Brand page · Jewelry · India
VOYLLA: 169K visits a month, 35 active Meta ads, Gravity score 613.
VOYLLA — VOYLLA is an Indian fashion jewellery destination that sells imitation, artificial and fashion jewellery including earrings, necklaces, bangles and more in stylish designs. In September 2026 voylla.com drew an estimated 169K visits, down 30% on the month before. It ranks #89 of 2,013 Jewelry brands in India and holds a 1.9 Trustpilot rating over 19 reviews.
Updated Traffic Sept 2026Meta ads 7 Oct 2026Google ads 21 Oct 2026Instagram Sept 2026Trustpilot Oct 2026Catalogue Oct 2026Gravity score 2 Nov 2026
Gravity score
Percentiles within 141 peers: Jewelry brands in India with 100K–1M monthly visits. Recomputed nightly, last on 2 Nov 2026.
About the store
VOYLLA is an Indian fashion jewellery destination that sells imitation, artificial and fashion jewellery including earrings, necklaces, bangles and more in stylish designs.
01 · Traffic
How much traffic VOYLLA gets.
The traffic card of the Gravity brand page: the latest month and its two trends. The monthly curve, 24 months of history, the audience by country, the traffic sources and the category comparison are for members, free to start.
VOYLLA drew an estimated 169K visits in September 2026, down 30% on the month before and down 3% over three months.
- Worldwide#60,211of 4.5M sites · Top 5%
- In India#3,060of 164K sites · Top 5%
- Jewelry, worldwide#1,166of 132,285 brands · Top 1%
- Jewelry, India#89of 2,013 brands · Top 5%
169K
estimated visits in September
1 mo ▼ −29.8%4 mo ▼ −3.0%
The monthly curve, 24 months of history and the category comparison.
Create your free account02 · Reviews
What customers say about VOYLLA.
The review cards of the Gravity brand page: the Trustpilot page, with its star distribution and the brand's tiers against the index, and the Google reviews. The TrustScore history and the review velocity against the category are for signed-in members.
VOYLLA holds 1.9 out of 5 on Trustpilot over 19 reviews, 2 of them in the last twelve months: 32% of customers give five stars and 53% one star. That volume places VOYLLA in the top 50 % of the 270,321 Trustpilot pages in the Gravity index.
Jewelry Store
Data not available
Review velocity, TrustScore history and the category comparison are on the Gravity brand page.
03 · Products
What VOYLLA sells, ranked by sales.
The top three products in the catalogue, in the store's own best-seller order, with price and stock. The full catalogue, the rankings over time and the ads that lead to each product are for signed-in members.
VOYLLA sells on Shopify, 18% of its catalogue in stock. The best seller is Aham Brahmasmi Moksh Rudraksha Beads Earrings, at ₹399.00, followed by Love Paradise Silver Plated Floral Pendant Set and Bagh-E-Fiza Floral Motifs Necklace.
#1Aham Brahmasmi Moksh Rudraksha Beads EarringsVOYLLA₹399.00In stock
#2Love Paradise Silver Plated Floral Pendant SetVOYLLA₹399.00In stock
#3Bagh-E-Fiza Floral Motifs NecklaceVOYLLA₹579.00In stock- +View all productsRankings over time, ratings, stock and the ads that lead to each product. Free account.Sign in to Gravity
Share of the catalogue by product family.
The dominant category places VOYLLA in its comparison group.
- Average rating
- 4.72 / 5
- Rated products
- 1% of the catalogue
- In stock
- 18%
- Upper price quartile
- US$16.07
- Currency
- INR
04 · Ads
What VOYLLA is advertising right now.
Meta and Google ads, as the Gravity brand page shows them; the blurred ones are placeholders. Every creative, how long it ran, its EU reach and the estimated monthly spend band are for signed-in members.
VOYLLA runs Meta ads on Facebook, Instagram, Messenger, Audience Network, Threads, whatsapp, and has advertised on Google since July 2023 (image, text, video).
American Diamond CZ Golden Round Brass Black Beaded Mangalsutra BraceletVoylla6 Oct 2026image
Bagh E Fiza Leaves Long Drop EarringsVoylla6 Oct 2026image
Bagh E Fiza Floral Pattern Subtle EarringsVoylla6 Oct 2026image- +View all Meta adsReach per ad, how long each creative ran, and the estimated monthly spend band. Free account.Sign in to Gravity
Text ad20 Oct 2026GBL Altair PRIVATE LIMITEDverified
Image ad6 Oct 2026GBL Altair PRIVATE LIMITEDverified
Text ad29 Aug 2026GBL Altair PRIVATE LIMITEDverified
- +View all Google adsFormats, first and last seen, and the keywords the brand bids on. Free account.Sign in to Gravity
05 · Influencers
Who talks about VOYLLA.
The creators who tag @voylla on Instagram, found by Gravity by Benchr in their posts. One is shown here; the full list, the audiences and the contact details are for signed-in members.
Creators tag @voylla on Instagram, led by Blinkit (1M followers, 2.1% engagement).
| Account | Profile | Followers | Engagement | Tags | Relationship |
|---|---|---|---|---|---|
| BBlinkit@letsblinkit · 🇮🇳 IN | Tech gadgets innovation Creator | 1M | 2.1% | 1 | Tagged @voylla |
06 · Competitors according to Gravity
Who VOYLLA competes with, by the numbers.
Gravity picks competitors from the index itself: same category, same market, similar size. The closest are named here; their figures, the full list and the side-by-side comparison are for subscribers.
