Brand page · Pet Supplies · Germany

vitakraft.com Top 5% worldwide Top 5% in Germany Top 1% in Pet Supplies Top 5% in Pet Supplies in Germany
vitakraft.com·🇩🇪 Germany·Since 1999

vitakraft.com: 138K visits a month, 22 active Meta ads, Gravity score 525.

vitakraft.com — Vitakraft is a pet care company that develops, produces and distributes high-quality products including main food, snacks, care items and toys for various pets such as dogs, cats, rodents, birds, fish, turtles and hedgehogs. In September 2026 vitakraft.com drew an estimated 138K visits, down 51% on the month before. It ranks #15 of 1,165 Pet Supplies brands in Germany and holds a 2.3 Trustpilot rating over 16 reviews.

vitakraft.com@vitakraft.deutschland 27.5KFacebookLinkedIn 72Trustpilot 2.3Meta Ad Library 22

Updated Traffic Sept 2026Meta ads 13 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026Gravity score 2 Nov 2026

Estimated traffic
138K
−51% vs. August 2026
Instagram followers
27.5K
1,392 posts · @vitakraft.deutschland
Trustpilot
2.3
16 reviews · 10 in 12 months
Meta ads
22
active · on Google since 2025
Products
—
Data not available
Rank in Germany
#15
of 1,165 in Pet Supplies
LinkedIn
72
followers · 15 employees
Earned media value
€1.3k
per month, Instagram

Gravity score

525/ 1000 · 9 of 10 indicators rated
Brand Power409
Momentum631
Performance536

Percentiles within 18 peers: Pet Supplies brands in Germany with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.

How the score is calculated

About the store

Vitakraft is a pet care company that develops, produces and distributes high-quality products including main food, snacks, care items and toys for various pets such as dogs, cats, rodents, birds, fish, turtles and hedgehogs.

01 · Traffic

How much traffic vitakraft.com gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

vitakraft.com drew an estimated 138K visits in September 2026, down 51% on the month before and up 12% over three months.

  • Worldwide#71,427of 4.5M sites · Top 5%
  • In Germany#3,204of 184K sites · Top 5%
  • Pet Supplies, worldwide#445of 52,845 brands · Top 1%
  • Pet Supplies, Germany#15of 1,165 brands · Top 5%
Monthly visitssource Sept 2026

138K

estimated visits in September

1 mo ▼ −51.0%4 mo ▲ +11.6%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about vitakraft.com.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

vitakraft.com holds 2.3 out of 5 on Trustpilot over 16 reviews, 10 of them in the last twelve months: 25% of customers give five stars and 75% one star.

Trustpilotread 21 Oct 2026
2.3TrustScore · 16 reviews · 10 in 12 months
5 ★25%
4 ★0%
3 ★0%
2 ★0%
1 ★75%

Pet Store Animal Feed Store Pet Supply Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What vitakraft.com sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read vitakraft.com's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Pet Supplies
Pet Supplies95%
Animals & Pet Supplies2%
Outdoor Recreation0%

The dominant category places vitakraft.com in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about vitakraft.com.

The creators who tag @vitakraft.deutschland on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @vitakraft.deutschland on Instagram, led by Schockemoehle-Lewitz-Horses (30.4K followers, 1.4% engagement).

Influencersaccounts tagging @vitakraft.deutschland · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSchockemoehle-Lewitz-Horses@schockemoehlelewitzhorses · 🇩🇪 DEPets nature Creator30.4K1.4%2Tagged @vitakraft.deutschland
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who vitakraft.com competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for vitakraft.com among Pet Supplies brands in Germany. The closest is futterhaus.de, then Zoomalia, zooplus.ro, petenkoiratarvike.com, bitiba.de, ZooRoyal.

CompetitorsPet Supplies · Germany · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
futterhaus.defutterhaus.de
Zoomaliazoomalia.com
zooplus.rozooplus.ro
petenkoiratarvike.competenkoiratarvike.com
bitiba.debitiba.de
ZooRoyalzooroyal.de
Competitors Gravity finds for vitakraft.com. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare vitakraft.com with futterhaus.de

07 · Company

The company behind vitakraft.com.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

vitakraft.com is a company based in Germany, on a domain registered in October 1999. It employs about 15 people.

Legal entityGravity index, Nov 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
🇩🇪 Germany
Founded
Data not available
Domain registered
19 Oct 1999
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
15 on LinkedIn
FundingGravity index, Nov 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Nov 2026
Own store
vitakraft.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about vitakraft.com

What people ask Google about vitakraft.com.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is vitakraft.com legit?

According to Gravity by Benchr, vitakraft.com is a brand based in Germany: its website has existed since October 1999, it employs 15 people on LinkedIn, it has 27,505 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.

What do customers say about vitakraft.com?

Customers rate vitakraft.com 2.3 out of 5 on Trustpilot over 16 reviews, 10 of them in the last twelve months: 25% give five stars, 75% one star. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does vitakraft.com sell?

Vitakraft is a pet care company that develops, produces and distributes high-quality products including main food, snacks, care items and toys for various pets such as dogs, cats, rodents, birds, fish, turtles and hedgehogs. Gravity by Benchr classifies it under Pet Supplies. Source: Gravity by Benchr product classification.

Is there a vitakraft.com discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: vitakraft.com advertises on Facebook and Instagram and on Google, where its offers often run. Check vitakraft.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who is behind vitakraft.com?

Gravity by Benchr records a company based in Germany, whose domain was registered in 1999, with 15 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.

Is vitakraft.com growing?

Yes. Gravity by Benchr estimates about 138,200 visits to vitakraft.com in September 2026, down 51% in a month and up 12% over three months. vitakraft.com ranks #15 of 1,165 Pet Supplies brands in Germany in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

What is vitakraft.com's ad budget?

Gravity by Benchr does not publish a spend figure for vitakraft.com on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Pet Supplies brands in Germany?

Among Pet Supplies brands in Germany in the Gravity by Benchr index, vitakraft.com ranks #15 of 1,165 by estimated traffic. Its closest competitors on the same market are futterhaus.de, Zoomalia, zooplus.ro, petenkoiratarvike.com, bitiba.de. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with vitakraft.com.