Brand page · Clothing

VIKTOS Top 5% worldwide Top 5% in Clothing
viktos.com· Bigcommerce·Since 2015

VIKTOS: 81.4K visits a month, 3 active Meta ads.

VIKTOS — VIKTOS is a tactical lifestyle brand that produces apparel, footwear, gloves and bags designed for tactical necessity and the black gun lifestyle, serving military, law enforcement and civilian users. In September 2026 viktos.com drew an estimated 81.4K visits, up 21% on the month before. It ranks #1,835 of 97,158 Clothing brands.

viktos.com@viktosbrand 208KYouTube 8.1KFacebookLinkedIn 1.2KTrustpilot 3.2Meta Ad Library 3

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 20 Oct 2026Trustpilot Oct 2026

Estimated traffic
81.4K
+21% vs. August 2026
Instagram followers
208K
@viktosbrand
Trustpilot
3.2
5 reviews · 2 in 12 months
Meta ads
3
active · on Google since 2021
Products
—
Data not available
Rank in United States
#1,835
of 97,158 in Clothing
LinkedIn
1.2K
followers · 16 employees
Earned media value
—
Data not available

Gravity score

—Data not available

How the score is calculated

About the store

VIKTOS is a tactical lifestyle brand that produces apparel, footwear, gloves and bags designed for tactical necessity and the black gun lifestyle, serving military, law enforcement and civilian users.

01 · Traffic

How much traffic VIKTOS gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

VIKTOS drew an estimated 81.4K visits in September 2026, up 21% on the month before and down 30% over three months.

  • Worldwide#111,970of 4.5M sites · Top 5%
  • In United States#36,584of 1.2M sites · Top 5%
  • Clothing, worldwide#10,762of 459,295 brands · Top 5%
  • Clothing, United States#1,835of 97,158 brands · Top 5%
Monthly visitssource Sept 2026

81.4K

estimated visits in September

1 mo ▲ +21.3%4 mo ▼ −29.9%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about VIKTOS.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

VIKTOS holds 3.2 out of 5 on Trustpilot over 5 reviews, 2 of them in the last twelve months: 20% of customers give five stars and 60% one star.

Trustpilotread 21 Oct 2026
3.2TrustScore · 5 reviews · 2 in 12 months
5 ★20%
4 ★0%
3 ★0%
2 ★20%
1 ★60%

Outdoor Clothing and Equipment Shop Outerwear Store Activewear Store Shoe Store Clothing Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What VIKTOS sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read VIKTOS's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Clothing
Clothing80%
Shoes9%
Clothing Accessories2%

The dominant category places VIKTOS in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about VIKTOS.

The creators who tag @viktosbrand on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @viktosbrand on Instagram, led by VIKTOSxBRAND (16.2K followers, 8.0% engagement).

Influencersaccounts tagging @viktosbrand · Instagram
AccountProfileFollowersEngagementTagsRelationship
VVIKTOSxBRAND@viktosxbrand · 🇺🇸 USFashion style luxury Creator16.2K8.0%11Tagged @viktosbrand
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who VIKTOS competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for VIKTOS among Clothing brands. The closest is Calvin Klein, then Ficcus, متجر LACOSTE الإلكتروني, lotto-sport.com.ua, Charlieshop.hr, VETEMENTS.

CompetitorsClothing · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Calvin Kleincalvinklein.com.tw
Ficcusficcus.cl
متجر LACOSTE الإلكترونيlacoste.sa
lotto-sport.com.ualotto-sport.com.ua
Charlieshop.hrcharlieshop.hr
VETEMENTSvetements.com
Competitors Gravity finds for VIKTOS. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare VIKTOS with Calvin Klein

07 · Company

The company behind VIKTOS.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

VIKTOS is an e-commerce brand, founded in 2017 according to LinkedIn, on a domain registered in September 2015. It employs about 16 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
2017, per LinkedIn
Domain registered
29 Sept 2015
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
16 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
viktos.com · Bigcommerce
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about VIKTOS

What people ask Google about VIKTOS.

9 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is VIKTOS legit?

According to Gravity by Benchr, VIKTOS is a brand: its website has existed since September 2015, it sells on a Bigcommerce store, it employs 16 people on LinkedIn, it has 207,724 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

What is VIKTOS known for?

VIKTOS is a tactical lifestyle brand that produces apparel, footwear, gloves and bags designed for tactical necessity and the black gun lifestyle, serving military, law enforcement and civilian users. Gravity by Benchr classifies it under Clothing. Source: Gravity by Benchr product classification.

Does VIKTOS have a discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: VIKTOS advertises on Facebook and Instagram and on Google, where its offers often run. Check viktos.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Where can I buy VIKTOS?

VIKTOS sells on its own website, viktos.com, a Bigcommerce store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data.

Who is behind VIKTOS?

Gravity by Benchr records a company, founded in 2017 according to LinkedIn, on a domain registered in 2015, with 16 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is VIKTOS growing?

Not at the moment. Gravity by Benchr estimates about 81,400 visits to viktos.com in September 2026, up 21% in a month and down 30% over three months. VIKTOS ranks #1,835 of 97,158 Clothing brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

Which platform and tools does VIKTOS use?

Gravity by Benchr identifies viktos.com as a Bigcommerce store. It advertises through Meta and on Google since October 2021. Source: Gravity by Benchr platform and advertising records.

How much does VIKTOS spend on Meta ads?

Gravity by Benchr does not publish a spend figure for VIKTOS on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Clothing brands?

Among Clothing brands in the Gravity by Benchr index, VIKTOS ranks #1,835 of 97,158 by estimated traffic. Its closest competitors on the same market are Calvin Klein, Ficcus, متجر LACOSTE الإلكتروني, lotto-sport.com.ua, Charlieshop.hr. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with VIKTOS.