Brand page · Music & Sound Recordings · United States
Victrola: 139K visits a month, 173 active Meta ads, Gravity score 576.
Victrola — Victrola is a manufacturer of audio products including turntables, record players, speakers, and vinyl records, creating music memories for home use. In September 2026 victrola.com drew an estimated 139K visits, down 10% on the month before. It ranks #61 of 3,987 Music & Sound Recordings brands in United States.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 95 peers: Music & Sound Recordings brands in United States with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Victrola is a manufacturer of audio products including turntables, record players, speakers, and vinyl records, creating music memories for home use.
01 · Traffic
How much traffic Victrola gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Victrola drew an estimated 139K visits in September 2026, down 10% on the month before and down 5% over three months.
- Worldwide#71,017of 4.5M sites · Top 5%
- In United States#23,396of 1.2M sites · Top 5%
- Music & Sound Recordings, worldwide#173of 14,068 brands · Top 5%
- Music & Sound Recordings, United States#61of 3,987 brands · Top 5%
139K
estimated visits in September
1 mo ▼ −10.1%4 mo ▼ −4.8%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Victrola.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Victrola holds 2.8 out of 5 on Trustpilot over 3 reviews, 2 of them in the last twelve months: 0% of customers give five stars and 100% one star.
Music Publisher Music Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Victrola sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Victrola sells on Shopify, 67% of its catalogue in stock. The best seller is Empire 6-in-1 Wood Record Player, at US$289.99, followed by Navigator 8-in-1 Wood Record Player and Quincy 6-in-1 Nostalgic Record Player.
#1Empire 6-in-1 Wood Record PlayerVictrolaUS$289.99In stock
#2Navigator 8-in-1 Wood Record PlayerVictrolaUS$139.99–US$249.99In stock
#3Quincy 6-in-1 Nostalgic Record PlayerVictrolaUS$129.99–US$199.99In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Victrola in its comparison group.
- Average rating
- 4.73 / 5
- Rated products
- 14% of the catalogue
- In stock
- 67%
- Upper price quartile
- US$39.05
- Currency
- USD
04 · Ads
What Victrola is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Victrola runs Meta ads on Facebook, Instagram, Messenger, Threads, whatsapp, and has advertised on Google since April 2025 (image, text, video).
Mid-Century Modern DesignVictrola29 Sept 2026image
Room-Filling Sound, Small FootprintVictrola24 Sept 2026image
Eastwood LP Record PlayerVictrola24 Sept 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026Innovative Technology Electronics, LLCverified
Text ad20 Oct 2026Innovative Technology Electronics, LLCverified
Text ad20 Oct 2026Innovative Technology Electronics, LLCverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Victrola.
The creators who tag @victrola.audio on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @victrola.audio on Instagram, led by Emanuele - Vinyl Collector (28.8K followers, 90.4% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| EEmanuele - Vinyl Collector@_elmandthevinyl · INTL | Music concerts dance Creator | 28.8K | 90.4% | 7 | Tagged @victrola.audio |
06 · Competitors according to Gravity
Who Victrola competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Victrola among Music & Sound Recordings brands in United States. The closest is Music Direct, then audio-technica.co.jp, Turntable Lab, Pro-Ject Audio Systems, Fluance Audio, Auditorium.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Music Directmusicdirect.com | |||||||
| audio-technica.co.jpaudio-technica.co.jp | |||||||
| Turntable Labturntablelab.com | |||||||
| Pro-Ject Audio Systemsproject-audio.com | |||||||
| Fluance Audiofluance.com | |||||||
| Auditoriumauditorium.de |
07 · Company
The company behind Victrola.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Victrola is a company based in Denver, United States, founded in 1906 according to LinkedIn, on a domain registered in March 1999. It employs about 67 people.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇺🇸 United States · Denver
- Founded
- 1906, per LinkedIn
- Domain registered
- 9 Mar 1999
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 67 on LinkedIn
- Funding stage
- Data not available
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- victrola.com · Shopify · USD
- Catalogue
- 220 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Victrola
What people ask Google about Victrola.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Victrola legit or a scam?
According to Gravity by Benchr, Victrola is a brand based in Denver, United States: its website has existed since March 1999, it sells on a Shopify store, it employs 67 people on LinkedIn, it has 41,197 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Victrola?
Victrola is a manufacturer of audio products including turntables, record players, speakers, and vinyl records, creating music memories for home use. Gravity by Benchr classifies it under Music & Sound Recordings, with Audio Players & Recorders making up 4% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
How much does Victrola cost?
Victrola's best seller, Empire 6-in-1 Wood Record Player, sells US$289.99 on victrola.com. 67% of the catalogue is in stock. Gravity does not track prices daily: check victrola.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Victrola promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Victrola advertises on Facebook and Instagram and on Google, where its offers often run. Check victrola.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where can I buy Victrola?
Victrola sells on its own website, victrola.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who owns Victrola?
Gravity by Benchr records a company based in Denver, United States, founded in 1906 according to LinkedIn, on a domain registered in 1999, with 67 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Victrola growing?
Not at the moment. Gravity by Benchr estimates about 139,200 visits to victrola.com in September 2026, down 10% in a month and down 5% over three months. Victrola ranks #61 of 3,987 Music & Sound Recordings brands in United States in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Victrola use?
Gravity by Benchr identifies victrola.com as a Shopify store (standard plan, not Shopify Plus), selling in USD. It advertises through Meta and on Google since April 2025. Source: Gravity by Benchr platform and advertising records, November 2026.
What is Victrola's ad budget?
Gravity by Benchr does not publish a spend figure for Victrola on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Music & Sound Recordings brands in United States?
Among Music & Sound Recordings brands in United States in the Gravity by Benchr index, Victrola ranks #61 of 3,987 by estimated traffic. Its closest competitors on the same market are Music Direct, audio-technica.co.jp, Turntable Lab, Pro-Ject Audio Systems, Fluance Audio. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Victrola.