Brand page · Hobbies & Creative Arts · Netherlands
Vlisco: 251K visits a month, 30 active Meta ads, Gravity score 446.
Vlisco — Vlisco is a Dutch company that designs and manufactures luxury African-style printed fabrics using time-honoured methods and quality materials originally derived from Indonesian wax-based batik technique. In September 2026 vlisco.com drew an estimated 251K visits, up 11% on the month before. It ranks #2 of 319 Hobbies & Creative Arts brands in Netherlands.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Jan 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 33 peers: Hobbies & Creative Arts brands in Netherlands with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
Vlisco is a Dutch company that designs and manufactures luxury African-style printed fabrics using time-honoured methods and quality materials originally derived from Indonesian wax-based batik technique.
01 · Traffic
How much traffic Vlisco gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
Vlisco drew an estimated 251K visits in September 2026, up 11% on the month before and up 33% over three months.
- Worldwide#43,346of 4.5M sites · Top 1%
- In Belgium#207of 36.5K sites · Top 1%
- Hobbies & Creative Arts, worldwide#560of 136,278 brands · Top 1%
- Hobbies & Creative Arts, Belgium#2of 319 brands · Top 1%
251K
estimated visits in September
1 mo ▲ +10.9%4 mo ▲ +33.2%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about Vlisco.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
Vlisco holds 3.7 out of 5 on Trustpilot over 1 review: 100% of customers give five stars and 0% one star.
Women's Clothing Store Men's Clothing Store Clothing Store Printed Clothing Store Clothing Supplier
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What Vlisco sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
Vlisco sells on Shopify, 24% of its catalogue in stock. The best seller is Hand Fan | VLPO10548, at €25.00, followed by Wax Hollandais | VLW3353.010 and Wax Hollandais | VL00017.291 | ABC.
#1Hand Fan | VLPO10548Vlisco€25.00In stock
#2Wax Hollandais | VLW3353.010Vlisco€89.00In stock
#3Wax Hollandais | VL00017.291 | ABCVlisco€66.00–€91.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places Vlisco in its comparison group.
- Average rating
- 5.00 / 5
- Rated products
- 0% of the catalogue
- In stock
- 24%
- Upper price quartile
- US$140.01
- Currency
- EUR
04 · Ads
What Vlisco is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
Vlisco runs Meta ads on Facebook, Instagram, Audience Network, and has advertised on Google since January 2026 (image, text, video).
Join the Vlisco Community ✨Vlisco4 Oct 2026image
Join the Vlisco Community ✨Vlisco3 Oct 2026image
Join the Vlisco Community ✨Vlisco3 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad21 Oct 2026Vlisco Netherlands BVverified
Text ad20 Oct 2026Vlisco Netherlands BVverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about Vlisco.
The creators who tag @vlisco on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @vlisco on Instagram, led by ISABELLE BÉKÉ (84.6K followers, 0.3% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| IISABELLE BÉKÉ@isabellebeke1 · 🇧🇪 BE | Fashion style luxury Creator | 84.6K | 0.3% | 4 | Tagged @vlisco |
06 · Competitors according to Gravity
Who Vlisco competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for Vlisco among Hobbies & Creative Arts brands in Netherlands. The closest is Contrado, then doeraa, Fabric Depot, Driessen Stoffen, Fabcurate, maximustecidos.com.br.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Contradocontrado.com | |||||||
| doeraadoeraa.com | |||||||
| Fabric Depotfabricdepot.in | |||||||
| Driessen Stoffendriessenstoffen.nl | |||||||
| Fabcuratefabcurate.com | |||||||
| maximustecidos.com.brmaximustecidos.com.br |
07 · Company
The company behind Vlisco.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
Vlisco is a company based in Helmond, Netherlands, founded in 1846 according to LinkedIn, on a domain registered in January 1997. It employs about 561 people, is listed at m_and_a stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇳🇱 Netherlands · Helmond
- Founded
- 1846, per LinkedIn
- Domain registered
- 6 Jan 1997
- Share capital
- Data not available
- Status
- was_acquired
- President
- Data not available
- Activity code
- Data not available
- Employees
- 561 on LinkedIn
- Funding stage
- M and a
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- vlisco.com · Shopify · EUR
- Catalogue
- 48 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about Vlisco
What people ask Google about Vlisco.
10 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is Vlisco legit?
According to Gravity by Benchr, Vlisco is a brand based in Helmond, Netherlands: its website has existed since January 1997, it sells on a Shopify store, it employs 561 people on LinkedIn, it has 377,186 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
What is Vlisco known for?
Vlisco is a Dutch company that designs and manufactures luxury African-style printed fabrics using time-honoured methods and quality materials originally derived from Indonesian wax-based batik technique. Gravity by Benchr classifies it under Hobbies & Creative Arts, with Arts & Crafts making up 99% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
Is Vlisco expensive?
Vlisco's best seller, Hand Fan | VLPO10548, sells €25.00 on vlisco.com. 24% of the catalogue is in stock. Gravity does not track prices daily: check vlisco.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Vlisco promo code
Gravity by Benchr does not collect discount codes. What Gravity observes: Vlisco advertises on Facebook and Instagram and on Google, where its offers often run. Check vlisco.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy Vlisco?
Vlisco sells on its own website, vlisco.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind Vlisco?
Gravity by Benchr records a company based in Helmond, Netherlands, founded in 1846 according to LinkedIn, on a domain registered in 1997, with 561 employees on LinkedIn, listed at m_and_a stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is Vlisco doing well?
Yes. Gravity by Benchr estimates about 250,700 visits to vlisco.com in September 2026, up 11% in a month and up 33% over three months. Vlisco ranks #2 of 319 Hobbies & Creative Arts brands in Netherlands in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does Vlisco use?
Gravity by Benchr identifies vlisco.com as a Shopify store (standard plan, not Shopify Plus), selling in EUR. It advertises through Meta and on Google since January 2026. Source: Gravity by Benchr platform and advertising records, November 2026.
How much does Vlisco spend on Meta ads?
Gravity by Benchr does not publish a spend figure for Vlisco on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Audience Network. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Hobbies & Creative Arts brands in Netherlands?
Among Hobbies & Creative Arts brands in Netherlands in the Gravity by Benchr index, Vlisco ranks #2 of 319 by estimated traffic. Its closest competitors on the same market are Contrado, doeraa, Fabric Depot, Driessen Stoffen, Fabcurate. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with Vlisco.