 / 5
- Rated products
- 67% of the catalogue
- In stock
- 61%
- Upper price quartile
- US$37.59
- Currency
- INR
04 · Ads
What ViaTerra is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
ViaTerra runs Meta ads on Instagram, and has advertised on Google since May 2023 (image, text, video).
One bag. Many rides. Built to work across different bikes and different kinds of rides, the Claw Pro Tail Bag keeps your setup simple, pracViaTerra Gear3 Oct 2026video
ViaTerra | Adventure Gear (@viaterragear) • Instagram photos and videosViaTerra Gear30 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Viaterra Travel Gear Private Limitedverified
Text ad20 Oct 2026Viaterra Travel Gear Private Limitedverified
Text ad20 Oct 2026Viaterra Travel Gear Private Limitedverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about ViaTerra.
The creators who tag @viaterragear on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @viaterragear on Instagram, led by Rohith (82.1K followers, 2.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| RRohith@tollfreetraveller · 🇦🇺 AU | Automotive mobility Creator | 82.1K | 2.4% | 4 | Tagged @viaterragear |
06 · Competitors according to Gravity
Who ViaTerra competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for ViaTerra among Vehicle Parts & Accessories brands in India. The closest is Rynox Gear, then Alpinestars, REV'IT!, Biker Outfit, motoabbigliamento.it, Moto-axxe.fr.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Rynox Gearrynoxgear.com | |||||||
| Alpinestarsalpinestars.com | |||||||
| REV'IT!revitsport.com | |||||||
| Biker Outfitbikeroutfit.nl | |||||||
| motoabbigliamento.itmotoabbigliamento.it | |||||||
| Moto-axxe.frmoto-axxe.fr |
07 · Company
The company behind ViaTerra.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
ViaTerra is a company based in Nashik, India, founded in 2010 according to LinkedIn, on a domain registered in December 2011. It employs about 47 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇳 India · Nashik
- Founded
- 2010, per LinkedIn
- Domain registered
- 28 Dec 2011
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 47 on LinkedIn · 11-50
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- viaterragear.com · Shopify · INR
- Catalogue
- 130 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about ViaTerra
What people ask Google about ViaTerra.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is ViaTerra a legit company?
According to Gravity by Benchr, ViaTerra is a brand based in Nashik, India: its website has existed since December 2011, it sells on a Shopify store, it employs 47 people on LinkedIn, it has 78,637 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is ViaTerra known for?
ViaTerra Gear is an Indian brand that sells premium motorcycle riding gear and bike touring accessories, including luggage, apparel, hard parts, and accessories designed for protection, comfort, and adventure. Gravity by Benchr classifies it under Vehicle Parts & Accessories, with Vehicle Storage & Cargo making up 32% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
ViaTerra prices: how much is it?
ViaTerra's best seller, ViaTerra Holeshot Short Motorcycle Gloves, sells ₹3,499.00 on viaterragear.com. 61% of the catalogue is in stock. Gravity does not track prices daily: check viaterragear.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Does ViaTerra have a discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: ViaTerra advertises on Facebook and Instagram and on Google, where its offers often run. Check viaterragear.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy ViaTerra?
ViaTerra sells on its own website, viaterragear.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind ViaTerra?
Gravity by Benchr records a company based in Nashik, India, founded in 2010 according to LinkedIn, on a domain registered in 2011, with 47 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is ViaTerra growing?
Not at the moment. Gravity by Benchr estimates about 246,600 visits to viaterragear.com in September 2026, down 23% in a month and down 29% over three months. ViaTerra ranks #19 of 472 Vehicle Parts & Accessories brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does ViaTerra use?
Gravity by Benchr identifies viaterragear.com as a Shopify store (standard plan, not Shopify Plus), selling in INR. It advertises through Meta and on Google since May 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is ViaTerra's ad budget?
Gravity by Benchr does not publish a spend figure for ViaTerra on this page. What Gravity observes: an active Meta advertiser, on Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Vehicle Parts & Accessories brands in India?
Among Vehicle Parts & Accessories brands in India in the Gravity by Benchr index, ViaTerra ranks #19 of 472 by estimated traffic. Its closest competitors on the same market are Rynox Gear, Alpinestars, REV'IT!, Biker Outfit, motoabbigliamento.it. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with ViaTerra.