Gravity by Benchr finds competitors for VOYLLA among Jewelry brands in India. The closest is Elinor Jewels, then Kushal's Retail Pvt, The99Jewel, Zerakijewels, Estele, Everstylish.
| Brand | Similarity | Gravity score | Est. traffic | Trustpilot | Meta ads | Products | |
|---|---|---|---|---|---|---|---|
| Elinor Jewelselinorjewels.com | |||||||
| Kushal's Retail Pvtkushals.com | |||||||
| The99Jewelthe99jewel.com | |||||||
| Zerakijewelszerakijewels.com | |||||||
| Esteleestele.co | |||||||
| Everstylisheverstylish.com |
07 · Company
The company behind VOYLLA.
Legal entity, funding and distribution, as the Company tab of the Gravity brand page shows them. Where Gravity has nothing on file, the line says so rather than disappearing.
VOYLLA is a company based in Jaipur, India, founded in 2012 according to LinkedIn, on a domain registered in August 2011. It employs about 305 people, is listed at private_equity stage.
- Legal name
- Data not available
- Registration no.
- Data not available
- VAT
- Data not available
- Legal form
- Data not available
- Entity country
- 🇮🇳 India · Jaipur
- Founded
- 2012, per LinkedIn
- Domain registered
- 11 Aug 2011
- Share capital
- Data not available
- Status
- Operating
- President
- Data not available
- Activity code
- Data not available
- Employees
- 305 on LinkedIn
- Funding stage
- Private equity · last deal: private equity
- Total raised
- Data not available
- Investors
- Data not available
- VC-backed
- Data not available
- Own store
- voylla.com · Shopify · INR
- Catalogue
- 741 collections
- Retailers
- None recorded
- Open jobs
- None recorded
08 · What people ask about VOYLLA
What people ask Google about VOYLLA.
11 answers built from the data on this page, each one sourced to Gravity by Benchr, which say so when we don't know.
Is VOYLLA legit?
According to Gravity by Benchr, VOYLLA is a brand based in Jaipur, India: its website has existed since August 2011, its Trustpilot profile is claimed by the brand, it sells on a Shopify store, it employs 305 people on LinkedIn, it has 179,119 Instagram followers. Those are the marks of an established brand, not a pop-up shop. Source: Gravity by Benchr brand index, November 2026.
VOYLLA reviews: is it worth it?
Customers rate VOYLLA 1.9 out of 5 on Trustpilot over 19 reviews, 2 of them in the last twelve months: 32% give five stars, 53% one star. Gravity by Benchr places that review volume in the top 50 % of the 270,321 Trustpilot pages in its index. Source: Gravity by Benchr Trustpilot reading, October 2026.
What is VOYLLA?
VOYLLA is an Indian fashion jewellery destination that sells imitation, artificial and fashion jewellery including earrings, necklaces, bangles and more in stylish designs. Gravity by Benchr classifies it under Jewelry, with Earrings making up 2% of the catalogue. Source: Gravity by Benchr product classification, October 2026.
VOYLLA prices: how much is it?
VOYLLA's best seller, Aham Brahmasmi Moksh Rudraksha Beads Earrings, sells ₹399.00 on voylla.com. 18% of the catalogue is in stock. Gravity does not track prices daily: check voylla.com before buying. Source: Gravity by Benchr catalogue reading, October 2026.
Is there a VOYLLA discount code?
Gravity by Benchr does not collect discount codes. What Gravity observes: VOYLLA advertises on Facebook and Instagram and on Google, where its offers often run. Check voylla.com for current promotions. Source: Gravity by Benchr ad records, October 2026.
Where to buy VOYLLA?
VOYLLA sells on its own website, voylla.com, a Shopify store. Gravity by Benchr lists no retailer or marketplace for the brand. Source: Gravity by Benchr retailer data, November 2026.
Who is behind VOYLLA?
Gravity by Benchr records a company based in Jaipur, India, founded in 2012 according to LinkedIn, on a domain registered in 2011, with 305 employees on LinkedIn, listed at private_equity stage. Gravity publishes no personal data about founders. Source: Gravity by Benchr company records, November 2026.
Is VOYLLA doing well?
Not at the moment. Gravity by Benchr estimates about 169,300 visits to voylla.com in September 2026, down 30% in a month and down 3% over three months. VOYLLA ranks #89 of 2,013 Jewelry brands in India in the Gravity index. Source: Gravity by Benchr estimated traffic, September 2026.
Which platform and tools does VOYLLA use?
Gravity by Benchr identifies voylla.com as a Shopify store (standard plan, not Shopify Plus), selling in INR. The brand has claimed its Trustpilot profile. It advertises through Meta and on Google since July 2023. Source: Gravity by Benchr platform and advertising records, November 2026.
What is VOYLLA's ad budget?
Gravity by Benchr does not publish a spend figure for VOYLLA on this page. What Gravity observes: an active Meta advertiser, on Facebook, Instagram, Messenger, Audience Network, Threads, WhatsApp. The estimated monthly spend band, derived from the EU reach of each ad, is on the Gravity brand page. Source: Gravity by Benchr Meta Ad Library records, October 2026.
Who are the biggest Jewelry brands in India?
Among Jewelry brands in India in the Gravity by Benchr index, VOYLLA ranks #89 of 2,013 by estimated traffic. Its closest competitors on the same market are Elinor Jewels, Kushal's Retail Pvt, The99Jewel, Zerakijewels, Estele. Source: Gravity by Benchr competitor analysis, same category, same market, similar size, November 2026.
Category
Gravity by Benchr indexes more than 4 million e-commerce brands across 150 countries. Figures on this page are estimates, updated monthly; the Gravity score is recomputed nightly. Not affiliated with VOYLLA.