Brand page · Kitchen & Dining

Vita-Mix Corporation Top 1% worldwide Top 1% in Kitchen & Dining
vitamix.com·Since 1996

Vita-Mix Corporation: 529K visits a month, 133 active Meta ads.

Vita-Mix Corporation — American blender company that shares recipes and encourages user content sharing with hashtag #Vitamix. In September 2026 vitamix.com drew an estimated 529K visits, down 9% on the month before. It ranks #47 of 25,135 Kitchen & Dining brands and holds a 1.7 Trustpilot rating over 63 reviews.

vitamix.com@vitamix 369KFacebookLinkedIn 16.3KTrustpilot 1.7Meta Ad Library 133

Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Trustpilot Oct 2026

Estimated traffic
529K
−9% vs. August 2026
Instagram followers
369K
2,823 posts · @vitamix
Trustpilot
1.7
63 reviews · 18 in 12 months
Meta ads
133
active · on Google since 2024
Products
—
Data not available
Rank in United States
#47
of 25,135 in Kitchen & Dining
LinkedIn
16.3K
followers · 831 employees
Earned media value
€153.3k
per month, Instagram

Gravity score

—Data not available

How the score is calculated

About the store

American blender company that shares recipes and encourages user content sharing with hashtag #Vitamix.

01 · Traffic

How much traffic Vita-Mix Corporation gets.

The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.

Vita-Mix Corporation drew an estimated 529K visits in September 2026, down 9% on the month before and up 3% over three months.

  • Worldwide#23,755of 4.5M sites · Top 1%
  • In United States#7,801of 1.2M sites · Top 1%
  • Kitchen & Dining, worldwide#433of 145,612 brands · Top 1%
  • Kitchen & Dining, United States#47of 25,135 brands · Top 1%
Monthly visitssource Sept 2026

529K

estimated visits in September

1 mo ▼ −8.6%4 mo ▲ +3.1%

The monthly curve, 24 months of history and the category comparison.

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Audience by country, free account
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02 · Reviews

What customers say about Vita-Mix Corporation.

The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.

Vita-Mix Corporation holds 1.7 out of 5 on Trustpilot over 63 reviews, 18 of them in the last twelve months: 21% of customers give five stars and 67% one star. That volume places Vita-Mix Corporation in the top 40 % of the 270,321 Trustpilot pages in the Gravity index.

Trustpilotread 21 Oct 2026
1.7TrustScore · 63 reviews · 18 in 12 months
Top 40% review volume
5 ★21%
4 ★2%
3 ★3%
2 ★8%
1 ★67%

Appliance Store Electronics Store

Google reviewsData not available

Data not available

Review velocity, TrustScore history and the category comparison are on the Gravity brand page.

03 · Products

What Vita-Mix Corporation sells, ranked by sales.

The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.

Gravity by Benchr has not read Vita-Mix Corporation's catalogue yet.

ProductsData not available

Data not available

Catalogue mixData not available

Data not available

Share of the catalogue by product family.

Activity mixdominant: Kitchen & Dining
Kitchen & Dining90%
Food Service1%
Hobbies & Creative Arts0%

The dominant category places Vita-Mix Corporation in its comparison group.

Prices and ratingsstore data
Average rating
Data not available
Rated products
Data not available
In stock
Data not available
Upper price quartile
Data not available
Currency
Data not available

05 · Influencers

Who talks about Vita-Mix Corporation.

The creators who tag @vitamix on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.

Creators tag @vitamix on Instagram, led by Sophie Benbow - Mindful Cook & Meditation Teacher (13.9K followers, 0.9% engagement).

Influencersaccounts tagging @vitamix · Instagram
AccountProfileFollowersEngagementTagsRelationship
SSophie Benbow - Mindful Cook & Meditation Teacher@sophiebenbow · 🇬🇧 GBFood cooking nutrition Creator13.9K0.9%8Tagged @vitamix
Engagement is the median of recent posts.See all

06 · Competitors according to Gravity

Who Vita-Mix Corporation competes with, by the numbers.

Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.

Gravity by Benchr finds competitors for Vita-Mix Corporation among Kitchen & Dining brands. The closest is Beast Health, then blendjet.in, Nama, nutribullet, Hurom, thechefrobot.com.

CompetitorsKitchen & Dining · similarity out of 100
BrandSimilarityGravity scoreEst. trafficInstagramTrustpilotMeta adsProducts
Beast Healththebeast.com
blendjet.inblendjet.in
Namanamawell.com
nutribulletnutribullet.com
Huromhurom.com
thechefrobot.comthechefrobot.com
Competitors Gravity finds for Vita-Mix Corporation. Similarity, Gravity score, traffic, social, reviews, ads and catalogue are for subscribers.Compare Vita-Mix Corporation with Beast Health

07 · Company

The company behind Vita-Mix Corporation.

Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.

Vita-Mix Corporation is an e-commerce brand, founded in 1921 according to LinkedIn, on a domain registered in February 1996. It employs about 831 people.

Legal entityGravity index, Sept 2026
Legal name
Data not available
Registration no.
Data not available
VAT
Data not available
Legal form
Data not available
Entity country
Data not available
Founded
1921, per LinkedIn
Domain registered
6 Feb 1996
Share capital
Data not available
Status
Data not available
President
Data not available
Activity code
Data not available
Employees
831 on LinkedIn
FundingGravity index, Sept 2026
Funding stage
Data not available
Total raised
Data not available
Investors
Data not available
VC-backed
Data not available
DistributionGravity index, Sept 2026
Own store
vitamix.com
Catalogue
Data not available
Retailers
None recorded
Open jobs
None recorded

08 · What people ask about Vita-Mix Corporation

What people ask Google about Vita-Mix Corporation.

8 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.

Is Vita-Mix Corporation legit?

According to Gravity by Benchr, Vita-Mix Corporation is a brand: its website has existed since February 1996, it employs 831 people on LinkedIn, it has 368,501 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, September 2026.

Vita-Mix Corporation reviews: is it worth it?

Customers rate Vita-Mix Corporation 1.7 out of 5 on Trustpilot over 63 reviews, 18 of them in the last twelve months: 21% give five stars, 67% one star. Gravity by Benchr places that review volume in the top 40 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.

What does Vita-Mix Corporation sell?

American blender company that shares recipes and encourages user content sharing with hashtag #Vitamix. Gravity by Benchr classifies it under Kitchen & Dining. Source: Gravity by Benchr product classification.

Is there a Vita-Mix Corporation discount code?

Gravity by Benchr does not collect discount codes. What Gravity observes: Vita-Mix Corporation advertises on Facebook and Instagram and on Google, where its offers often run. Check vitamix.com for current promotions. Source: Gravity by Benchr ad records, October 2026.

Who owns Vita-Mix Corporation?

Gravity by Benchr records a company, founded in 1921 according to LinkedIn, on a domain registered in 1996, with 831 employees on LinkedIn. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records.

Is Vita-Mix Corporation growing?

Yes. Gravity by Benchr estimates about 529,000 visits to vitamix.com in September 2026, down 9% in a month and up 3% over three months. Vita-Mix Corporation ranks #47 of 25,135 Kitchen & Dining brands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.

How much does Vita-Mix Corporation spend on Meta ads?

Gravity by Benchr does not publish a spend figure for Vita-Mix Corporation on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.

Who are the biggest Kitchen & Dining brands?

Among Kitchen & Dining brands in the Gravity by Benchr index, Vita-Mix Corporation ranks #47 of 25,135 by estimated traffic. Its closest competitors on the same market are Beast Health, blendjet.in, Nama, nutribullet, Hurom. Source: Gravity by Benchr competitor analysis, same category, same market, similar size.

Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Vita-Mix Corporation.